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MARCH 1, 2024

The weekly list of free educational events and resources for the association community… Education programs. TopClass LMS shares another recap of a session from the Learning Business Summit. Sponsorships. Bruce Rosenthal and Dan Kowitz offer a reality check about sponsorships. Marketing General Inc. Advertising.

Education 256

Education New Hampshire Tips Technology 256

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MAY 5, 2023

Corporate learning. Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. She is an in-demand speaker for association leaders worldwide and is at the forefront of exploring how member and attendee engagement is rapidly changing. More info/register. 1 CAE credit.

Chicago 205

Chicago Education Certificate Revenue 205

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MARCH 17, 2023

The weekly list of free educational events and resources for the association community… Online learning. With for-profit and higher ed competition growing, your association’s online courses must stand out in the crowd. But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems.

Revenue 205

Revenue Certificate Committee Leadership 205

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SEPTEMBER 15, 2023

TopClass LMS wants you to know about the coalition supporting legislation to extend the use of tax-exempt 529 savings plans to association credentialing programs. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Credentialing support. Boring conferences. Open Space events.

LMS 256

LMS Revenue Arlington Education 256

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MARCH 8, 2024

Education program marketing. TopClass LMS published another recap from the recent Learning Business Summit. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Mentoring programs. Event marketing. Humans… so persuadable! 1 CAE credit.

Social Media 250

Social Media DC Strategy Education 250

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SEPTEMBER 22, 2023

Both groups need to know how your association could fit into their educational plans, either by serving as an alternative to college or supplementing what they learn there. ExOrdo shares key findings from their interviews with 27 scholarly societies about event goals, programs, and challenges. Scientific society events.

LMS 266

LMS Revenue Education Strategy 266

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JULY 31, 2020

Please consider participating in Marketing General Inc.’s The results will help our community better understand how associations are adapting to change and preparing for the future. Virtual event sponsorships. The next big sponsorship deliverable, says Elizabeth Johnson at The Moery Company, is virtual event data.

Montana 362

Montana Revenue Innovation Case Study 362

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APRIL 28, 2023

The weekly list of free educational events and resources for the association community… Credentialing programs. Before developing a certification exam or any type of education program or pathway focused on a specific job role, you must do a job analysis. Online community. Member recruitment. Audience avatar. 1 CAE credit.

DC 205

DC Recruiting Recruitment Washington 205

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AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. Virtual event sponsorship. Have a great program to share? Virtual events. Looking for a job?

millennials 307

millennials Montana Class Education 307

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JANUARY 22, 2021

Amanda Kaiser, Member Engagement Specialist at Kaiser Insights LLC, and Arianna Rehak, CEO and Co-Founder at Matchbox Virtual Media, have cooked up a fantastic-looking experience during which you can learn how to radically strengthen your virtual events by offering meaningful, quality networking opportunities for members and attendees.

Innovation 370

Innovation Communications Education Strategy 370

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MAY 7, 2021

Amith Nagarajan writes at Sidecar about the potential for associations to issue accreditations and certifications on the blockchain. Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve.

Technology 370

Technology St. Louis Strategy Products 370

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JULY 17, 2020

The Moery Company says going virtual offers a unique opportunity for associations and their sponsorship programs. I agree, it’s time to completely rethink how you approach sponsorship. Virtual event sponsorship example. Tony Rossell, Marketing General, Inc. ). 5 virtual conference pricing strategies.

Montana 341

Montana Revenue Strategy Conference 341

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JUNE 11, 2021

If members are burnt out on virtual everything, how do you convince them to make time for online education? WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Make time for microlearning. Chapter benchmarking.

Certificate 322

Certificate Technology Communications Revenue 322

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APRIL 30, 2021

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Learn how to wrap your vision in a story that sparks the imagination and stirs the soul in order to get people to act, to buy, and to follow you. Fri 4/30 at 12 p.m.* – EventTech Chat.

Education 354

Education Technology Strategy Revenue 354

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OCTOBER 29, 2021

To help associations increase sponsorship revenue, the Partnership Professionals Network and Dynamic Benchmarking are conducting a survey of association sponsors to find out: Why companies sponsor associations. Whether companies are increasing or decreasing their sponsorship expenditures and the number of associations they sponsor.

Revenue 195

Revenue Survey Leadership Education 195

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APRIL 16, 2021

Education programs. Ernie Smith at Associations Now shares advice from Jeff Cobb (Leading Learning) on rethinking your association’s education model to meet member expectations and organizational needs. You won’t be successful unless you understand the principles of effective adult learning. Aspiring Black women executives.

Revenue 363

Revenue Strategy Team Content 363

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SEPTEMBER 18, 2020

The weekly list of free educational events and resources for the association community… Association marketing. That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. Inclusive marketing. How to teach an old blog new SEO tricks.

Montana 350

Montana Certificate Conference Content 350

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DECEMBER 3, 2021

The International Association of Plumbing and Mechanical Officials (IAPMO) didn’t let their assumptions about members get in the way of their learning business. WBT Systems describes how IAPMO developed online courses that plumbers need to maintain licensing or transition into less physically demanding roles. Quick hits.

Revenue 195

Revenue Technology Innovation Social Media 195

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JULY 10, 2020

Virtual conference sponsorships. You’ll have to judge that for yourself since fillets vary but the butter builds in a buffer in case you overcook them. This workshop will arm you with tactical strategies that will help you to negotiate and defend your organization in this evolving market. Aleppo pepper flakes? 1 CMP credit.

Montana 365

Montana Content Price Strategy 365

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MAY 21, 2021

Makes sense: hyper-relevant programming and more opportunities for attendees to spend quality time with peers. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. 5 Secrets of Email Marketing Geniuses. Niche conferences. Conference design.

San Jose 369

San Jose Email Marketing Tools millennials 369

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MARCH 5, 2021

WBT Systems explains how these boxes enhance the online course experience and provides ideas for box content and logistics. Learn from one of the best. When an actor calls with a poem to share… A Paris playhouse launched a program of one-on-one “consultations,” delivered by its artists while the theater is closed.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

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JANUARY 14, 2022

On the Event Garde blog, she explains what’s gone wrong for many associations and how to fix it. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. All events are at Eastern Standard Time and online unless otherwise noted. More info/register.

Team 195

Team Technology Certificate Revenue 195

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JULY 2, 2021

This week, they discuss peer advisory groups for association members who want to learn from and with each other. They explain how these groups work and why your association may want to consider offering them. Wes Trochlil suggests how to tackle a big data cleanup project —one bite at a time. WBT Systems does too. I doubt it.

Technology 370

Technology Strategy System Education 370

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SEPTEMBER 11, 2020

Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm. Virtual sponsorships. Lewis Flax of Flax Associates says, “Innovative sponsorship options exist way beyond pasting logos anywhere and everywhere.” to 4 p.m. –

LMS 329

LMS Montana Revenue Price 329

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APRIL 2, 2021

MemberSuite tackles one of the most perplexing questions about the future of conferences: how to provide an integrated experience at a hybrid conference —and why you should. . Mike Murray, Content Marketing Institute ). Five Fun and Easy Ways to Improve Online Networking. Hybrid conferences. Educational coaches. Quick hits.

Revenue 335

Revenue Conference Industry Strategy 335

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MAY 15, 2020

For every respondent that takes at least 50% of the survey, Naylor will donate $10 to the World Central Kitchen’s #ChefsForAmerica COVID-19 program. Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. Chapter sponsorships.

Puerto Rico 370

Puerto Rico Montana Revenue Conference 370

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AUGUST 6, 2021

Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. The data may support a business case for additional resources for chapter programs. Does your association want to understand the needs and interests of different segments of your membership and market?

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

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JUNE 26, 2020

WBT Systems suggests it’s time to integrate these two teams so attendees have a more effective learning experience. How the pandemic put a magnifying glass on sponsorships. How to run a Zoom cocktail party—and have better classes, conferences, and meetings too. Hear about some major considerations for online engagement.

Montana 370

Montana Conference Content Education 370

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NOVEMBER 29, 2019

I continue to learn new things about the “bones” of an AMS, a technology I thought I knew enough about but apparently didn’t. Dan Hickey at DelCor Technology Solutions explains how to avoid application sprawl by taking a strategic approach to Office 365. 10 Tips to Crush Your Goals in Ads, Exhibits, & Sponsorships.

West Virginia 360

West Virginia Washington DC Revenue 360

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MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Your data is good enough if you know a few simple secrets about how to manage it.

St. Louis 341

St. Louis Technology Strategy Conference 341

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JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195

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NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. The future of work. Virtual exhibitors/sponsors. What a smart idea.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

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JUNE 9, 2023

Glass half full: you’ll need a lot more money to invest in new programs and services, hire more staff, and better fulfill your mission. This week, WBT Systems focuses on seven practices that can help associations create a learning environment in which adult learners can flourish. Event marketing. Yes, given half a chance.

Revenue 205

Revenue Content Chicago Leadership 205

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MAY 28, 2021

With the switch this past year to online courses and conferences, many associations came to the troubling conclusion that their instructors and presenters didn’t know how to provide an enjoyable or effective learning experience. MemberSuite describes how to make a case for a new AMS. AMS business case. AMS business case.

Innovation 284

Innovation Technology Survey Team 284

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APRIL 21, 2023

Should associations list education programs as a membership benefit if members have to pay for them like everyone else does? They suggest options for offering members a selection of free education programs as a true membership benefit or as part of a membership tier. Mentoring program. Membership marketing.

Education 195

Education Committee Recruiting Recruitment 195

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FEBRUARY 19, 2021

Learning gamification. Credentialing programs. MemberSuite explains why the demand is growing for certificate and certification programs and points out the difference between the two. They also describe how credentialing programs can help your association increase member engagement and revenue.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

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JULY 21, 2023

But TopClass LMS/WBT Systems describes ten skills your members need to learn right now. See how you measure up! As someone who’s always thinking about my next meal, Jeffrey Cufaude speaks to my heart (yes, my stomach too) when he encourages facilitators not to overlook food when planning a program. Online community.

Atlanta 195

Atlanta millennials Price Technology 195