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Association Brain Food: 8.25.23

Reid All About it

Matchbox Virtual Media asks for your participation in a survey that explores how the use of online experiences by associations for membership engagement, education, revenue growth, and other purposes has evolved in recent times. They pull out a few good ideas from survey comments too. Gen Z and millennials.

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Association Brain Food: 3.8.24

Reid All About it

The Art of Mentoring’s guide on association mentoring programs explains how to address potential pitfalls and design issues you might encounter around chapter relations, funding, code of conduct, CE credits, matching and success metrics. You’ve probably seen survey reports about people registering later for events than in the past.

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Professional Development for Millennials (and Everyone Else Too)

Association Adviser

Millennials: You know them well, those 73 million professionals born between 1980 and 1996 who are now an integral part of the American workplace. It’s a myth that millennials feel entitled to a better title and more pay for simply doing their jobs. Sarah Sain, Naylor Association Solutions. Yet, they still get a bad rap.

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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement. Choosing when your renewal efforts begin and end, how to frame your messaging, and what marketing channel you’ll use can make all the difference in your retention rates. What is Member Engagement?

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Association Brain Food Weekly: 8.21.20

Reid All About it

Association Success is running a survey to benchmark diversity in the association industry. This ten-minute survey will help all of us get a better, bigger picture of just how equitable the association industry is for everyone in it. The Stakes Are Higher Than Ever: How to Avoid the Most Common Contracting Mistakes.

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Attracting Millennials: Are you thinking age-appropriately?

Association Adviser

Attracting millennials to your association requires thinking about the different life stages they are living through – and marketing to them appropriately. A lot of articles out there dispense quick advice about how to attract millennials to your association’s membership: reach them on social media!

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OpenBadges: Increasing Visibility of Association Education

WBT Systems

There has been much discussion lately about the value of digital badges for both association education and certification programs. Due to this, there has been growing interest in digital badging among associations, especially those seeking to engage more millennials in membership. OpenBadges increase visibility for the Association.

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