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Communicating member value: Features vs.?benefits

Nimble AMS

ability to communicate?member How are you communicating your member value? Have you updated how you’re communicating your member value since last year? Members don’t typically want to purchase continuing education. Here are two tips to communicating member value: Beware of the laundry list. Communicate the value?and

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Associations play an important role in higher education

Aaron Wolowiec

education) wasn’t nearly as strong. As some of you may know, I work at a university (in addition to my Event Garde role), so I live and breathe higher education. Educators should develop a better understanding of what students need to be learning, and then connect those learning outcomes to employment, they said.

Education 180
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Associations play an important role in higher education

Aaron Wolowiec

education) wasn’t nearly as strong. As some of you may know, I work at a university (in addition to my Event Garde role), so I live and breathe higher education. Educators should develop a better understanding of what students need to be learning, and then connect those learning outcomes to employment, they said.

Education 180
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How to optimize member marketing with AI

Nimble AMS

Leverage AI to optimize how you communicate with potential members, using communication resources like emails, digital advertising, social media, and more. Also consider thanking new members for joining your organization by offering discounts to your annual conference or other big-ticket events.

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GrowthZone Congratulates 2022 ACCE Communication Award of Excellence Winners

GrowthZone

According to the ACCE website, ACCE’s Awards for Communications Excellence program is designed to showcase the top communications and marketing work of chambers of commerce and similar organizations. Chambers of commerce create community impact, more so now than ever before,” said ACCE President & CEO Sheree Anne Kelly.

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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Don’t discount thought leadership for the top of funnel audiences. Or offer them a discount on membership?

Strategy 169
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Association Brain Food: 12.8.23

Reid All About it

The weekly list of free educational events and resources for the association community… Mental health. People talk about it in the association world, but how many associations actually provide resources and education about mental health issues to members and industry employers? Member app. Gen Z careers. 1 CAE credit.

Strategy 272