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Email Marketing Do’s and Don’ts During COVID-19

Associations Now

If your product or services are affected by COVID-19, then your customers would probably appreciate an email update, according to Campaign Monitor. Be helpful, relevant, informative, constructively distracting, or authentically compassionate,” Ryan Ku, head of strategy and brand innovation at Eleven, said in Fast Company.

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Association Brain Food: 4.12.24

Reid All About it

She explains how to get in front of prospects, make an impression on them and communicate the value of membership. I’m happy to feature it as long as it’s not too product-centric. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. Staff meetings. More info/register.

Revenue 256
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Association Brain Food: 6.30.23

Reid All About it

Email Address: Subscribe If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. I’m happy to feature it as long as it’s not too product-centric. Our dependence on technology increased, resulting in a need to develop communication techniques that work by Zoom.

Chicago 205
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Association Brain Food Weekly: 5.21.21

Reid All About it

I’ll be happy to feature it as long as it’s not too product centric. 5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid.

San Jose 369
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Association Brain Food: 7.7.23

Reid All About it

I’m happy to feature it as long as it’s not too product-centric. Fri 7/7 at 10 a.m.* – Association Products | Coffee with Innovators: Association Design Circle Every month, an association leader leads a conversation on an association innovation topic. Our topic this month is product development. More info/register.

Tools 195
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Association Brain Food: 5.12.23

Reid All About it

They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. I bet members interact with your newsletters more regularly than any other product or service, which means your association should carefully plan and design each edition.

Chicago 200
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Association Brain Food: 5.19.23

Reid All About it

Email Address: Subscribe If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. I’m happy to feature it as long as it’s not too product-centric. Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts.

Strategy 195