Higher Logic

MAY 13, 2020

You might be experiencing the effects of a lack of engagement at your association now, without realizing the source of the problem. Maybe you’re struggling with: Retaining and recruiting more members. Communicating a compelling value proposition. Reach Your Association Members with the Benefits They Need.

Tools 296

Tools Communications Email Marketing Recruiting 296

GrowthZone

APRIL 18, 2023

In general, marketing automation can be extremely helpful for associations in several ways: Efficient communication Marketing automation tools enable associations to efficiently communicate with their members and stakeholders via email, social media, and other channels.

Marketing 78

Marketing Email Marketing Social Media Recruiting 78

Reid All About it

MAY 21, 2021

The weekly list of free educational events and resources for the association community…. 5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid.

San Jose 369

San Jose Email Marketing Tools millennials 369

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

JANUARY 26, 2024

The weekly list of free educational events and resources for the association community… Membership. I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. 1 CAE credit. More info/register. 1 CAE credit.

Survey 256

Survey Project Strategy Education 256

Reid All About it

JANUARY 4, 2019

The weekly list of free educational events and resources for the association community… If your association has chapters or geographic components (sections, affiliates, local networking groups), please participate in the Chapter Benchmarking Study. Providing resources to chapter leaders. Creating visual content.

Video 285

Video Washington Social Media DC 285

Association Adviser

OCTOBER 13, 2016

Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. Create a master calendar with dates & times for all member touchpoints: [link] @AssocAdviser.

Communications 60

Communications Revenue Social Media Survey 60

Reid All About it

MAY 19, 2023

The weekly list of free educational events and resources for the association community… Reflection. “I Here’s a conundrum: How can members ever feel like part of their chapter community if they don’t attend chapter events? Quick hits Improve responsiveness to your emails by implementing these four principles.

Strategy 195

Strategy Content Leadership Email Marketing 195

Reid All About it

MAY 3, 2019

The weekly list of free educational events and resources for the association community… View from our campsite in the Superstition Mountains Wilderness east of Phoenix. Tue 5/7 at 12 p.m.* – Communicating Data with Stakeholders. Mapping the Journey to Long-Term Member Engagement. 1 CAE credit. Host: ASAE.

Tucson 262

Tucson Phoenix Products Tools 262

Higher Logic

JUNE 4, 2019

Because learners often assume the resources will always be there for them, so there’s no rush to engage. Virtual events can boost the consumption of your association’s eLearning content and promote ample engagement. But before all of that, win their trust by offering them insightful and engaging content at no cost.

Learning Management System 214

Learning Management System Content Course Discount 214

Reid All About it

MAY 12, 2023

The weekly list of free educational events and resources for the association community… Non Dues-a-Palooza (NDP). Learn how to build trust across generations through clarity, communication, and belonging. It’s not until early September, but put NDP on your radar. No plan, no progress. More info/register. 1 CAE credit.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

APRIL 23, 2021

The weekly list of free educational events and resources for the association community…. Member communications. Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey.

Revenue 370

Revenue Strategy Content Education 370

Reid All About it

JANUARY 7, 2022

The weekly list of free educational events and resources for the association community…. Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. How to Craft User Journeys to Keep Your Members Engaged.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Reid All About it

JULY 9, 2021

The weekly list of free educational events and resources for the association community…. Member engagement. Anne McCarthy at Sidecar recaps a panel discussion at SURGE Forward about the new approaches to member engagement taken by associations during the pandemic. Training programs. Makes more sense now.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Association TRENDS

JUNE 30, 2020

As a member-based organization you probably need to manage membership, process payments, handle event registration, host a website, host resources, education, and member-only access on that website, and possibly even manage a member engagement community.

System 98

System Email Marketing Communications Process 98

Higher Logic

OCTOBER 25, 2018

However, we’ve seen far too many associations waste valuable time and resources on a switch, only to run into similar dissatisfaction with their new database down the road. If you switch your AMS provider to get better features in one area, let’s say member communications, then you’ll probably notice another shortcoming in your new AMS.

Tools 176

Tools Member Experience Software Marketing 176

MemberClicks

MAY 17, 2022

Association management software is any technology solution used to manage an association, whether it’s a membership database, an online member engagement community, event management software, eCommerce software, marketing software, and more. Provides a full view of member engagement efforts.

System 52

System Association Management Directory Software 52

Reid All About it

MAY 29, 2020

The weekly list of free educational events and resources for the association community… Reboarding members. WBT shares ideas for using what you learn during reboarding to better serve members. Discover the 5 levels of subconscious communication to avoid self-sabotage and seize opportunities. Wed 6/3 at 9 a.m.

San Diego 259

San Diego Strategy Conference North Carolina 259

WBT Systems

JULY 24, 2018

Email marketing. Cross-selling to non-members who buy products or attend conferences. We’ve talked before about the power of social proof in marketing your online learning programs. “Now, Now, we’re speaking to our members about how we can help them get to where they want to be in the future.

Survey 150

Survey Marketing Certificate Education 150

EventMobi: Association Events

SEPTEMBER 28, 2023

Depending on how your organization sets up membership, you can allow free access to your member directory or gate it behind a paywall (or a members-only portal). Your association’s membership listing is a centralized resource of contact information and membership status.

Directory 147

Directory Organization How To Kansas City 147

MemberClicks

DECEMBER 19, 2023

Members pay a fee for access to relevant perks, such as conferences, networking, or certifications. Nonprofits can create member-based experiences that support their mission. Members pay a fee for bulk discounts on products or services or for benefits like free shipping. Social Sharing : Built-in tools for member engagement.

Directory 52

Directory Discount Software Tools 52

Reid All About it

FEBRUARY 12, 2021

The weekly list of free educational events and resources for the association community…. If you know an association professional or board member who needs a wake-up call, this MemberSuite post should do the trick. We’ll look to our community Collaborate board to see what the key topics are and then address it live.

Revenue 370

Revenue North Carolina Industry Technology 370

GrowthZone

MARCH 13, 2021

Manage membership data and communications. Select an AMS that will meet all of your organizational needs, such as: member database, email system, convenient billing and payment options, event planning, and website building. Grow membership and revenue fast with sales funnel and marketing automation. Generate revenue.

Software 148

Software Association Management Price Membership Management 148

Aptify

MARCH 30, 2023

Of course, there will be an upfront investment of time, money, and resources in moving to a new system. For example: How much will it cost if a percentage of your membership base leaves due to a poor member experience? Budget (or lack thereof) is one of the biggest pushbacks for change. Explore Aptify AMS.

Software 72

Software How To Membership Management System 72

Reid All About it

JULY 8, 2016

. – Unified Learning Design Studio: Creating Your Online Program Using Limited Resources. Learn how to create a high value eLearning program for your members when you have limited resources? Presenters: Carrie Hane, Content & Digital Communications Strategy Consultant, Tanzen. More info/register. Host: iCohere.

DC 150

DC Certificate Washington Content 150

Reid All About it

JULY 16, 2021

The weekly list of free educational events and resources for the association community…. Professional Development Townhall: Do This, Not That: What’s Working NOW for Email Marketing. Host: ASAE Professional Development Professionals Community. Camille White-Stern, Communications Manager, Splash.

Revenue 195

Revenue Video Strategy Industry 195

Smooth The Path

SEPTEMBER 6, 2018

Associations send a lot of email to members. In fact, for most associations email is the most important channel we have to communicate with members. Make each touch count by using these key strategies to guide your email development. Related: Association email is dying.

Strategy 60

Strategy Member Engagement Communications Resources 60

Reid All About it

APRIL 30, 2021

The weekly list of free educational events and resources for the association community…. Learn about the transition from individual contributor to supervisor, essential communication skills, and leader behaviors that positively impact team performance. Find out how to make sure you’re asking your members all the right questions.

Education 354

Education Technology Strategy Revenue 354

Optimist Consulting

MARCH 26, 2014

Mobile web will deliver member engagement – last year’s report stated that 75% of respondents didn’t have a mobile-friendly website, but this figure has reduced in this year’s report to 48%. In addition, 73% believe that the mobile web will play a role in increasing member engagement. In the 2013 report only 19.5%

Report 100

Report Social Media Email Marketing Maine 100

Association Success

NOVEMBER 15, 2018

Intentional onboarding makes members feel part of a community and impacts retention numbers , as this study shows. Any good email marketing campaign comes down to a content strategy defined by two things: value proposition and tone. Should these communications come from the association, the CEO or a chapter leader?

How To 68

How To Email Marketing Price Communications 68

MemberClicks

FEBRUARY 2, 2024

Membership management software facilitates those relationships, allowing organizations to automate renewal campaigns, easily send event invitations and update members through newsletters or other communications. Your members might not renew on time (or at all) if they don’t get an auto-renewal notice. Member engagement.

Membership Management 52

Membership Management Software Directory Revenue 52

Reid All About it

MAY 14, 2021

The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. During the last one, they introduced their event safety playbook full of tips and resources. API basics.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

JULY 7, 2023

The weekly list of free educational events and resources for the association community… A month from now, many of us will be at ASAE Annual in Atlanta. That’s why marketing often falls prey to the classic spray and pray model. . Two months from now, I hope to see some of you at Non-Dues-a-Palooza in Denver too. 1 CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

CMA Solutions

SEPTEMBER 30, 2022

Here’s the short list: 1) Lack of engagement with organization, 2) Lack of value and 3) Forgot to renew. Communicating and promoting your association’s recent innovation would help jog their memories.) At CMA, we specialize in association management, membership outreach and member engagement.

Directory 52

Directory Social Media New Jersey Member Engagement 52

Reid All About it

MAY 7, 2021

The weekly list of free educational events and resources for the association community…. – How to Personalize 5 Must-Have Email Templates. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. Alyssa Peltier, Senior Event Marketing Manager, Cvent.

Technology 370

Technology St. Louis Strategy Products 370

MemberClicks

OCTOBER 10, 2023

The typical categories include: Professional/Trade Associations: Platforms where professionals can network, gain resources, and boost their careers. Cultural Institutions: Museums, art galleries, and theaters enriching community culture. Create Valuable Member Benefits What does your nonprofit membership program have to offer?

Software 52

Software Membership Management Newsletter Revenue 52

Fonteva

MARCH 19, 2020

This holds true whether it’s your member engagement efforts or your internal operations. Offer events that interest your members. Communicate more effectively with members. Discover opportunities to recruit new members. Planning and hosting an association event is a resource-intensive initiative.

Tips 52

Tips Recruiting Recruitment Tampa 52