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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy. Step 4: Communicate – Once new content is developed for specific membership segments, your association needs to tell those members about it!

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The communications struggle continues

Aaron Wolowiec

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. That goes for businesses, too.

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Don’t stop learning: How to repurpose content for long-term revenue

Freestone

Read our blog to discover how your continuing education program can repurpose content from live events, drive long-term revenue, and attract new learners. Drive more revenue By repurposing your continuing education program content, you can generate additional revenue. What does it mean to repurpose content?

Content 80
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Association Brain Food: 4.12.24

Reid All About it

She explains how to get in front of prospects, make an impression on them and communicate the value of membership. They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. We will share best practices and help each other with financial information.

Revenue 256
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How Communications Teams Can Help Boost Nondues Revenue

Associations Now

A recent report from Naylor finds most communications teams are concerned they don’t generate enough nondues revenue. While content and sponsorship customization are good steps to take now, ad retargeting and podcasting could drive revenue in the future. It doesn’t. Content doesn’t have to be fully unique,” she said.

Revenue 93
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Association Brain Food: 2.9.24

Reid All About it

Using data science, we can model the future state and help make a more informed decision. Host: ASAE Speakers: Reggie Henry, ASAE and Dave Coriale, DelCor Tue 2/13 at 12 MST – Pop-Up Lunch in Denver, CO These intimate, informal gatherings are designed to help you build your network and connect with the AWTC community.

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Association Brain Food: 4.19.24

Reid All About it

By supporting these pairings, associations can foster a learning culture and community. Bulletin describes how member apps help improve member engagement by providing centralized communication channels for members. The Informal Consultants Networking Extravaganza This monthly networking meeting is by consultants, for consultants.