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Association Brain Food Weekly: 1.15.21

Reid All About it

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. WBT Systems says we aren’t going back to normal , and to think otherwise is magical thinking. Communicate.

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Association Brain Food Weekly: 1.22.21

Reid All About it

WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. Marketing Automation & Technology Systems Demo Day. Tasked with finding the right marketing technology systems for your organization? Communicate. Tue 1/26 from 9 a.m.

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Silence isn’t golden in the dark

Aaron Wolowiec

When I called to report the power outage, the recording told me there were system problems and to call back later. In fact, it’s a great case study for public relations students, and researchers and PR firms will have a field day analyzing this communications disaster. Crisis communications isn’t hard, but it does require preparation.

Michigan 100
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Clearing up association chapter confusion

Aaron Wolowiec

As I think I’ve mentioned before, I’m a member of Public Relations Society of America , and I’m actively involved in the Central Michigan Chapter of PRSA. The report found associations rely on their chapters for member engagement, leadership development, membership recruitment, marketing communications and local resources.

America 199
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Associations Have the Advantage in the Digital Badges Market

WBT Systems

54 percent of those executives say the education system doesn’t teach the skills needed for today’s workforce. WBT System’s Erin Pavane is presenting a session on digital badges next week at ORGPRO , the Michigan Society of Association Executives’ education and networking convention for professionals in the not-for-profit industry.

Marketing 150
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Clearing up association chapter confusion

Aaron Wolowiec

As I think I’ve mentioned before, I’m a member of Public Relations Society of America , and I’m actively involved in the Central Michigan Chapter of PRSA. The report found associations rely on their chapters for member engagement, leadership development, membership recruitment, marketing communications and local resources.

America 100
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Striving for Success: Streamlined Processes

GrowthZone

We use the communication function in ChamberMaster all the time. We’re all about working within the system and maximizing the tools within it to drive positive results. We have been able to streamline all of our application processes for membership, events and community festivals. “It has helped in many ways!

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