Freestone

APRIL 16, 2024

Introduction You already understand why your organization should repurpose content. Repurposing content can save your continuing education program time, money, and energy as you attract new learners. But does your organization know the best way to create compelling on-demand continuing education content? What are rebroadcasts?

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Education Content LMS Library 77

Association Analytics

JULY 27, 2021

Today’s digital world offers tons of channels to share your content, which is great. But it also means tons of content for you to produce and tons of sources to track. Using data in your content strategy will help you identify what content members value most, what isn’t resonating and what needs to be tweaked.

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Content Strategy How To Course 169

Associations Now

AUGUST 14, 2023

Whether it’s articles or webinars, member-generated content can help your association showcase its value and demonstrate thought leadership. When used effectively, member-generated content—whether it comes from volunteers, speakers, vendors, or industry partners—can help your organization further its mission and drive member value.

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Content Video Resources Team 88

Membersuite

APRIL 13, 2023

With content marketing, you can achieve these two goals simultaneously. Why Content Marketing Content marketing allows you to reach and develop relationships with a new audience of prospective members and customers while deepening relationships with your existing audience of members and customers.

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Content Marketing Social Media Video 93

Association Adviser

MAY 10, 2022

Your association’s content – both what you create and what you curate from expert sources and established publishers – has the power to educate, inform and advance your members forward as an industry. Responsible content curation means promoting content that is written, sourced, and presented in a way that […].

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Content Education Industry 141

Associations Now

MARCH 7, 2023

A leading manufacturing association has launched a new website intended to address ongoing employment gaps in the industry. Creators Connect itself is a spinoff of Creators Wanted, an initiative designed to attract more workers to the industry, according to Chrys Kefalas, managing vice president of brand strategy at NAM.

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Industry Press Release Certificate Recruiting 103

Blue Sky eLearn

JULY 31, 2017

Networking Around Content. Consider these opportunities to build community with your content. Connect your communities with your blog and podcast content – and generate conversation around it. But when we bring industry experts into the discussion, we attract a new level of interest. Content Contribution.

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Content Sample Case Study Course 144

AssociationChat

DECEMBER 28, 2020

If you’ve ever been in a position of trying to figure out what kinds of content to create – for blog posts, articles, podcasts, or something else – you are not alone! In an effort to feed the content monster and continue to churn out high-quality pieces that will inform, inspire, or teach people; it is easy to get stuck in the creation zone.

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Content Industry Tips Examples 132

Association Success

JUNE 16, 2020

Associations need to focus more on content curation and less on content creation, according to a new collaborative whitepaper from Spark Consulting and Content Company Inc. As the abundance of available content increases, the ability to understand and recognize what is truthful and important becomes more and more difficult. .

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Content Industry Education Report 107

Crowd Wisdom

DECEMBER 6, 2023

Associations are becoming the top source for continuing education content. With such a big responsibility, are you prepared to be the best continuing education resource in your industry? Coupled with fresh, innovative content, your members will be able to take full advantage of your engaging and useful learning system.

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Education Resources Industry LMS 52

WBT Systems

FEBRUARY 27, 2018

Unfortunately, promotional content isn’t worth most people’s time unless they’re already highly motivated to buy. But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. Why content marketing is effective. Answers their questions.

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Content Marketing Education Course 150

Eric Lanke

JUNE 10, 2019

Sometimes, the most rewarding kind of speaker is someone from outside my industry, speaking on how they address and solve challenges in their industry. Let's say you're listening to a presentation from a speaker outside your industry. When faced with X, my company does Y. Let's call that resource or tactic Z.

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Content Case Study Industry Innovation 113

Crowd Wisdom

NOVEMBER 30, 2023

How to set prices for continuing education content in 2024 How you price your content can make a big impact on the success of your continuing education program. You simply mark up the actual cost of your educational content. Cost-based pricing is heavily used in the retail industry and can be helpful in closing profit margins.

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Price Education Content Revenue 59

Blue Sky eLearn

SEPTEMBER 12, 2018

That’s where digital content and other perks come in. Creating special content and unique benefits for your members is the most direct (and often easiest) way to start boosting engagement. We’ve outlined 6 of the most effective types of content, digital activities, and other perks to offer your members: eLearning Opportunities.

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Content Member Engagement Tools Strategy 173

Association Success

OCTOBER 7, 2020

Whether they realize it or not, many people build their habits around consuming content. . Before long, this content becomes woven into the daily fabric of our lives. If you want people to consistently, frequently engage with your organization, content should be an essential part of your strategy. . Provide valuable insights.

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Content Press Release Newsletter Social Media 78

Velvet Chainsaw

FEBRUARY 8, 2021

Over the past nine months, many industry experts have proclaimed that meetings and conferences are forever changed and hybrid is here to stay. By adopting the principles of product management, organizers can think more broadly about how captured session content can be repackaged or rebroadcast to deliver member value and/or new revenue.

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Content Conference Revenue Discount 97

Association Success

OCTOBER 27, 2020

The internet has revolutionized the way we consume content. Though people once gladly paid for newspapers, books and magazines, today’s readers have a never-ending library of free content at their fingertips. . As a result, people are becoming increasingly selective about the content they’re willing to pay for. .

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Content Strategy Library Newsletter 107

Nimble AMS

AUGUST 19, 2021

As a member-based organization, your association can be THE trusted resource for information in your industry or profession. Because your association already focuses on your industry, you likely have access to the latest news, papers, research, and insights for your industry. Provide a one-stop-shop for information sharing.

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Industry Tips Content Certificate 78

Blue Sky eLearn

JULY 5, 2017

If you intend to deliver real value through online learning, you’ve got to cut your content. We think we’ve got to pack in the content, so we develop sliduments and deliver rapid-fire lectures with little (if any) discussion. As we’ve transitioned content online, we’ve brought these bad habits with us. Quick Tips.

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Content Course Education Revenue 161

Association Success

NOVEMBER 17, 2020

How often does your association publish new content ? But these occasional offerings can no longer keep pace with the flood of content that’s published online each day. The Open Garden model provides a roadmap for regularly publishing engaging content that exemplifies your association’s core purpose. . Publish a public blog.

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Content Newsletter Sample Video 148

Multiview

NOVEMBER 17, 2022

White papers, blogs, social media posts, and more, seem to be the simplest forms of content marketing, so it shouldn’t be hard, right? Turns out, we may be underestimating the true effects of this type of marketing, especially if your association doesn’t have a strategy, plan, and purpose for the content. Let’s start with the basics.

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Content Marketing Strategy Guidelines 52

Freestone

SEPTEMBER 28, 2023

While it may be hard to believe end of the year is quickly approaching, it’s time to plan out your year-end continuing education (CE) content strategy. If you’re looking for an easy way to extend the life of your content and meet various learner needs, you should consider incorporating rebroadcasts into your CE content.

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Content Tips Strategy LMS 52

Reid All About it

APRIL 19, 2024

. – Association Management System (AMS) Demo Days Join us for the just-in-time virtual Association Management System (AMS) Demo Days featuring presentations from a limited number of industry partners that offer AMS platforms. With industry giants like Google and Yahoo! More info/register. Are You the Master of Your Domain?

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AssociationChat

SEPTEMBER 16, 2020

Why can’t coming up with new content be easier ?! I try to write at least 750 words every day in addition to creating new content for my clients and my own projects, so I am constantly exercising that inner creative muscle. But one of the things I love doing with the site is using Product Hunt for content creation!

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AssociationChat

JUNE 4, 2021

Ever come across an association that didn’t have a surplus of content? Lately, this content includes more and more valuable video content that doesn’t get as many views as the people responsible for collecting it (and paying for it) would like. Watch this space with more examples from that work to come!). Sample of a CLIPr.ai

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Nexus Marketing

AUGUST 25, 2023

Email content and strategy development from Nexus Marketing can help you expand your reach and maximize the value of the leads generated by your website. Think about all the visitors your site gets: Some will be ready to convert after reading your SEO content and clicking through to a demo or contact page —great! No problem.

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Content Strategy Marketing Social Media 52

Association Success

FEBRUARY 12, 2019

What’s the best strategy to make your association’s content pop? Content strategy helps ensure that your association creates useful, usable, appropriate, effective content. There are several principles of content strategy: The content has to be relevant to the people who are accessing it.

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Content Strategy Course Process 99

Protech

OCTOBER 13, 2020

2020 has delivered a significant financial impact across industries, and associations and nonprofits have been hit by the disruptions in every possible way. Content Pillars are a tactic that offers promise for overcoming this challenge. What makes a content pillar work is the quality of the content it offers.

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Revenue Content Certificate Cost 98

Reid All About it

APRIL 26, 2024

Bernard Huang at Clearscope explains why ranch-style SEO —publishing granular, targeted pieces of content—is a better strategy than the old skyscraper SEO that focused on all-encompassing content pillar pages. Content marketing. Find out what conversion content is and how you can use it to address objections to joining.

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Content Survey Education Strategy 266

Association Success

OCTOBER 2, 2020

It’s living proof that smart content curation can add real value to people’s lives. . MORE: 14 content curation tools every online marketer should check out now. Your association doesn’t have to invent the next Rotten Tomatoes to take advantage of the benefits of content curation. Nurture relationships in your industry.

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Content Social Media Newsletter Review 83

EventMobi: Association Events

MAY 1, 2024

Some may be designed for specific industries or event formats. Explore how the platform can facilitate sponsorships, such as through additional brand exposure opportunities or extended content availability, and how easily it can help you prove sponsor ROI. How can I protect my content?

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Technology How To Case Study Price 264

Spark Consulting

FEBRUARY 13, 2014

Which means good information management is curation of both content and community. This dynamic is both a source and result of our information overload. Information overload and what associations can do about it for our members was the focus of the very first Spark whitepaper, published in November 2012.

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Content Survey Review Leadership 150

Association Briefings

MAY 11, 2022

And that’s where user-generated content comes in. It's called user-generated content and it can create influencers out of your members, suppliers and exhibitors. Association Briefings has a team of podcast and content experts ready to help with your association's strategic podcasting initiative.

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AssociationChat

AUGUST 14, 2020

Looking at content metrics isn’t always fun. The content itself? The promotion of the content? The magical alchemy of natural word optimization, content type, and length for SEO? And, I hate to admit this, but I often want to just ignore that whole part of things when it comes to my own content marketing.

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Content Social Media Marketing Review 90

Association TRENDS

FEBRUARY 4, 2022

The COVID-19 pandemic caused a major disruption in the lives of many, but few industries were affected more than the events sector. Content-driven organizations that had relied on in-person events as a significant source of revenue suddenly had to shift gears and find new, safer ways to engage their audiences during the pandemic.

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The Association 100

APRIL 7, 2024

I’ll guide listeners through creating newsworthy content, managing strategic press lists, securing national coverage and nurturing lasting media relationships. Offering a wealth of strategies and insights, this episode transforms your approach to PR, positioning your association as an industry leader.

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Industry Content Strategy 130

Association Success

SEPTEMBER 22, 2020

Scroll through any publication’s Facebook page, and you’ll quickly discover that content can spark a variety of reactions. Effective content can spark debate, soothe worries and provide direction for readers who need it. Along with generating conversation, a smart content strategy can spark action, too.

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Content How To Newsletter Social Media 78