ISAE

SEPTEMBER 14, 2023

Growing Your Association’s Non-Dues Revenue: The Basics The idea that all or most of your association’s revenue should come from membership dues is an outdated, inaccurate assumption. According to ASAE, dues made up only 30% of total revenue for professional associations in 2016, a steep drop from 95.7% Let’s get started!

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Reid All About it

MARCH 17, 2023

The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems. Learn what elements of engaging and effective online learning you must build into your live and on-demand programs.

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Association Analytics

SEPTEMBER 27, 2023

With analytics, the benefits sell themselves: Reducing manual work Optimizing processes Growing revenue Having consistent, trusted data Increasing engagement Driving your association’s mission For example, consider an association dedicated to promoting literacy. Essentially, analytics supercharges all your existing systems.

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YourMembership

DECEMBER 19, 2019

Your learning content is one of your association’s key value propositions. But to take advantage of your educational courses, your members need to know about them. Valuable learning content is one of your association’s key value propositions. But even though you’ve spent time and effort building great learning.

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Higher Logic

JUNE 4, 2019

Because learners often assume the resources will always be there for them, so there’s no rush to engage. Virtual events can boost the consumption of your association’s eLearning content and promote ample engagement. But, they also like consuming live content where they can ask questions and get involved with discussions.

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Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Unlike social media, a mobile app serves as a centralized communication channel for your members. New association event. 1 CAE credit.

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Freestone

FEBRUARY 29, 2024

Now more than ever, members are turning to their professional associations for continuing education, certifications, and career advancement resources. It’s up to your organization to deliver diverse content that’s relevant and engaging, ensuring members return to your program year after year.

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Freestone

JANUARY 10, 2024

If you don’t already leverage a learning management system (LMS) to manage your continuing education program, now is the time. The right LMS will make it simple for your organization to create, manage, and deliver learning content.

Education 74

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Fonteva

DECEMBER 19, 2019

Whether your association is made up of professionals in the same field or alumni who went to the same university, member engagement should always be one of your top priorities. Engagement secures your association’s relevance and fuels healthy member retention. Why is member engagement important?

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Freestone

JULY 20, 2023

Make your content go further and expand the reach of your continuing education (CE) program when you repurpose your event. Read on for strategies to repurpose your annual conference content, engage more learners, and increase your CE revenue. Drive more revenue. Is your annual conference on the horizon?

Content 52

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WBT Systems

JANUARY 3, 2017

Whether your association is planning to launch new education or certification programs, or revitalize and restructure existing programs, our suggestion for your new year resolution is to invest in association learning technology. Increased Member Value – members place high value on association education, especially younger members.

Technology 210

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WBT Systems

DECEMBER 13, 2016

Learning Content Curation for Association Member Education. The 3 C’s of Social Learning for Associations. The 5 E’s of Generating Non-Dues Revenue from eLearning. 4 Ways Education Programs Increase Value for Association Members. Successful Learning Management System Implementation eBook.

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Reid All About it

MARCH 11, 2022

WBT Systems describes the barriers to virtual attendee attention and suggests solutions for keeping your attendees engaged. Member engagement. This time, he shares what conservation groups can teach associations about member engagement. Presenter: Ronja Francoeur, Member Engagement Specialist.

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Freestone

MARCH 4, 2024

An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. Sponsorships validate your learning program and are also a helpful form of non-dues revenue. Non-dues revenue goals.

Strategy 52

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WBT Systems

NOVEMBER 8, 2016

Just as we are seeing more organizations delivering education and certification programs through online Learning Management Systems , there is a growing expectation for organizations to be able to communicate and share knowledge with their customers, members, or employees efficiently and expertly online.

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MemberClicks

AUGUST 17, 2022

You may be familiar with the basic features and options for association learning management systems, and you might be thinking about investing in one for your organization. Not only can an LMS benefit your members, but it also adds value to your organization. Learn more about your members.

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Reid All About it

AUGUST 28, 2020

MemberSuite suggests taking advantage of this opportunity to rethink your relationship with corporate revenue partners —sponsors and exhibitors—and work with them to find new ways of generating non-dues revenue for your association. Member parents. You want to be indispensable to your members? Sponsors and exhibitors.

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Reid All About it

JANUARY 18, 2019

WBT Systems recommends partnering with member companies to design and deliver learning content so they don’t send their employees elsewhere. Amanda Kaiser shares a list of content, community, and education resources for association professionals , including Association Brain Food Weekly. Ryan Law, CXL ).

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Reid All About it

JUNE 26, 2020

As some associations canceled in-person conferences and made the switch to virtual, two association teams found themselves owning different elements of the experience—the meetings team handled the content while the education team managed the platform. Hear about some major considerations for online engagement. Host: ASAE.

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Reid All About it

APRIL 23, 2021

Content strategy. A content strategy can help you break down department silos and provide a framework for all the content coming out of your association. Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started.

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Reid All About it

JANUARY 11, 2019

WBT Systems shares five trends and opportunities they see for association e-learning in 2019. Even though WBT is a learning management system (LMS) provider, not one of the trends and opportunities they highlight is about technology. Three ways content marketers can provide value to the sales team.

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Reid All About it

SEPTEMBER 11, 2020

The folks at Fíonta do too, which is why they say integrating Salesforce (or any CRM/AMS) with a learning management system (LMS) should be on your association’s to-do list. Hear about some major considerations for online engagement. Top Trends to Increase Non-Dues Revenue and Membership Dues in 2021.

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WBT Systems

JANUARY 10, 2017

Educational offerings for not just members, but also the public at-large, will be a big revenue drive for associations.” A report from AFCEA International details that increasingly organizations, including associations, are purchasing cloud-based resources and services, such as learning management systems.

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Crowd Wisdom

DECEMBER 6, 2023

According to the latest Community Brands research, 51% of members prioritize both training opportunities and certifications or credentials as a top membership benefit. More members are turning to their associations for professional development opportunities. Associations are becoming the top source for continuing education content.

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Reid All About it

JANUARY 10, 2020

Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Try on learning formats you can create in your LMS right now. Take away key criteria for selecting the right format for the right content. AMS) or networking & social engagement. 1 CAE credit.

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MemberClicks

OCTOBER 27, 2023

Video content has been growing in popularity. Video marketing for associations is more important than ever, impacting your association’s rankability and having a direct impact on member recruitment, member engagement, lead generation, revenue, and more. The demand for video content is growing.

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Higher Logic

FEBRUARY 28, 2019

It is incredibly gratifying for associations to see a spike in event attendance, as participation plays a valuable role in their impact, but poor event management can cause your members to disengage. Building on that reputation can help you retain members and ignite interest in upcoming events.

Tools 208

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MemberClicks

FEBRUARY 2, 2024

Relationships are at the core of all associations and chambers of commerce, paving the way for essential revenue that maintains their long-term success. Some of the key reasons to invest in this software include: Revenue maximization. Your members might not renew on time (or at all) if they don’t get an auto-renewal notice.

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MemberClicks

AUGUST 3, 2023

What is learning management software? According to Marketing General , just after networking, the second most common reason members join an association is for continuing education or professional certification. Some essential benefits of an integrated AMS/LMS system include: Reduced user friction.

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Reid All About it

OCTOBER 16, 2020

Content audit. If you’re thinking about doing a content audit as preparation for developing a content strategy, Hilary Marsh shares a content audit planning worksheet and issues to consider before diving in. Loren Edelstein, Vice President and Content Director, Northstar Meetings Group. More info/register.

Indiana 221

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Association Adviser

JANUARY 18, 2019

This thinking in silos results in a series of satisfactory solutions that miss an opportunity for your association to provide a richer membership experience while enhancing your potential member value proposition. You’re likely promoting your content on your website and on social media to generate interest and increase your reach.

Newsletter 61

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Blue Sky eLearn

JUNE 7, 2019

Once your members have attended their first event or taken their first course through your association, you’ll want to take the necessary steps to keep them involved and motivated. When it comes to keeping your association’s members engaged, your software solutions are your secret weapon. Your site is mobile-responsive.

How To 183

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Reid All About it

JANUARY 8, 2021

Content curation tips and examples to fill your editorial calendar. Jodi Harris, Content Marketing Institute ). See what 400 membership pros said about trends impacting their organizations, including top non-dues revenue sources, the shift to virtual events, the #1 job challenge, and COVID’s impact on member engagement.

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Crowd Wisdom

JUNE 14, 2023

Are you looking for strategies to reach more learners and boost revenue for your continuing education (CE) program? Providing cohort learning opportunities is a smart method to make virtual education more engaging. Here are three strategies to streamline the process of creating cohort learning opportunities: 1.

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Aptify

JANUARY 21, 2022

Provide greater member value. Pros list time and member engagement as the biggest challenges to achieving organizational goals. Keep member data updated and de- duplicat ed , and manag e it in one place. Uplevel your events and learning opportunities.

Organization 138

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MemberClicks

JULY 31, 2023

Relationships are at the core of all associations and chambers of commerce, paving the way for essential revenue that maintains their long-term success. Some of the key reasons to invest in this software include: Revenue maximization. Your members might not renew on time (or at all) if they don’t get an auto-renewal notice.

Membership Management 52

Membership Management Software Directory Revenue 52

Reid All About it

AUGUST 21, 2020

They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association. Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. More info/register.

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