Reid All About it

JULY 21, 2023

Unlike on Threads, which, Kate Lindsay at Embedded says, is “ a mecca of Millennial brain rot.” Hear tips to recruit and retain these generations. Attract and Retain Millennials and Gen Z Using Mobile Technologies The greatest opportunity for attracting new members and member retention is Millennials and Generation Z. .

Atlanta 195

Atlanta millennials Price Technology 195

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

FEBRUARY 23, 2024

Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. Check out Amanda Lea Kaiser’s answers to a question from a Member Engagement Lab participant. Gen Z and millennial marketing. Webinar latecomers. Event sponsorships.

DC 261

DC Washington Member Engagement Innovation 261

Higher Logic

MARCH 27, 2020

Strategist, and Tara Pawlak, Community Brands Director of Marketing, shared top strategies that associations are using to grow their young professional membership, including: Young member priorities, like job opportunities and professional development. Personalizing your communications during recruitment and retention.

Member Engagement 240

Member Engagement Recruiting Recruitment Communications 240

Reid All About it

JANUARY 19, 2024

Nimble AMS explains how an AMS empowers your association’s recruitment, engagement and retention efforts by helping you better understand members, anticipate their needs, provide a better digital experience and deliver personalized emails and content. Marketing to Gen Z and millennials. Hybrid/remote teams.

Revenue 256

Revenue Strategy Member Engagement United States 256

Reid All About it

OCTOBER 27, 2023

Trying to figure out how to market more effectively to Gen Z and millennials? Mercury Creative Group explains how to build an association brand that attracts and retains younger members. The agenda will be created by the community through suggesting topics and/or volunteering to share content via a presentation. CAE credit.

LMS 256

LMS North Carolina Recruiting Recruitment 256

Reid All About it

AUGUST 21, 2020

She will answer your questions about virtual events; converting an in-person to online; engagement in a virtual event setting; ideas around business model changes; repurposing content; decline in membership, engagement or attendance; ideas on how to remain relevant; and staffing shifts to meet the changing needs of the organization.

millennials 307

millennials Montana Class Education 307

Higher Logic

FEBRUARY 4, 2020

What do your members want? Personalized content customized to their interests!]. ?? Delivered to their inboxes, online community dashboards, and everywhere they consume content.]. ?? Nearly half say members have too many competing options for content, and only 1 in 4 (28%) feel their communications are well integrated.

Communications 287

Communications Tips Content Tools 287

Reid All About it

MARCH 3, 2017

You don’t see many posts about recruiting small businesses for membership , so I was excited to read this one by J.P. He quickly takes on benefits, recruitment tactics and dues for small or start-up businesses. I definitely agree with the #1 blogging tip: create a content strategy. I found a few good reads for you this week….

millennials 150

millennials Recruiting Recruitment Revenue 150

Reid All About it

DECEMBER 2, 2016

Learn how modern website design elements can increase member engagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Out of the Mouth of Millennials. Millennials are the largest generation in U.S. More info/register.

San Jose 188

San Jose millennials Revenue Content 188

Reid All About it

DECEMBER 2, 2016

Learn how modern website design elements can increase member engagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Out of the Mouth of Millennials. Millennials are the largest generation in U.S. More info/register.

San Jose 150

San Jose millennials Revenue Content 150

Reid All About it

DECEMBER 8, 2023

Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Bulletin describes how a member app helps you nurture member engagement. Member retention. Marketing to Gen Z and millennials. 1 CAE credit. More info/register.

Strategy 272

Strategy Video Technology Innovation 272

WBT Systems

JANUARY 3, 2017

As an example of this, back in June 2016 an article in Association Now magazine referenced a study titled “ Member Engagement Study: Aligning Organization Strategy With What Matters Most to Members.”

Technology 210

Technology Learning Management System Certificate System 210

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. 58 percent of MGI participants said one of the top three reasons members join is to network with others in their field—the highest rated reason of them all.

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

OCTOBER 27, 2017

Recruit and Retain Millennial Members. Millennials make up one third of the workforce today, and at the rate Baby Boomers are retiring, millennials will make up 75 percent of the workforce in the country by 2025. Conferences, Fundraising, and Member Records: How Data Is Making a Difference. 1 CAE credit. .

LMS 150

LMS millennials Blended Learning System 150

Reid All About it

NOVEMBER 11, 2016

Join a discussion on the results of the GEI and insights gained by two associations from analysis of their own member and customer data against the global benchmark. Elisa Pratt, chief global member engagement officer, ASIS International. – 10 Secrets for Creating Great Webinar Content. More info/register.

Handbook 237

Handbook Washington eBook DC 237

Reid All About it

DECEMBER 13, 2019

Millennials are spending more time at home than previous generations , per research uncovered by Sarah Todd at Quartz. Member Engagement Party. An engaging membership experience needs constant attention and interaction, just like any good party. Yeah, that’s what they said too. More info/register. Host: Event MB.

Raleigh 259

Raleigh Review Class Education 259

Reid All About it

AUGUST 27, 2021

Learn how volunteer scenarios and training gap analysis can help your association identify the type of content you need to develop and offer to prepare chapter members for volunteering and leadership. Amanda Kaiser recommends making your exhibitors and sponsors true content partners. Volunteer training. Generationalism.

Tampa 200

Tampa Revenue Education Content 200

Reid All About it

MAY 15, 2020

Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. Hear about some major considerations for online engagement. During the pandemic, many millennials are finally seeing work meet their expectations. More info/register.

Puerto Rico 370

Puerto Rico Montana Revenue Conference 370

Reid All About it

SEPTEMBER 29, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support, and evaluation. The report offers much to digest about communication, member engagement, events, staffing, outsourcing, and more. Event design.

Revenue 272

Revenue Innovation Education Tools 272

ISAE

JANUARY 17, 2024

However, the volatility of membership rates has forced associations to change the way they approach member recruitment, engagement, and retention, placing more of an emphasis on delivering the value outlined in their membership offerings. Improved accessibility.

Cost 52

Cost Review Software Member Experience 52

Higher Logic

SEPTEMBER 28, 2017

How do you decide what content goes in your emails? The best associations don’t just think up something to say because they know they need to keep members engaged – they use personas to help them find the most relevant, helpful information for each member. What Are Member Personas? Define Your Purpose.

Member Experience 136

Member Experience United States Recruiting Recruitment 136

Aaron Wolowiec

SEPTEMBER 10, 2013

And later that month, committee members flock to your building to discuss the assignments for the year. And by the end of the year, you find it harder and harder to recruit – and keep – volunteers. Like zombies, committee members engage in busy work instead of generating new ideas to further the mission of the organization.

Michigan 100

Michigan Committee millennials Social Media 100

Reid All About it

NOVEMBER 10, 2017

If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.

DC 150

DC Washington Tools Education 150

Association Adviser

JUNE 15, 2018

One report states that Millennials have a 12-second attention span when browsing online and Generation Z has an 8-second attention span. High quality has its place if your association needs to present its best image for recruiting or promotional purposes. Repurpose your content into different mediums.

Communications 84

Communications Video Survey millennials 84

Breezio

JANUARY 10, 2017

If you’re ready to revamp your community with optimal engagement and value in mind, the first two questions to consider are, Do you have a (good) Community Manager? Is your online community set up to encourage curated content? Millennials now make up 50+% of our workforce.

Content 28

Content millennials Strategy Recruiting 28

Reid All About it

JULY 16, 2021

Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. How to create an editorial calendar that will streamline your content strategy. Associations and publishers alike have long struggled with customizing content for different segments of their membership and audience.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

MARCH 9, 2018

By changing their mindset and conversations with chapters , RAPS built stronger relationships with their chapters and helped them increase member engagement. – Adapt to Attract Millennial and Gen Z Talent . Millennials make up the largest segment of the workforce. Pew Research ). . 1 CAE credit. More info/register.

DC 120

DC millennials North Carolina Washington 120

YourMembership

FEBRUARY 27, 2014

Associations are having, in some cases, to deal with four distinct generations of members – each with their own needs and expectations. How to retain members and recruit new members for the future. How to create and drive engagement with a social networking strategy that includes an integrated online community.

Case Study 150

Case Study Arizona Social Media Revenue 150

Associations Now

JUNE 28, 2017

Generation X members made up 29 percent, millennials were 17 percent, and Generation Z—the young people just beginning to enter the workforce and discover their professional associations —made up 4 percent of individual membership. The report indicates that associations are getting savvier about digital marketing techniques.

Certificate 59

Certificate Survey Recruiting Recruitment 59

Reid All About it

AUGUST 9, 2019

I’m wondering if the growing personalization trend will lead to members expecting their association to personalize content too. Creating Tomorrow’s Leaders: How to Attract, Retain and Engage Millennial and Gen Z Talent. Driving Meeting Value: The ROI of Measuring Engagement with Meeting Content. Host: PCMA.

Columbus 39

Columbus North Carolina LMS millennials 39

Association Adviser

JULY 28, 2016

We don’t very often give millennials the mic and ask them directly, ‘what’s important to you in life?’” Tactics for engaging millennials. Re-branding isn’t the only way to connect with millennials. If she thinks any communication piece is not going to resonate with younger members, she’s quick to let us know.”.

millennials 60

millennials Arizona Communications Atlanta 60

Association Adviser

SEPTEMBER 19, 2016

Scott Wiley, CAE, head of the Ohio Society of CPAs , and newly elected Chair of the ASAE board, shares his thoughts about advocacy, millennials, member engagement and the importance of financial literacy in an exclusive Association Adviser interview. . Associations are doing great work to recruit the next generation of leaders.

Ohio 60

Ohio Innovation millennials Resources 60

.orgCommunity

OCTOBER 8, 2019

Every week, I receive calls from association executives who are concerned about: Engaging a new generation – at first, these conversations focused on millennials, now the questions are about how to engage Gen Z, the fastest growing group of employees, customers, and voters. Are we delivering content our target audiences’ value?

Technology 40

Technology millennials Revenue System 40

Reid All About it

FEBRUARY 24, 2023

After reviewing ASI’s 2023 Membership Performance Benchmark Report, WBT Systems discusses the findings and highlights the role of professional development in attracting, engaging, and retaining members. The Association Hiring Landscape Join a discussion with recruiters and career experts on the state of the association hiring market.

Certificate 39

Certificate Innovation Education Process 39

Association Adviser

MAY 20, 2014

”We tried a large email segmentation project last year, and it actually hurt our member engagement. The days of having membership committees cold call members are over. AMC’s Brooks would like to see less overall communication from associations and more meaningful content. ” The reason? .

Technology 60

Technology How To Video Social Media 60

Reid All About it

MARCH 3, 2023

They explain how these AMS functions affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. Jamie Notter, Propel ) Five ways thought leadership content drives higher search rankings. We need a new roadmap to engage members now and in the future. More info/register.

Revenue 39

Revenue Tools Education Member Experience 39