Reid All About it

APRIL 12, 2024

Member recruitment. Building Brand Loyalty: Transforming Social Customer Service with AI (Social Media & AI Bootcamp Series 2024) Learn how social media is transforming customer service. Learn to create targeted personas in ChatGPT for personalized content and interactions. More info/register. .

Revenue 256

Revenue Strategy Price Newsletter 256

Associations Now

AUGUST 16, 2017

Social Media Today shares a bunch of content ideas to activate your social media feeds. The creative well can run dry for even the best social media managers. It’s important to keep up engagement on your social accounts, but some days, coming up with a great content idea feels impossible.

Social Media 84

Social Media millennials Newsletter Recruiting 84

Reid All About it

FEBRUARY 16, 2024

EventMobi explains how to use a year-round community and content hub to keep attendees connected with each other and with your association. One of her suggestions, social media polls, regularly pop up on LinkedIn. You put a ton of effort into planning, promoting and hosting a conference, but once it’s over, attendees drift away.

Case Study 266

Case Study Newsletter Strategy Revenue 266

Blue Sky eLearn

FEBRUARY 4, 2020

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. Social media platforms. Gone are the days of sending out a single monthly newsletter round-up of your association’s activities and opportunities. Social Media Networks.

Organization 270

Organization LMS Software Social Media 270

Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Give members a place to learn and find the right content. Use community to reach future members.

Social Media 254

Social Media Tools Member Engagement Revenue 254

EventMobi: Association Events

SEPTEMBER 21, 2023

Membership retention is an organization’s ability to keep its members active following recruitment and onboarding. Use multiple streams of communication (email, social media, paper mail, etc.), But on a practical level, how can you actively recruit and retain members for the long run? Why does member retention matter?

Strategy 130

Strategy Software Social Media Discount 130

EventMobi: Association Events

JUNE 26, 2023

You can gather engagement data from: Social media platforms Event registration and attendance Activity in forums and online spaces Workshop attendance Volunteer lists As you run your analytics and get a larger picture of how and where your members engage, keep those segments in mind.

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Arc 3 Communications

NOVEMBER 18, 2021

The term “thought leadership” tends to be used loosely these days to describe any content that has to do with an industry, regardless if it has any real value to the reader or not. What is Thought Leadership Content? Thought leadership is not necessarily just a type of content, but a type of content marketing.

Content 52

Content How To Newsletter Leadership 52

Blue Sky eLearn

JANUARY 14, 2019

Prioritize social media engagement. Provide “teaser content” to encourage increased engagement. Prioritize social media engagement. When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities.

Strategy 157

Strategy Social Media Discount Newsletter 157

NXUnite

OCTOBER 4, 2023

A handwritten thank-you note or shout-out on social media can go a long way in helping your supporters feel appreciated and eager to champion your cause again in the future. You can also reach out to well-connected supporters, like board members and major donors, to serve as ambassadors and lend a helping hand in fundraising.

Social Media 130

Social Media Proposal Newsletter Process 130

Aaron Wolowiec

JULY 18, 2012

You may know that Higher Logic is the leader in social media and collaboration solutions for associations, not-for-profits and member-based organizations worldwide – and, of course, Lauren Wolfe and I go way back as long-time members of ASAE’s Young Association Executive Committee. Aggregate social media content.

Member Engagement 100

Member Engagement Content Conference Social Media 100

Blue Sky eLearn

JANUARY 14, 2019

Prioritize social media engagement. Provide “teaser content” to encourage increased engagement. Prioritize social media engagement. When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities.

Strategy 150

Strategy Social Media Discount Newsletter 150

Association Success

SEPTEMBER 25, 2020

Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending. We look at the most-read articles from subscribers to our personalized twice-weekly newsletter. The artificial intelligence-powered newsletter from rasa.io The artificial intelligence-powered newsletter from rasa.io

Newsletter 60

Newsletter Recruiting Recruitment Social Media 60

Association Success

NOVEMBER 25, 2020

Associations have always worked hard to be a trusted source of content for their members and the industries they represent. Members can access a flood of content for free online, which means your association needs to work harder to assert the value of the content you provide. Save time by repurposing content.

Content 142

Content Newsletter Social Media Recruiting 142

Association Adviser

MAY 20, 2014

It shows all too clearly that social media is still considered a broadcast medium by many associations. Too many associations still treat social media as a one-way broadcast medium and are missing great engagement and intelligence-gathering opportunities from members. percent agree); member recruitment (10.8

Social Media 60

Social Media Communications Content Strategy 60

Aptify

NOVEMBER 5, 2020

Your membership recruitment efforts worked! Here are some examples of content to include in your email series: Remind them of the benefits they will now receive as a member of your association. Let them know what communications you’ll be sending them, such as your member newsletter, and how often they’ll receive those communications.

How To 148

How To Newsletter Examples Communications 148

Association Briefings

JUNE 22, 2021

Branded content helps brands emotionally connect with their audience while conveying organizational values. Like some of the most successful companies using branded content, associations should be ready to jump on the marketing tactic as well. What is Branded Content? Every association has a story to tell.

Content 52

Content Video Social Media Education 52

MemberClicks

OCTOBER 24, 2023

We’ll also discuss how these organizations can use marketing strategies to enhance their recruitment efforts and ensure ongoing growth and success. Strengthen Your Social Media Presence Consider this fact: Almost 5 billion people across the world use social media, which is more than half of the global population.

How To 52

How To Social Media Industry Recruiting 52

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Curated reading lists are the best, right? So, let’s move on to the rest of your weekend reading.

LMS 256

LMS Revenue Arlington Education 256

Higher Logic

MAY 8, 2019

Let me guess – your inbox is overflowing with so much content that you don’t know which way is up, much less which emails are worth your time. Regardless of how great your content is, if your members aren’t opening your emails, your message isn't getting out there. What to open? What to ignore? billion by 2019). The Basics + Benefits.

Tips 166

Tips Email Marketing Newsletter Communications 166

Higher Logic

AUGUST 15, 2017

Write a blog post, add a website banner, or call out your volunteers in online community discussion forums or social media to thank them for their hard work. Take plenty of photos and highlight them in slideshows in your online community or an article in your print newsletter to extend post-event engagement. Make Them Leaders.

North Carolina 343

North Carolina Project Discount Leadership 343

YourMembership

MARCH 8, 2013

We know that there are key points when recruiting new members to any organization that are crucial to survival. But focusing only on recruitment can be a big mistake if you are ignoring the qualities, characteristics and attributes that attracted members in the first place. 9) Unplugged: Got Social? by Megan Rockett.

Social Media 150

Social Media millennials Recruiting Recruitment 150

MemberClicks

DECEMBER 19, 2023

Below, you’ll find seven easy steps on how to build a membership website to recruit and retain members plus find your perfect membership website builder! Platforms like MemberClicks offer a website builder specifically for membership organizations that lets you create a site with gated content. What Is a Membership Website?

Directory 52

Directory Discount Software Tools 52

.orgSource

AUGUST 28, 2023

My first bit of advice is, don’t treat recruiting these experts casually. Associations are ideally positioned to fill that need in a way that social media and other online activities cannot. A social media following doesn’t guarantee that exclusive pedigree. They will be representing your organization.

Leadership 88

Leadership Social Media Case Study Industry 88

Associations Now

DECEMBER 18, 2018

Savvier member recruitment. This year, a few associations took clever approaches to traditional member recruitment campaigns. But you don’t need a major retail event or sports month to recruit prospects. You can peruse the full collection at your leisure by scrolling through the archives. Easy-to-use online tools.

Tips 103

Tips Handbook Recruiting Recruitment 103

Ewald Consulting

NOVEMBER 10, 2021

While recruiting is important, keeping your members around is just as crucial. Provide a content calendar: Your organization’s content and events are great pull factors for potential members and great reasons to stick around for those who are already members. Members are associations’ best asset.

Survey 52

Survey Newsletter Social Media Recruiting 52

MemberClicks

APRIL 19, 2024

These may include: Access to members only content Certifications Discounts Networking Opportunities Prestige Marketing Opportunities Member Benefits It can help to categorize benefits into broader categories like educational, networking, and financial. A superb member value proposition will emphasize the overall benefits of membership.

Discount 52

Discount Price Sample Marketing 52

SCD Group

OCTOBER 4, 2012

Association Member Recruitment: New Opportunities vs Same Old Ways. and made me wonder about the changes in “association recruitment.” Types and methods of promoting - anything special I should think about beyond email, newsletter, website, and social media promotion? What is content marketing?

Recruiting 40

Recruiting Recruitment Newsletter Content 40

MemberClicks

SEPTEMBER 29, 2022

A big plus: it can also help with your recruitment efforts. Offer ad space in your organization’s newsletter. In addition to banner ads, you can offer ad space in your organization’s monthly or weekly email or printed newsletters. Offer sponsored social media posts. And other social media placements.

Revenue 98

Revenue Tips Certificate Social Media 98

AssociationChat

APRIL 10, 2020

The 2020 competition received 189 submissions across 15 categories, including a new category for digital content. The Gold Circle Awards committee voted to introduce this new category to address the segment of work associations execute that are not full marketing or communication campaigns such as, apps, blogs, podcasts, or social media.

Newsletter 52

Newsletter Austin Committee America 52

Achieve

DECEMBER 8, 2023

Social media. As you create content, keep in mind that different social media platforms appeal to different demographics. In addition to email blasts providing information about specific fundraising events or campaigns, create an alumni newsletter that sums up all of your current initiatives on a recurring basis.

Tips 52

Tips Survey Social Media Communications 52

Membership Marketing

MARCH 12, 2013

Whether you recruit new members using direct mail, email, or telemarketing, your efforts are empowered by identifying the very best prospects for membership and then promoting to them. Here are some examples of effective free information offers that encourage the exchange of contact information for content: 1.

Recruiting 40

Recruiting Recruitment Sample Newsletter 40

Optimist Consulting

MAY 31, 2016

Social media: Go where your members are. Don’t feel pressured into jumping onto the newest social network – a network is only useful if your members or those you want to connect with are on it. Use content marketing/member storytelling. – Members get members. Who do you want to communicate to?

Marketing 100

Marketing Newsletter Social Media Recruiting 100

Associations Now

DECEMBER 9, 2013

4 The average number of social media presences used by nonprofits, according to the study. Facebook is by far the most popular social network with nonprofits, with 91 percent of respondents having a presence there. Some 92 percent of the nonprofit professionals surveyed said they use some form of content marketing.

Content 40

Content Marketing Social Media Newsletter 40

Achieve

SEPTEMBER 15, 2023

Other associations post regularly on social media and cultivate vibrant online communities while yours just sends monthly email newsletters and occasionally meets over Zoom. These goals can impact the way your association promotes the online community during recruitment. Track engagement in your CRM.

Committee 52

Committee Newsletter Social Media Technology 52

Aaron Wolowiec

DECEMBER 13, 2012

Early in the presentation, we discussed the expanding role of content curation and how it can serve as a valuable tool for associations who wish to make meaning of the sometimes excessive information, content and messaging they share with members. And it’s valuable because: We live in an era of content abundance. Social media.

Content 100

Content Newsletter Social Media Case Study 100

MemberClicks

FEBRUARY 9, 2023

One of the most effective ways to recruit new members is to let them know about your benefits. Social media scheduling platform There are almost 4 billion people on social media , so it only makes sense to distribute information about your membership benefits on social.

Marketing 98

Marketing Strategy Tips Email Marketing 98