ISAE

FEBRUARY 14, 2024

5 Video Content Strategies for Engaging Association Members Since members are your association’s bottom line and main revenue source, it’s crucial to keep them continually engaged in your activities and offerings. Use bright colors and, if featuring videos of people talking, smiling faces! Featuring key leadership and staff.

Video 52

Video Content Strategy Social Media 52

Reid All About it

MAY 24, 2024

In a recent episode of the Leading Learning podcast, Celisa Steele of Tagoras talked to Michelle Brien of Matchbox about authenticity and value in marketing, content marketing, generative AI, and more. They also explain how to develop a content strategy, identify the best time for a redesign, decrease costs, and increase revenue.

LMS 210

LMS Utah Indiana DC 210

Higher Logic

MAY 20, 2020

Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Once you start thinking creatively, you can use all that content you prepped for your event to keep members engaged and increase revenue.

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

HighRoad Solution

FEBRUARY 24, 2022

the most crucial elements when it comes to creating brand awareness, nurturing leads, and ultimately, bringing in revenue. Content is even more meaningful for associations because the general value prop for most organizations comes down to the 3 Cs: communications, communities, and most importantly, content.

Content 78

Content Strategy Revenue Communications 78

EventMobi: Association Events

SEPTEMBER 21, 2023

Whether you’re running a club, association, or any other kind of membership organization, your long-haul members are one of your greatest assets. That’s why having multiple member retention strategies in place is a must! It’s one of the most cost-effective ways for your organization to grow and succeed! Engage your members.

Strategy 130

Strategy Software Social Media Discount 130

Reid All About it

APRIL 26, 2024

TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. Mark Athitakis at Associations Now dug into new research about membership organizations from iSeatz, a loyalty technology company. Content marketing. Association trends. Engagement scoring.

Content 266

Content Survey Education Strategy 266

Reid All About it

APRIL 19, 2024

In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. Organizer: Cecila Sepp, CAE, founder, Rogue Tulips Consulting Fri 4/19 at 4 p.m. Consultant/founder wisdom.

Newsletter 250

Newsletter Content Social Media Education 250

Association Success

NOVEMBER 16, 2020

As the internet continuously evolves and changes, organizations that regularly fine-tune, tweak and adapt their content strategies are more likely to stay ahead of the competition. If you keep your content strategy the same year after year, your organization might not suffer in any obvious ways.

Content 110

Content Strategy Social Media Newsletter 110

EventMobi: Association Events

JUNE 26, 2023

The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement.

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Reid All About it

APRIL 5, 2024

They’re looking for a 501(c)(3) organization whose powerful mission could impact more people more deeply if it had marketing and branding help. Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. Blue ocean strategy.

Revenue 256

Revenue Price Denver Tools 256

Blue Sky eLearn

DECEMBER 28, 2018

How vital is non-dues revenue for your association? In 1953, more than 95% of revenue for professional associations came from membership dues. Over the last few decades, the biggest driver of non-dues revenue has been technological advancements. Live Stream and/or record content from in-person meetings and conferences.

Content 200

Content LMS Class Course 200

Reid All About it

OCTOBER 6, 2023

Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” The organization’s outgoing treasurer describes the financial situation as “dire.” Content marketing. Host: Professionals for Association Revenue Wed 10/11 at 11 a.m. Association deathwatch. CMP credit.

Revenue 256

Revenue Certificate Tools Innovation 256

Membersuite

FEBRUARY 17, 2022

The importance of revenue diversification was made painfully obvious during the pandemic. Associations that relied too heavily on one revenue source, like the annual meeting or membership dues, had a tough time. Revenue diversification is an essential strategy for achieving the financial stability needed to drive your mission forward.

Revenue 135

Revenue Certificate eBook Education 135

Freestone

APRIL 1, 2024

With the right best practices and a little time, your organization can ensure your continuing education program is a valuable member benefit and a driver of non-dues revenue. To remain relevant, organizations should provide new learning opportunities. Keep learners invested in your learning program.

LMS 78

LMS Education Learning Management System Strategy 78

Reid All About it

APRIL 12, 2024

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. Learn to create targeted personas in ChatGPT for personalized content and interactions.

Revenue 256

Revenue Strategy Price Newsletter 256

Reid All About it

FEBRUARY 9, 2024

Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. Organizer: Association Women Technology Champions Tue 2/13 at 1 p.m. – Learn the steps and best practices to transition your association from a traditional convener to a dynamic, content-producing powerhouse.

Newsletter 266

Newsletter Certificate Denver Case Study 266

Higher Logic

OCTOBER 17, 2019

As you strategize for the future, consider a few add-on tools to help you amplify the impact of your online community and strengthen your ability to meet the personalized needs of your members while driving association revenue, among other business objectives like recruitment and advocacy. Strategic content delivery. Mobile Apps.

Revenue 211

Revenue Tools Member Engagement Member Experience 211

Ewald Consulting

JANUARY 11, 2022

Here’s why you need to keep up with those changes… Traditionally, many associations rely on revenue from at least one major conference or event each year. That means fewer in-person conferences and, potentially, reduced revenue for your association. The way associations are making money is changing. Not a chance.

Revenue 52

Revenue Strategy Certificate Class 52

Crowd Wisdom

NOVEMBER 30, 2023

With 2024 quickly approaching, it’s crucial to determine your pricing strategy. We’re here to help you plan your New Year prices. Why you should invest in your continuing education program in 2024 Continuing education is a valuable member benefit and a great source of non-dues revenue for your association.

Price 59

Price Education Content Revenue 59

Blue Sky eLearn

MAY 13, 2019

Associations are always looking for new and creative ways to drive additional non-dues revenue. At a recent Association SIG Summit, Blue Sky Client Success Manager, Kara Adams, joined a group of association executives as they crowdsourced ideas to drive non-dues revenue. Anything you think we are missing? Comment below! Sponsorships.

Revenue 168

Revenue Certificate Social Media Course 168

Reid All About it

FEBRUARY 2, 2024

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. AI Basics for Today’s Business Leaders Learn about AI, its capabilities, potential impact on your organization, latest developments in AI technology and how they can benefit your organization.

Certificate 266

Certificate Denver South Carolina Project 266

WBT Systems

MAY 9, 2017

We already know that not only does eLearning provide a valuable member service , leading to higher member retention rates, it can also generate an important additional source of non-dues revenue. Non-Dues Revenue Potential of Digital Badges for Associations. Value of Digital Badges for Association Members.

Revenue 231

Revenue Certificate Learning Management System Course 231

Association Success

OCTOBER 27, 2020

The internet has revolutionized the way we consume content. Though people once gladly paid for newspapers, books and magazines, today’s readers have a never-ending library of free content at their fingertips. . As a result, people are becoming increasingly selective about the content they’re willing to pay for. .

Content 107

Content Strategy Library Newsletter 107

Associations Now

AUGUST 14, 2023

Whether it’s articles or webinars, member-generated content can help your association showcase its value and demonstrate thought leadership. During a session at the 2023 ASAE Annual Meeting & Expo, the American Staffing Association shared how that strategy has worked for them. That prompted ASA to get creative.

Content 96

Content Video Resources Team 96

Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

Strategy 52

Strategy Marketing How To LMS 52

Reid All About it

JANUARY 12, 2024

They share sources of free education for association professionals , including niche membership organizations, events, webinars and podcasts for the association community. They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries and more. Inspiration.

LMS 266

LMS Education Member Engagement Revenue 266

Reid All About it

SEPTEMBER 15, 2023

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Data strategy. Credit card processors. Peter Diamandis ) My summer with Leo Tolstoy and his War and Peace.

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

OCTOBER 20, 2023

Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape.

Maryland 272

Maryland LMS Revenue Strategy 272

Reid All About it

JANUARY 19, 2024

Dean West of Association Laboratory explores what dating apps can teach us about membership strategy. Learn how associations like yours are aggregating their valuable content—whether it’s from your LMS, online community, publications, or any other outside data source—and distributing it in a curated way from a federated index.

Revenue 256

Revenue Strategy Member Engagement United States 256

Higher Logic

MARCH 19, 2019

Well, maybe preserving food or other perishable items in brine isn’t your thing, but is extra profit for your organization your thing? Sure it is, so you can apply these same principles (the principles of pickling) to advertising at your organization. Related: 5 Steps to Create a Sponsorship Program That Increases Non-Dues Revenue.

Revenue 191

Revenue Tips Massachusetts Newsletter 191

Associations Now

OCTOBER 3, 2018

The Audiovisual and Integrated Experience Association started licensing some of its learning content a few years ago. Doing so created a new source of nondues revenue for the association. In so doing, the organization also developed a rich stream of nondues revenue, according to VP of Learning Amanda Beckner.

Revenue 75

Revenue Strategy Certificate Course 75

Reid All About it

MARCH 24, 2023

Sponsorship strategy. Scheduling events over someone else’s holiday excludes those who might want to attend—and when it becomes a topic of conversation in your community, it doesn’t reflect well on your organization. Non-dues revenue. PAR explains why a business development strategy is vital to association revenue health.

Revenue 227

Revenue Chicago Leadership Education 227

Velvet Chainsaw

JULY 24, 2023

Below I’ve highlighted five strategies NSA implemented that resulted in achieving pre-pandemic attendance, record high sponsorship and highly valued education and networking experiences. This strategy worked. Prioritize Your Organization’s Strategic Goals. They did not disappoint.

Strategy 98

Strategy Maine Video Conference 98

Blue Sky eLearn

DECEMBER 28, 2018

How vital is non-dues revenue for your association? In 1953, more than 95% of revenue for professional associations came from membership dues. Over the last few decades, the biggest driver of non-dues revenue has been technological advancements. Live Stream and/or record content from in-person meetings and conferences.

Content 126

Content LMS Class Course 126

Association Success

OCTOBER 13, 2020

The classic advice “ content is king ” motivates plenty of organizations to sink significant time and resources into producing blog posts, papers, videos and more. But devoting energy to content production without a clear strategy can incur heavy costs with underwhelming benefits. MORE: How content builds brand habits.

Products 78

Products Content Strategy Social Media 78

Association Success

DECEMBER 19, 2018

Get to know your audience and deliver the content they want and need. Does the content you provide target their concerns and help them sleep more soundly? We can make content more relevant for audiences by understanding the buyer persona. What keeps your members and sponsors up at night? What was keeping you up at night?”.

Content 76

Content Strategy Communications Revenue 76

Blue Sky eLearn

SEPTEMBER 12, 2018

Supporters, members, and donors are the lifeblood of your organization or association. Slipping engagement statistics can be a serious warning sign for your organization! That’s where digital content and other perks come in. Podcasts and Other Audio Content. Online Communities. Q&A Sessions. Thank-You Events.

Content 173

Content Member Engagement Tools Strategy 173