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OCTOBER 27, 2023

Trying to figure out how to market more effectively to Gen Z and millennials? Mercury Creative Group explains how to build an association brand that attracts and retains younger members. Learn how to craft a successful year-end report in half the time and a winning strategy for next year. Marketing to younger generations.

LMS 256

LMS North Carolina Recruiting Recruitment 256

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DECEMBER 1, 2023

Member recruitment. To attract young members , you must recruit in ways that make sense to them. Hilary Marsh explains the why, what, and how of content calendars and how to choose the best one for your organization. Rikki Schlott says her generation (Gen Z) has inherited a post-hope world stripped of what matters.

Arlington 266

Arlington Technology Strategy Los Angeles 266

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DECEMBER 8, 2023

Mercury Creative Group explains how to build an association brand that attracts and builds the loyalty of young members. Membership Mondays Winter Celebration (Washington DC) Enjoy beer, wine, soft drinks, and a light nosh to celebrate a great 2023. Location: Washington DC. How to Tell If You Need a Data Warehouse.

Strategy 272

Strategy Video Technology Innovation 272

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JANUARY 15, 2021

Judges get an inside look at some of the most innovative and outstanding marketing, membership and communication projects and programs in the association profession. How to be more productive working from home: 9 rules for the “now normal.” – How to De-Escalate People: 4 Secrets of an FBI Hostage Negotiator and Corporate Fixer.

Innovation 359

Innovation Las Vegas Communications Education 359

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NOVEMBER 29, 2019

Dan Hickey at DelCor Technology Solutions explains how to avoid application sprawl by taking a strategic approach to Office 365. AWTC End-of-Year Reception (Washington DC). Location: Washington DC. When you recruit members, you’re inviting them to your organization’s “party.” More info/register. CAE credit.

West Virginia 360

West Virginia Washington DC Revenue 360

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NOVEMBER 3, 2023

TopClass LMS describes how to convince your audience to invest in their personal growth and improve their lives by participating in association programs. Billhighway explains how to help chapter leaders become better communicators so they can more effectively run and promote their chapters. Chapter communications. 1 CAE credit.

Tools 272

Tools Strategy Revenue Technology 272

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NOVEMBER 27, 2020

Risking innovation. Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. Governance System Redesign: Designing the Change Process (ASAE DC Ideas Swap).

Las Vegas 369

Las Vegas Virginia Content Washington 369

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JUNE 2, 2023

If you plan to select a new AMS in the next year, make plans to attend AMS Fest—it’s held twice a year, once in Chicago and once in the DC areas. Determine what your organization needs, how to prioritize those needs, how to review the products available, and how to select the right system. Fri 6/2 at 1 p.m. CAE credit.

Technology 195

Technology Chicago Education System 195

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MARCH 12, 2021

Innovation method. WBT Systems introduces a new brainstorming and innovation tool: jootsing. Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision.

Nashville 370

Nashville LMS North Carolina Recruiting 370

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JANUARY 11, 2019

The resulting report from this survey provides benchmarking data and insight into how more than 1,000 associations recruit, engage and retain members and certificants. TechSoup Tour: How to Access Donations, Discounts, and Resources. – 10 Incredible Ways You Can Be Hacked Through Email & How to Stop the Bad Guys.

DC 275

DC Washington Learning Management System LMS 275

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FEBRUARY 16, 2018

How to convert blog readers into leads. Check out my Grabbing the Gusto blog if you’d like to see the list of recipes I’ve made this week or plan to make in the coming weeks, and my list of other recommended fiction and non-fiction ebooks on sale. .* – Hire Purpose Career Café (Washington DC). Location: Washington DC.

DC 150

DC Washington Recruiting Recruitment 150

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OCTOBER 12, 2018

WBT Systems explains how to motivate members to buy what you’re selling. She suggests ways you can learn how to speak like an industry insider. A few quick hits before we get to this week’s list of free webinars: How New York’s post-WW2 female painters battled for recognition. ( How to explain content marketing to anyone.

DC 170

DC Las Vegas Washington Review 170

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OCTOBER 4, 2019

It’s a secret worth spilling about what members are really seeking and how to help them find it. For my marketing friends: Nico Prins at Content Marketing Institute explains how to use Google Search Console to increase traffic to your site. Find out how to leverage your ecosystem of applications to support your online education goals.

LMS 186

LMS DC Social Media Washington 186

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SEPTEMBER 1, 2023

Propel explains how a culture assessment can reveal your organization’s change readiness and its place on the cultural spectrum—from traditional to contemporary to futurist. This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Membership trends.

Revenue 227

Revenue Survey Education Strategy 227

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MARCH 26, 2021

Association innovation. Mary Byers, CAE, CSP, in partnership with Loyalty Research Center, recently released a fascinating environmental scan on association innovation: Association Innovation Scan: The Association Professional’s Guide to Winning with Innovation. Intuitive innovation. That stinks. Wait, what?

Innovation 259

Innovation San Diego LMS Strategy 259

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SEPTEMBER 15, 2023

They explain why and how to get buy-in from staff and executives, how to manage an implementation when you barely have time for your real job, and why you should focus on business outcomes, not processes. More info/register. Host: Fridays@4 Speakers: Diana L. 1 CMP credit. More info/register. More info/register. Letting Go! Letting Go!

LMS 256

LMS Revenue Arlington Education 256

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DECEMBER 3, 2021

12 more days until I see many of you at ASAE TEC in Washington DC! Achurch Consulting suggests conducting a workforce assessment to understand how your employees feel about current working conditions, what’s working well (or not) and what you need to do to improve organizational culture, policies, and practices. Tech-averse members.

Revenue 195

Revenue Technology Innovation Social Media 195

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FEBRUARY 5, 2021

How to check for inclusive language in Microsoft Word. Rob Woodgate, How to Geek ). Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. . 1 CMP credit.

San Diego 370

San Diego Price Strategy Education 370

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APRIL 12, 2019

To make many of the changes Mike suggests, you need more than technology, you need staff with an innovation mindset. WBT Systems identifies ten traits of an innovation mindset to cultivate at your association if you want to turn innovative ideas and strategies into reality. How to Lead Enterprise Agile. 1 CMP credit.

LMS 276

LMS Pennsylvania Innovation Education 276

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MARCH 19, 2021

Association innovation. Throughout March, Mary Byers, CAE, and the Loyalty Research Center are sharing stories about highly innovative organizations, their best practices, interviews with innovators, and challenge questions about innovation to ponder. How to Find Your Hidden Culture Patterns. Quick hits.

LMS 370

LMS Nashville Strategy Video 370

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JANUARY 10, 2020

Billhighway explains how to handle and prevent chapter data privacy issues —another post in their series on chapters in crisis. How to build a successful content marketing strategy from scratch. How to Double Your Nonprofit’s Facebook Fundraising. Meeting Your HR Needs in 2020 (Washington DC Idea Swap). 1 CAE credit.

LMS 243

LMS Software Chicago Washington 243

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MARCH 31, 2017

Aptify shares five under-utilized member recruitment tactics. Billhighway’s most recent post discusses how to decide if joint membership is the right model for your association and chapters. How Marketers Can Unlock the Power of Event Data. She also shares insightful observations about the other end of the age spectrum too.

Raleigh 150

Raleigh DC Washington Charlotte 150

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NOVEMBER 11, 2016

Understand the critical components of high-ranking websites, how to conduct organic search keyword research, and how to build a portfolio of back links that can improve search rankings. DC Small Association Forum for Executives (Washington, DC and conference call). More info/register. Host: Bizzabo. Tue 11/15 at 1 p.m.

Handbook 237

Handbook Washington eBook DC 237

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NOVEMBER 13, 2020

Billhighway discusses the chapter bright spot concept—a CRP need-to-know—and explains how to share the exceptional practices (bright spots) of one chapter with all the rest. Wondering how to move forward with DE&I initiatives beyond the ubiquitous statement? Jennifer Dienst at PCMA Convene describes what these packages included.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

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MARCH 9, 2018

Learn how to best navigate this space and hear tips for developing speaker contracts, guidelines for streaming music and insights into the nuances of medical digital events. Hear about the challenges associations face when vying for younger generations’ attention—and how to adapt. webinar and Washington DC). 1 CMP credit.

DC 120

DC millennials North Carolina Washington 120

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NOVEMBER 10, 2017

Mon 11/13 and Tue 11/14 – AMS Fest (Washington DC). Chapter Roundtable in Washington DC. and how to get the right statistics to prevent national and chapter level members from leaving. .); and how to get the right statistics to prevent national and chapter level members from leaving. Location: Washington DC.

DC 150

DC Washington Tools Education 150

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MARCH 10, 2017

and 5 p.m.) – The 7 Deadly Sins of Productivity: The Hidden Habits Undermining Your Performance (and How to Change Them). Member R&R: Better Retention and Recruitment for Your Association (Association Chat). Learn how to boost member recruitment and retention. Mon 3/13 at 11 a.m.* repeats Mon 9 p.m., Tue 11 a.m.

Raleigh 150

Raleigh DC Washington Content 150

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JULY 24, 2020

It’s “a planning method that helps people and organizations figure out how to create their preferred future.” Fri 7/24 at 1 p.m.* – How to Go Virtual (While Still Creating an Engaging Experience). Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged.

Montana 259

Montana Revenue Case Study Conference 259

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JULY 21, 2017

LMS provider WBT Systems writes about instructional design innovations that associations could borrow from “ModPo” and a few other award-winning MOOCs. Billhighway explains how to help your chapters and volunteer leaders stay safe. Learn how to create game-based learning interventions to teach complex problem solving skills.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

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MARCH 11, 2022

If you want to think like a futurist , Michelle Russell at PCMA Convene talked to several members of the Association of Professional Futurists about how to become anticipatory rather than reactionary. Come take a journey through the world’s most powerful B2B platform and learn how to go from passive observer to active participant.

LMS 195

LMS Revenue Los Angeles Newsletter 195

Mizz Information

MAY 17, 2018

Fundraisers, who manage relationships with donors – ranging from those who give $25 one time to those who make six- and seven-figure legacy contributions – have figured out how to make everyone along that continuum feel known and appreciated in a way that’s commensurate with their giving level. Want to learn more? We have options!

Innovation 40

Innovation Washington Recruiting Recruitment 40

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SEPTEMBER 29, 2017

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); Tue 10/3 at 12 p.m.* – Association Analytics® Network Meeting (Washington DC).

Arlington 150

Arlington DC Washington Chicago 150

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JUNE 9, 2023

We all know that and think we do it, but her examples show us how often we don’t. Nimble AMS explains how an AMS can help your association recruit, engage and retain members by helping you better understand members, anticipate their needs and deliver personalized emails and content. How to take a punch. Creativity.

Revenue 205

Revenue Content Chicago Leadership 205

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MARCH 10, 2023

Nimble AMS describes how it can help your association recruit, engage and retain members by helping you better understand members, anticipate their needs, and deliver personalized communication and content. Ryan Law at Animalz shares advice from three marketers about how to succeed as a content team of one. 1 CAE credit.

Committee 195

Committee Education Software Technology 195

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DECEMBER 10, 2021

How to Have a Career Development Discussion with Your Boss. Learn how to prepare for the career development meeting and initiate the discussion with your boss, and what to ask close out the discussion with a plan. Recruitment & Retention: How to Overcome the Great Resignation. Fri 12/10 at 4 p.m. – Host: Fridays@4.

Chicago 195

Chicago Social Media Education Recruiting 195

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MAY 10, 2019

Its speed, capacity, and dramatically reduced power consumption and communications response times, or “latency,” will make possible an astonishing range of innovative new products and services. Some quick hits before we get to next week’s free webinars: How to gain blog traffic by refreshing old content. Intriguing, isn’t it?

DC 170

DC FAQ Member Experience Project 170

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FEBRUARY 17, 2017

DelCor’s Chris Ecker and Dan Lautman explain how to spoof-proof your organization’s incoming and outgoing emails. Is that how you feel too? Neil Pasricha has advice on how to read a lot more books this year. How Non-Dues Revenue Keeps Your Association Afloat and the 5 Best Ways to Maximize It. More info/register.

Charlotte 150

Charlotte DC Washington Newsletter 150