WBT Systems

JULY 11, 2017

When digital entrepreneurs—those who make their living selling online products and services—see a need in their market, they design a revenue-generating online course to meet that need. They also use online course marketing tactics that help them become millionaires in the process. Develop a content marketing funnel.

Course 186

Course Marketing eBook Content 186

NXUnite

DECEMBER 13, 2023

At NXUnite by Nexus Marketing , we provide a platform where brands and organizations within the mission-driven sector can collaborate, learn, and grow. We even offer a Cause Coins system for our community, which they can redeem for rewards like discounts on technology and event tickets.

Software 130

Software Discount Tools Resources 130

EventMobi: Association Events

SEPTEMBER 21, 2023

Whether you’re running a club, association, or any other kind of membership organization, your long-haul members are one of your greatest assets. It’s one of the most cost-effective ways for your organization to grow and succeed! Acquiring new members comes with upfront costs, especially those tied to marketing.

Strategy 130

Strategy Software Social Media Discount 130

Membership Marketing

AUGUST 14, 2020

Each year the goal of the Membership Marketing Benchmarking Report is to help associations better understand what is working in membership recruitment, engagement, and retention. The emerging marketing channel is paid digital advertising. As one research respondent shared, “Paid digital advertising is no longer optional.”

Report 95

Report Marketing Recruiting Recruitment 95

Association Analytics

FEBRUARY 14, 2023

We had to validate registration member rates against current memberships to ensure members were receiving the appropriate discount or group rate. I’ve kept in touch, and I know that the organization has done some amazing things since implementing new tools like Acumen and creating efficiencies. And the examples go on and on.

Discount 321

Discount Leadership Tools Resources 321

Associations Now

JUNE 6, 2019

The opening keynoter at ASAE’s 2019 Marketing, Membership & Communications Conference says associations can apply these same techniques to their marketing efforts. I love digital and try to do as much as I can digitally,” said Earle, who used viral marketing to grow his brand. Achieving Viral Marketing Success.

Marketing 109

Marketing Social Media Discount Team 109

Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Discover cutting-edge techniques and emerging trends to help you think big and drive impact within your organization. Attend as many or as few sessions as you wish—sessions described below.

Strategy 272

Strategy Video Technology Innovation 272

Membership Marketing

DECEMBER 2, 2014

The other day, I received a membership recruitment mailing offering an end of the year 50% off first year dues discount from a respected professional association. And done wisely, a special offer will produce more than enough new members to pay for the discount or premium and future renewal rates will only be marginally affected.

Discount 40

Discount Recruiting Recruitment Price 40

Blue Sky eLearn

OCTOBER 30, 2018

While many organizations have already started planning ahead for 2019, there is still plenty of time to take advantage of this upcoming holiday season. Themed Marketing & Communications. Offer your learners holiday discounts in the form of coupons and product bundles. The holidays can be a hectic time of year for anyone.

Revenue 144

Revenue Discount LMS Course 144

Nimble AMS

FEBRUARY 6, 2023

If so, your organization might be missing out on your event’s ROI, making it a challenge to justify your overall events budget. Six p roven strategies and marketing tactics to boost future event registration It’s time to boost your event attendance and improve your member experience too! Provide discount codes to non-members.

How To 114

How To Discount Member Engagement Social Media 114

Higher Logic

AUGUST 1, 2019

The Membership Marketing Benchmarking Report from Marketing General Inc. reports which recruitment marketing channels have performed the best for associations (trade and professional). In the survey, associations were asked to select “Which recruitment marketing channels get your organization the most new members?”.

Recruiting 195

Recruiting Recruitment Certificate Discount 195

Association Analytics

FEBRUARY 20, 2024

Not surprisingly, a 2020 report from Wild Apricot showed that 68% of organizations have difficulty growing membership. Signing up for a membership is not something today’s professionals shy away from, so it’s critical for today’s associations to discover how to get in front of their target market and successfully communicate their value.

Strategy 169

Strategy Social Media Discount Newsletter 169

Fonteva

NOVEMBER 10, 2021

Whether you’re organizing a lecture for staff members or a conference for association members, attendance is everything. So to help you out, we’ve made this concise guide on how to market and drive attendance for your virtual events. So why bother with virtual event marketing? Why Bother? But never fear. Master Plan.

Marketing 52

Marketing How To Discount Content 52

YourMembership

JUNE 22, 2012

While your organization may be the industry leader and have a brain trust second-to-none, alienating an audience is no way to increase membership. Everyone who represents your organization, from the front line on the phone to the executive director, is in “membership.” Do you find this to be true? Are you guilty of it?

Organization 150

Organization Social Media Software Price 150

NXUnite

JANUARY 12, 2024

To enhance its community outreach and make a greater impact, your church may support local nonprofit organizations. Discount cards: Host a discount card fundraiser by selling coupons for goods or services from preferred merchants. These can help parents get discounts on family meals, school supplies, or other items or services.

Discount 130

Discount Social Media Recruiting Recruitment 130

SCD Group

JULY 21, 2013

Discounted pricing like this is one of the five forms of manipulative marketing that Simon Sinek talks about in his book and Ted talk Start with Why. And, he notes that discounts – like the other four – usually result in short-term gains but long-term losses. I’ve seen offers of discounted first year dues for new members.

Discount 40

Discount Price Association Management Marketing 40

MemberClicks

APRIL 26, 2024

Sales are critical to just about every organization, including those that rely on the sale of memberships. The target market is often more well-defined, and the ongoing commitment is longer. How can your association or organization sell more memberships? Are you actively marketing? The opposite is often the case.

How To 52

How To Social Media Discount System 52

Blue Sky eLearn

OCTOBER 30, 2018

While many organizations have already started planning ahead for 2019, there is still plenty of time to take advantage of this upcoming holiday season. Themed Marketing & Communications. Offer your learners holiday discounts in the form of coupons and product bundles. The holidays can be a hectic time of year for anyone.

Revenue 120

Revenue Discount LMS Course 120

Membersuite

SEPTEMBER 10, 2022

You should reassess your existing membership model to see if it’s still meeting the needs and preferences of your market. It’s a good time to also expand membership to new market segments by offering something different. A trade association’s market has companies of different sizes, budgets, and membership goals. .

Price 135

Price Discount Marketing Newsletter 135

MemberClicks

APRIL 19, 2024

If you are interested in expanding the influence and footprint of your membership-based organization, you can often find inspiration from how commercial businesses compete and market themselves. Now member value propositions have been playing a more critical role for membership organizations. What is a Value Proposition?

Discount 52

Discount Price Sample Marketing 52

Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to millennials and Gen Z - particularly as it relates to email. For successful organizations, a good portion of marketing budgets are being spent on recruiting, retaining and engaging with these younger professionals.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Association Analytics

SEPTEMBER 8, 2022

Individuals and member organizations were on tighter budgets. You may have noticed that your members were engaging with your organization in different ways. Once you have this information, you can optimize your marketing efforts to get relevant messages to the right people at the right time. And members’ behaviors changed.

Revenue 169

Revenue Products Discount Class 169

EventMobi: Association Events

JUNE 26, 2023

Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement. Member engagement refers to the active efforts an organization makes to connect and foster relationships with their members. What is Member Engagement? The solution? Foster a sense of community.

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Nimble AMS

MARCH 29, 2022

Maybe your organization needs to fund new initiatives to keep up with changing member expectations. . So, let’s look at four technology-powered approaches you might not have thought of to increase revenue for your organization: . Over time, your association’s revenue needs change.

Revenue 129

Revenue Discount Tools Certificate 129

Association Success

DECEMBER 15, 2020

They provide man hours, word-of-mouth marketing, and emotional and creative insight that keeps your association moving forward. Once you have put a dollar amount on the monetary value of your members, you will be set to give them better discounts, customized service, and valuable offers to keep them engaged. Your Members are Valuable.

Discount 147

Discount Revenue Cost Resources 147

Spark Consulting

OCTOBER 28, 2014

Look at what your sister organizations/competitors/collaborators are charging for similar products. That will help you figure out what the market is expecting and will bear. Forecast whether or not you’re going to want or need to offer any sort of discounts (i.e., Determine your marketing goal. marketing'

Discount 150

Discount Price Cost Products 150

Associations Now

JANUARY 15, 2019

A robust event marketing campaign can be expensive—but you don’t have to have a big budget to succeed. You’ve planned out every last detail of your event, and now it’s time to plug in your marketing strategies to create buzz and boost registration numbers. Nonprofit Marketing Guide suggests these six books to help prevent burnout.

Marketing 69

Marketing Discount Price Recruiting 69

Membersuite

AUGUST 5, 2022

Your Membership Model Must Be Flexible Enough for the Diverse Needs of Your Target Market. Your membership model must offer the flexibility needed to attract, engage, and retain professionals in your market—and your AMS must be able to manage a complex membership structure with various tiers and dues pricing.

Price 136

Price Discount Revenue Examples 136

Achieve

MAY 21, 2019

Your events are a crucial part of your supporter engagement strategy, and they help your organization build community and move forward together. Planning, budgeting, and marketing all have to usher your target audience towards attending the event, or everything will have been for nothing. They’re engaging, informative, and fun!

Email Marketing 52

Email Marketing Strategy Marketing Discount 52

Forj

APRIL 22, 2021

Marketing the new course? However, members are provided with discounts and value-add opportunities such as first-look registration, while non-members pay a higher price point. That said, it’s important to take caution when discounting courses for membership. Team time and resources. Creating collateral about the course?

Price 172

Price Course LMS Discount 172

Membership Marketing

FEBRUARY 22, 2023

The MGI Membership Marketing Benchmarking Report highlights year after year the importance of a defined engagement program supporting a more favorable outcome in member retention. The statistics from one organization demonstrate this tendency. Understanding why it works offers the opportunity to develop an even more effective effort.

Discount 97

Discount Review Communications Marketing 97

Blue Sky eLearn

JANUARY 14, 2019

Your membership base is the heart of your organization, no matter what type of organization you work for. Without your members’ engagement, your organization wouldn’t be able to do what it needs to do. And unfortunately, members sometimes have to leave your organization. Prioritize social media engagement.

Strategy 157

Strategy Social Media Discount Newsletter 157

Reid All About it

JANUARY 11, 2019

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. Three ways content marketers can provide value to the sales team. Pam Didner, Content Marketing Institute ).

DC 275

DC Washington Learning Management System LMS 275

Blue Sky eLearn

JANUARY 14, 2019

Your membership base is the heart of your organization, no matter what type of organization you work for. Without your members’ engagement, your organization wouldn’t be able to do what it needs to do. And unfortunately, members sometimes have to leave your organization. Prioritize social media engagement.

Strategy 150

Strategy Social Media Discount Newsletter 150

Association Freak

MARCH 25, 2021

Membership organizations have always offered third-party products to their members. This usually means a discount, sometimes bearing the association brand. Across the board, the old affinity product model is no longer productive due to market forces beyond associations’ control. Marketers want a better deal.

Products 72

Products Revenue Discount Marketing 72

Higher Logic

OCTOBER 22, 2019

But to do this effectively, you need to have a system in place for gathering, organizing, and accessing the member information that provides you with insight into their goals and preferences: an association management system, or an AMS. Apply early bird and other member discounts. Allow chapters to plan their own events.

System 192

System Association Management Software Strategy 192

Association Freak

MAY 21, 2022

The Shifting Association Market. We heard it again and again from our clients at leading membership organizations. Some knew the market was shifting around them. This gave us an understanding of which market forces they were up against and, much more importantly, what they could do about it. Table of Contents.

Revenue 72

Revenue Discount Products Marketing 72