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Help Millennials Get Jobs: Offer Online Learning & Career Resources

WBT Systems

Millennials get their share of depressing headlines these days—like this one from NBC News : “Majority of millennials are in debt, hitting pause on major life events.”. A stunning sad fact: only 22 percent of millennials are debt-free. The state of millennial membership. The state of millennial membership.

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Tips on Attracting Millennials to Your Professional Association

Blue Sky eLearn

Millennials are the most abundant generation in today’s workforce yet represent the smallest percentage in most professional associations. Loyalty Programs : 86% of millennials join loyalty programs. of millennials are more likely to shop from stores with loyalty programs compared to 33.3% Millennials care.

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5 Gen Z Values Associations Need to Know

Membersuite

They’re done with the social media performances of selfie-obsessed, show-off Millennials in their feeds. Gen Z is twice as likely as Millennials to make a purchase based on a recommendation from an influencer. You’re more likely to recruit them as members if you offer discounted young professional or virtual membership tiers.

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Empower association volunteers to boost member engagement

Nimble AMS

If you’re looking to build bridges with younger professionals , Gen Z and Millennial members are especially interested in mentoring opportunities. To build member engagement at your association, begin by recruiting veteran member volunteers to mentor younger members.

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Insights from the Membership Marketing Benchmarking Report

Membership Marketing

Each year the goal of the Membership Marketing Benchmarking Report is to help associations better understand what is working in membership recruitment, engagement, and retention. Recruitment – The report highlights associations use a wide variety of channels to add new members.

Report 95
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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. The most effective recruitment techniques, in order: Word-of-mouth recommendations. Another pointed to their new Young Professionals discount on membership dues.

Survey 150
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Keeping Email in the Mix: Association Marketing and Young Professionals

Association Briefings

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to millennials and Gen Z - particularly as it relates to email. They’re the ones who shaped the industry; who recruited new members based on word-of-mouth. Anyone born between 1981 and 1996 is considered a millennial.