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Four Reasons Your Marketing Team Needs Community

Higher Logic

Could your marketing department benefit from your organization’s community? It doesn’t matter what your community is for or why your organization decided to establish one -- it can be a powerful tool for your marketing department. Your most dedicated members or customers are also some of your greatest marketing allies.

Team 136
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Introducing the Association Chat Knowledge Hub

AssociationChat

Gain access to our curated online library of timely and downloadable content on more than 5 critical topics. Transformation is Coming in the Association Management System (AMS) Market. Introducing the Association Chat Knowledge Hub. Explore thought leadership content and solutions from experts and vendors in the association industry.

eBook 52
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5 Reasons Your Executives Don’t Participate in Your Online Community (And How to Fix It)

Higher Logic

Do they want to know more about trends in the market and what your members want? For example, executives who want to learn about the market can use the community as a conduit to member needs. They can browse discussion forums, requests, and blogs from members that help them understand the market and how member needs are changing.

How To 266
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How Engagement Tools Improve Association Event Management

Higher Logic

Let's focus on how engagement tools and platforms, like additional community modules or marketing automation, can work together to elevate the success and impact of your online community as it relates to events and registrations. Educate, Educate, Educate: Events & eLearning.

Tools 208
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The Top 5 Reasons Your Members Aren't Renewing (and What to Do About It)

Higher Logic

Marketing General’s 2018 Membership Marketing Benchmark Report revealed fascinating statistics on why members don’t renew their association membership. Embrace engagement technology tools: Using tech tools like online community and marketing automation can help you get members involved.

Tools 258
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14 Best Member Retention Strategies to Engage Your Top Supporters

EventMobi: Association Events

Acquiring new members comes with upfront costs, especially those tied to marketing. How to Increase Membership Retention According to the 2022 Membership Marketing Benchmark Report , the median membership renewal rate currently sits at around 84%. Market like a pro.

Strategy 130
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The Event Tech Group Launches a New, Comprehensive Website

Expo Logic

The Event Tech Group’s new website includes a dedicated library of event resources including videos, eBooks, and more. Marketing Automation. Katie Cook Marketing Communications Specialist, Event Tech Group Katie has a passion for marketing and writing. Event Resources. Explore the Event Tech Suite. Lead Retrieval.

eBook 36