Sat.Nov 09, 2019 - Fri.Nov 15, 2019

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Association Growth Strategy: 6 Tech Tools to Drive Member Recruitment + Retention

Higher Logic

For associations focusing on strategically attracting new members (and keeping them engaged for the long haul), it’s important to package your tech stack for ample growth and retention. Association membership in the modern age is all about providing people with real value on their terms, and strategically leveraging technology is an effective way to attract and retain those members who you’ll transform into your trusty advocates.

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The evolution of member benefit priorities throughout the career journey

Aptify

A recent Community Brands study shows that members rank the priority of benefits differently as they move through their careers. Is your association ready to meet their changing needs? As an association professional, you likely think about how your members prioritize the benefits your association provides them. But do you consider how their priorities change throughout their careers and their relationship with your organization?

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Benchmarking Digital Marketing: Where Associations are Spending, Hitting and Missing

Multiview

As marketing continues its shift into digital, membership organizations must keep pace with the times. MultiView surveyed these organizations to… The post Benchmarking Digital Marketing: Where Associations are Spending, Hitting and Missing appeared first on MultiView.

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6 Strategies You Can Use Today to Increase Event Attendance

Wild Apricot

Want more event attendees? Who doesn't? Here are six tactics you can use to boost event attendance starting today.

Strategy 300
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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Revisit your association’s benefits to improve member engagement and loyalty

YourMembership

Are your members satisfied with the benefits they receive from your organization? Community Brands’ latest study shows you might have room for improvement. To keep members happy and engaged long-term, it’s important to deliver the benefits that matter most to them. The Community Brands Member Engagement and Loyalty Study suggests associations might have work to.

More Trending

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LMS Integration Questions to Consider Before Making a Selection Decision

WBT Systems

LMS Integration Questions to Consider Before Making a Selection Decision. Read more about LMS Integration Questions to Consider Before Making a Selection Decision.

LMS 248
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The 50 Best Nonprofit Websites To Get You Inspired

Wild Apricot

Planning to redesign your website? We've handpicked the top 50 nonprofit websites from organizations large and small to help you create the best possible website.

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How will your association observe National Philanthropy Day?

YourMembership

On November 15, we celebrate the act of charitable giving. Here are some ideas to help your small association recognize this important day. Have you thought about what your association will do to observe National Philanthropy Day? It’s a day when people across the U.S. and Canada recognize the great contribution philanthropy makes to our. The post How will your association observe National Philanthropy Day?

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Are Too Many Meetings Killing Employee Productivity?

Associations Now

For employees who rely on blocks of time to get their tasks done, dicing up their calendars with unnecessary meetings can result in a loss of work. You wake up in the morning ready to buckle down and get to work—but one glance at the calendar says otherwise. With meeting after meeting filling your schedule, there’s little room to make a dent in your to-do list.

Products 109
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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Associations are Not Addressing the Emotional Minefield

Smooth The Path

Associations care member’s professional lives but, do they care for member’s emotional lives too? Work is an emotional minefield. We receive big promotions, but also sometimes lay-offs and demotions. We have huge wins, but sometimes other people take credit for our work. We work with teams that excel and also struggle to communicate with a co-worker that just doesn’t get it.

Project 92
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How to Create a Nonprofit Website That Inspires People to Action

Wild Apricot

Every nonprofit wants their website to be as effective as possible, but few know how the principles behind it. Learn how to create a nonprofit website with these seven best practices to increase donations and engage supporters.

How To 237
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Take your association’s career center to the next level using social media

YourMembership

Job opportunities are among the most important benefits to your members. Here’s how to give your job board a boost using social media. The Member Engagement and Loyalty Study by Community Brands highlights a trend seen across multiple Community Brands studies: Job opportunities are important for acquisition as well as retention – especially among those.

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The Countdown to Renewal Season Is On. Are You Ready?

Associations Now

Many associations operate on a calendar-year dues cycle with renewals late in the year, which means their members are currently deciding whether to join up again. Here are three tips to boost the chance of a renewal. Associations typically operate on one of two membership dues cycles. Either everyone renews on the same date each year, or individual members renew on their join-date anniversary.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Feeling stuck? Moving on is actually quite simple

Association Success

Being able to simplify something complicated is not easy or intuitive. . In an overly complex world, simplifying our personal and professional lives is fast becoming a foundational value that cannot be ignored. Just look around: Companies that simplify our lives are thriving. . Unstable complexity is the enemy. I have a friend, Rod Graber, who owned a $2 million hospice business in Denver.

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3 Ways to Collect More Revenue at Events With the Mobile App

Wild Apricot

Every event you run could be an opportunity to follow up on unpaid invoices and make sure you don't miss out on a dime of your revenue. Here's how to use the new finances module in the app for admins to make that easier than ever.

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7 Hidden Costs of a “Pseudo-SaaS” AMS

Membersuite

A pseudo-SaaS AMS requires developers to "branch off" the core code to create a customized version for you. And customized software, no matter its label, has costs. Guess who pays for that? Read the post to learn 7 hidden costs of a pseudo-SaaS AMS.

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Associations’ New Role During an Industry Downturn

Smooth The Path

For three years, Sandy went to work, and she never knew if she would work the whole day or if she would be laid off by lunch. Mark works for a company whose CEO routinely takes a poll about who can do without a paycheck this week. Mary works for an organization where end-of-year bonuses are not paid even if the staff has achieved all their metrics. Some associations serve industries or professions whose heyday is in the past.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Three Ways to Maximize Your Giving Tuesday Campaign

Associations Now

As the number of organizations participating in the post-Thanksgiving charitable holiday swells, it can be harder to get a foothold with donors. Fundraising experts give tips to help you distinguish yourself and make the most of #GivingTuesday. Giving Tuesday , the annual charitable holiday, has become a big day in association fundraising. So big, that your members are sure to receive an avalanche of requests for donations ahead of December 3.

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SURGEcast: Listen to the whole interview with Safi Bahcall

Association Success

Couldn't make it to SURGE Growth in November or just loved what "Loonshots" author Safi Bahcall had to say so much that you're eager for more? That's exactly why we created SURGEcast, a podcast dedicated to delivering the full interviews from our SURGE keynotes. While our free virtual conference gives us an amazing opportunity to […]. Going somewhere?

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Another AMSFest in the Books

Delcor

I have attended all of the AMSFest events and have been consistently impressed by the value provided to associations who are researching association management system (AMS) options. AMSFest 2019 was no exception, and DelCor was proud to contribute. This year, I hosted an AMS Selection and Data Preparation Bootcamp with Joan Menzer, a fellow DelCor consultant, and Katherine Matthews, Data Manager at the National Council of Architectural Registration Boards (NCARB).

Project 79
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Social Media Has Changed the Advocacy Landscape Forever

Association Adviser

Associations should be aware that as social media platforms evolve, they'll need to continuously evaluate their social media advocacy plans to ensure maximum reach and meaningful engagement. The post Social Media Has Changed the Advocacy Landscape Forever appeared first on Association Adviser.

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Measuring the ROI of Enterprise Learning for Customers, Partners, and Professionals

Prove the ROI of Learning Struggling to measure the business impact of learning initiatives? Try our three-pillar approach to show the true value of learning, backed by stories from real businesses like yours. Make 2024 the year of ROI!

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Journalism Groups, Media Outlets Team Up to Protect Press Freedom

Associations Now

The Protect Press Freedom campaign, ahead of the 2020 presidential election, emphasizes the challenges and sacrifices journalists make in reporting and presenting the news. As the 2020 election season kicks into high gear, a coalition of journalism groups and publishers are kicking off a new campaign highlighting the risks that reporters and editors often face in doing their jobs.

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Welcome to the place where badass leaders grow

Association Success

Here we go, AssociationSuccess.org readers: Big changes are upon us. . If you participated in SURGE Growth last week, then you got to hear a little about about all the amazing new opportunities we’re developing for you to engage with other association professionals as we seek to do some growing of our own. . We spent the summer challenging ourselves to think more critically about what AssociationSuccess.org does to create new connections and find new ideas that could evolve the association indus

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What Marketing Consulting Services Are Available for Associations?

HighRoad Solution

Associations naturally have a DIY spirit when it comes to most things. Inspired by the can-do energy of the members, association management teams will try to tackle most tasks by themselves.

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Baseline Advocacy: Legislative Tracking Offers Associations the Opportunity to Execute Advocacy in Real-Time

Association Adviser

Legislative tracking streamlines advocacy information to your membership. Here's how to personalize, categorize and identify legislation that matters. The post Baseline Advocacy: Legislative Tracking Offers Associations the Opportunity to Execute Advocacy in Real-Time appeared first on Association Adviser.

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Here’s a Powerful Marketing Tool Designed for Associations

Show the Benefits of Membership to Your Toughest Prospects. Download this FREE infographic from GrowthZone AMS, Why Join an Association, and start using it as your go-to recruitment and retention marketing tool. Post it on your website. Use it in sales presentations. Or use it as inspiration to create your own version. Infographics have power. They're a quick read.