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How to Get More Patients Leads with Healthcare Marketing

CMA Solutions

In the evolving healthcare landscape, one tactic has become essential for healthcare providers and organizations to attract more patient leads: digital marketing. This case study shows how digital marketing through public relations can boost your practice’s visibility affordably. The tactics vary.

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Association Marketing: 4 Ways to Promote Your Professional Association Wins

Virtual

These reports, issued with a frequency appropriate for your association, allowing you to: identify cost benefits such as how many individuals attended discounted educational programs, the number of free briefings received, etc. 3. Take advantage of press releases. 4. Plan ahead with your social strategy.

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There’s Good News for Conference Content, and a Warning, in New Report

Associations Now

While “content is king” is one of the most overly used clichés in the marketing and communications space, a new report from Omnipress— 2019 State of the Conference Industry [registration required]—proves the phrase is still relevant. What improvements are you making to your conference content strategy? Please share in the comments.

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Three Ways to Boost Conference Security

Associations Now

According to “A View From Meeting Planners: Winning Strategies in Destination Marketing,” a recent report by Development Counsellors International, 55 percent of meeting planners surveyed said that dealing with safety and security caused them more stress than any other issue. Here’s a look at three tools worth checking out.

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3 South Florida Nonprofits Sucessfully Fundraising Amid COVID-19

Achieve

EDUCATION FOUNDATION OF PALM BEACH COUNTY – TEXT-TO-GIVE . It is no secret that Achieve is a big fan of the Education Foundation of Palm Beach County*, not to mention the. In response to this unforeseen need, the Education Foundation launched a COVID-19 Emergency Response Fund that has raised over $124,000 so far. .

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Why Is Your Association Still Sharing PDFs Online?

Associations Now

Still, associations use them for all sorts of reasons, including to share articles and press releases. If this describes your content strategy, here’s a plea to change your approach. I’ve run into thousands of PDFs that serve no purpose other than to echo a press release that could just as easily be a web page.

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Less Gates, More Golden Tickets

YourMembership

Education + Alumni. News + Press. You can control your press release content and branding (from a visual standpoint) but anything more than that you’re at the mercy of your customers, community members, employees and others who are commenting on and reviewing your services and offerings. Education + Alumni.