Blue Sky eLearn

FEBRUARY 4, 2020

Event management features: Choose an AMS that allows for the creation and customization of event listings with just a few clicks of a button to lessen the administrative burden on your staff. Manage registration, marketing efforts, and product add-on revenue all through your main database. Let’s look at an example.

Organization 270

Organization LMS Software Social Media 270

MemberClicks

AUGUST 11, 2022

Half the battle in event planning is event promotion. And just because you share info about your event doesn’t mean that people will care. Crafting marketing messaging — emails in particular — should be fun and exciting, not challenging! Jump right to the subject line examples. Why email marketing?

Email Marketing 52

Email Marketing Social Media Price Marketing 52

Reid All About it

MAY 12, 2023

The weekly list of free educational events and resources for the association community… Non Dues-a-Palooza (NDP). They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Newsletters. More info/register.

Chicago 200

Chicago Newsletter Mooc Education 200

Aaron Wolowiec

MAY 24, 2016

As some of you may know, Event Garde sends a monthly e-newsletter. Email marketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. But do email campaigns work? A new report by Informz may help marketers decide.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Aaron Wolowiec

MAY 24, 2016

As some of you may know, Event Garde sends a monthly e-newsletter. Email marketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. But do email campaigns work? A new report by Informz may help marketers decide.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Association Success

NOVEMBER 17, 2020

Many associations focus on big annual events, or reports that provide in-depth information several times each year. Craft an engaging email newsletter. Email marketing is one of the most engaging forms of content your association can publish. Take Aetna , for example. Invest in a valuable white paper.

Content 148

Content Newsletter Sample Video 148

Associations Now

MARCH 12, 2024

Associations have more opportunities than ever to engage with their communities via email, though challenges remain in terms of personalization, targeting, and data security. The 2023 Association Email Benchmark Report , published last month by the technology firm Higher Logic, highlighted the virtues of sophisticated email marketing.

Report 59

Report United States Analysis Email Marketing 59

Higher Logic

MAY 8, 2019

The logic here being, if someone wants to be a member, then that person also wants to receive emails from the organization. Members may want email from you, but only on topics that are relevant to them. If you send out different kinds of emails (newsletters, event information, system communications about your technology etc.)

Tips 166

Tips Email Marketing Newsletter Communications 166

Freestone

APRIL 11, 2024

However, when you repurpose content from your live events, you can save your organization time and money while reaching new learners. Read our blog to discover how your continuing education program can repurpose content from live events, drive long-term revenue, and attract new learners. What does it mean to repurpose content?

Content 79

Content Revenue How To Social Media 79

Higher Logic

DECEMBER 6, 2018

I’ll take you through four examples of how marketing automation and online community can work together to create highly personalized engaging experiences ( we'll use the same legislative examples from Part 1 of this recap series: Are You Prepared to Master the Engagement Economy? ). Example 1: Newsletters.

Newsletter 189

Newsletter Maine Content Examples 189

Higher Logic

MAY 29, 2020

Here are five examples of priorities you might find in your association’s strategic plan, along with key points for how community helps. Where community fits in: Deepen member relationships year-round , not just at meetings or events. Increase event registration and participation. Had to cancel your event due to the pandemic?

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

JULY 7, 2023

The weekly list of free educational events and resources for the association community… A month from now, many of us will be at ASAE Annual in Atlanta. AI and event planning. Michelle Bruno at DAHLIA+ Agency gathers advice from several event and association consultants on how AI can help event planners. Fri 7/7 at 4 p.m.

Tools 195

Tools Education Newsletter Chicago 195

CMA Solutions

JANUARY 31, 2024

Leverage Email Marketing Email marketing remains a top tool to grow your business. Data from HubSpot shows that email generates $42 for every $1 spent, making it one of the highest ROI marketing strategies. For example, consider HEVI.

Industry 64

Industry Marketing Social Media New Jersey 64

Freestone

APRIL 11, 2024

However, when you repurpose content from your live events, you can save your organization time and money while reaching new learners. Read our blog to discover how your continuing education program can repurpose content from live events, drive long-term revenue, and attract new learners. What does it mean to repurpose content?

Content 52

Content Revenue How To Social Media 52

Membersuite

FEBRUARY 17, 2022

Host webinars, live and on-demand online courses, on-demand recordings, and virtual and in-person conferences and other educational events. You can also use it to attract the interest of prospective members and customers in content marketing campaigns and as lead magnets. Niche conferences or one-day events. Event registration.

Revenue 135

Revenue Certificate eBook Education 135

Membersuite

JULY 16, 2021

They help you make the best decisions about strategy, programs, events, content, benefits, marketing, and more. For example, ask them to fill out an interest inventory or have a membership ambassador ask about their career stage, position, and volunteer experience/interests. You can collect the rest during new member onboarding.

Report 175

Report How To Committee System 175

MemberClicks

FEBRUARY 9, 2023

Use a social media schedule platform to build your following, connect with prospective new members, and promote events and webinars. So, email marketing should be one pillar of your membership marketing plan. Highly-rated email marketing platforms include Mailchimp , Campaign Monitor , and Hubspot.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Reid All About it

JULY 16, 2021

The weekly list of free educational events and resources for the association community…. Newsletter suggestion. I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name. Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Revenue 195

Revenue Video Strategy Industry 195

Aptify

NOVEMBER 5, 2020

Here are some examples of content to include in your email series: Remind them of the benefits they will now receive as a member of your association. Let them know what communications you’ll be sending them, such as your member newsletter, and how often they’ll receive those communications. Be personal. Invite them to join in.

How To 148

How To Newsletter Examples Communications 148

MultiBriefs

JUNE 29, 2023

Business leaders spend up to 24% of their time checking email, demonstrating the importance of using email marketing and other digital marketing tactics to reach members of your target audience. For example, if you have an in-house copywriter, you can publish high-converting website content at a relatively low cost.

Marketing 52

Marketing Social Media Directory Video 52

Freestone

MARCH 4, 2024

Leverage your website, social media, marketing materials, and more to demonstrate the benefits of your continuing education program. Highlight learner success stories, exciting upcoming events, or annual conferences to show your program’s value, ultimately attracting more learners. Learner retention. Sponsor acquisition.

Strategy 52

Strategy Marketing How To LMS 52

Disciple Media

MAY 24, 2023

Email marketing can be extremely cost-effective. But before you can engage in email marketing you need to have an email subscriber list. In the guide below we’ll cover all aspects of creating an email list that will become an integral part of your growth strategy. Will you use email to augment digital ads?

How To 36

How To Email Marketing Newsletter Discount 36

Higher Logic

NOVEMBER 27, 2018

You should bring in as much data as you think you’ll need during the integration, but then, you can hone in on a few usable pieces of data to improve your marketing automation campaigns. Email marketing is a piece of marketing automation, but marketing automation improves email marketing’s features exponentially.

Marketing 196

Marketing How To Email Marketing Tips 196

Higher Logic

APRIL 24, 2018

Then, find creative ways to recognize contest winners through your member newsletter, via your community homepage, or by publishing a congratulatory blog post. For example, when members “apply” for an opportunity to leave an online review, you can have them send a screenshot of their review to show they completed the task.

Tools 225

Tools Software Review Newsletter 225

WBT Systems

JUNE 26, 2017

For example: More than 250 novels have been published by authors who started writing them during the National Novel Writing Month (NaNoWriMo) 30-day challenge. If your association builds an industry-wide marketing campaign around the challenge, you’ll attract the attention of professionals beyond your membership. Social media updates.

Member Engagement 160

Member Engagement LMS Discount Education 160

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Here’s the list of this week’s free webinars and learning events. Forget New Year’s resolutions.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Here’s the list of this week’s free webinars and learning events. Forget New Year’s resolutions.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Achieve

DECEMBER 8, 2023

For example, potential alumni donors in their 40s are more likely to use Facebook than recent graduates of your program in their 20s, who may instead gravitate toward Instagram and TikTok. Email marketing. There are many fundraising events that work well for engaging alumni donors, from auctions to galas to speaker series.

Tips 52

Tips Survey Social Media Communications 52

Higher Logic

JULY 19, 2018

But, how many times a week do you scroll through your inbox and think, "Why am I receiving emails about something completely irrelevant to me?" or "Why am I being sent this email asking me to register for an event that I already registered for?". Make sure that your recipients know what to do and don’t ignore your email.

Tips 159

Tips eBook Newsletter Marketing 159

ISAE

APRIL 4, 2024

Different types of gifts are exploding in popularity today as donors look for ways to more proactively manage their philanthropy—donor-advised funds are the perfect example. For example, tax benefits and estate planning are major motivators for many planned gift donors. Never give direct financial or estate planning advice to donors.

Examples 40

Examples Strategy Review Discount 40

WBT Systems

AUGUST 29, 2017

Influencer social proof takes advantage of what marketers call the “halo effect.” For example, foodies are willing to spend more for the cookware lines of Food Network celebrity chefs like Mario Batali and Ree Drummond. Who consistently attracts a large crowd when speaking at industry events? Add them to your course catalog.

Marketing 192

Marketing How To Course Discount 192

MemberClicks

OCTOBER 10, 2023

It’s a win-win: nonprofits get the funding they need, and members gain access to exclusive experiences, events, training, discounted services, and other perks. Test these out, and evaluate which work best for your audience: Newsletter: The easiest way to get information out to your members is with a regular newsletter.

Software 52

Software Membership Management Newsletter Revenue 52

MemberClicks

DECEMBER 19, 2023

This could include: Discussion forums Membership directories Event calendars and registration Job boards Industry research and reports Through a personal login, membership websites allow organizations to provide additional benefits to dues-paying members. For example: Clubs bring together groups based on geographic areas and/or interests.

Directory 52

Directory Discount Software Tools 52

Higher Logic

OCTOBER 12, 2017

Fundraising campaign management tools allow you to create and track campaigns, accept online donations, and manage fundraising events. Multichannel marketing tools enable simple communication and campaign promotion via email, direct mail, content management, and social media. Email automation. Giving kiosks.

Technology 179

Technology Strategy Software Tools 179

Fonteva

DECEMBER 19, 2019

That’s why it’s important that your association actively works hard to keep members coming back year after year, offering value through opportunities and events that can’t be found otherwise. Email marketing. Live events. Email marketing. Live events. Learning opportunities. Learning opportunities.

Member Engagement 59

Member Engagement Strategy LMS Class 59

Associations Now

SEPTEMBER 26, 2017

Social media is a great way to build excitement about your event—but don’t lose sight of these other tried-and-true marketing methods. Your social media channels are also a great medium for marketing your meetings and building excitement. Work with your host city to promote the event.

How To 68

How To Social Media Newsletter Video 68

Fonteva

MARCH 19, 2020

They experience strong event turnout and growing engagement through other channels such as social media and discussion boards. Offer events that interest your members. Provide events that interest your members. Planning and hosting an association event is a resource-intensive initiative. Understand lags in membership.

Tips 52

Tips Recruiting Recruitment Tampa 52