Higher Logic

MAY 29, 2020

This is how you can prove your new member community will be a valuable technology investment. Here are five examples of priorities you might find in your association’s strategic plan, along with key points for how community helps. New Member Acquisition. Where community fits in: Be your industry’s thought leader.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

MAY 8, 2019

Keep this in mind when trying to reach your busy members. A “good” email open rate among members depends on your industry and the end goal of your email. Recent data shows that: The average email open rate (across all industries) is 16.19%. The same is true of email marketing communications.

Tips 166

Tips Email Marketing Newsletter Communications 166

Blue Sky eLearn

FEBRUARY 4, 2020

For your association’s member businesses, this may mean mastering new emerging technologies in your industry or even hitting specific success metrics within their own internal processes. Let’s look at an example. This ensures no credentials are lost (while also allowing you to recommend courses to members accordingly).

Organization 270

Organization LMS Software Social Media 270

Higher Logic

FEBRUARY 4, 2020

Here’s what else we know : You can reach and retain younger members by exceeding their expectations with a customized member experience that meets them where they are in their careers, and positions you to grow together. 63% of respondents identified customizing member segments as a top challenge, up from 57% the previous year. #6.

Communications 287

Communications Tips Content Tools 287

MemberClicks

FEBRUARY 9, 2023

A well-planned marketing strategy can go a long way toward increasing your organization’s visibility with both prospective members and your community or industry. When other industry pros and organizations are well-versed on your value proposition, this can enhance your reputation. That’s where member profiles come in.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Higher Logic

JANUARY 27, 2020

Today, we’re recognizing 20 influential people for their work in the online community industry. Our 2020 Community Movers + Shakers are champions of communities, who see the value in the community movement, and we wanted to highlight, honor, and share the work of their creative and innovative minds with the rest of the industry.

Software 317

Software Industry Strategy Social Media 317

Reid All About it

JANUARY 7, 2022

If you’re looking for more enjoyable and rewarding volunteer opportunities for members, WBT Systems suggests ways they can help with your online education programs , for example, as coaches. Email marketing automation software. Should this meeting be an email? Brainstorming. Quick hits. Mark Schaefer ).

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Reid All About it

MAY 12, 2023

Impexium explains how your association and members could benefit from offering a tiered membership model. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. State of the association industry. Membership tiers.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

JULY 9, 2021

The training of frontline (public-facing) employees has traditionally been the purview of a company’s HR department or, as with alcohol service training, for example, outsourced to a for-profit specializing in that niche. Member engagement. Presenter: Julie Haddix, Senior Director, Industry Solutions for Cvent.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Reid All About it

MAY 14, 2021

Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better member engagement and retention. Hear three examples of how our customers have addressed this very challenge using practical, cost-effective strategies. More info/register. Host: Tasio.

St. Louis 341

St. Louis Technology Strategy Conference 341

Nimble AMS

OCTOBER 21, 2021

Here are some of the things you’ll learn in this demo: The benefits of a cloud-based AMS – Last year, associations scrambled to move to a remote workforce and virtual interactions with members. Today, offices are re-opening, with a combination of onsite and remote workers and in-person/online member engagement. No problem!

System 125

System Cost Software Email Marketing 125

Reid All About it

MAY 3, 2019

If that type of experience isn’t an option for you, WBT Systems shares 13 ways you can get a basic level of knowledge and keep up with the trends in your association’s industry or profession. It’s frustrating to have member and event attendee data spread out across the organization in different databases. 1 CAE credit. Nicolette L.

Tucson 262

Tucson Phoenix Products Tools 262

Reid All About it

FEBRUARY 12, 2021

This is NOT the time to slow down on your initiatives for the future… That’s what I want for our industry. I want us to embrace this moment in time as a forced proof of concept that we can evolve and move rapidly… take advantage of this crazy time to catch up to how your members, partners and community are currently living.”

Revenue 370

Revenue North Carolina Industry Technology 370

Reid All About it

MAY 19, 2023

She talked about elevating engagement, including what’s going on in members’ heads during the six stages of member engagement. Quick hits Improve responsiveness to your emails by implementing these four principles. Gino Silva-Payne, Email Meter ) For goodness’ sakes, do not use your credit card with Venmo.

Strategy 195

Strategy Content Leadership Email Marketing 195

Reid All About it

JULY 16, 2021

Lauren Patrick, eLearning Industry ). Find out how the Construction Specifications Institute (CSI) embarked on their digital transformation project on behalf of their members and their industry. Cortney Whitlow, manager, meeting registration and industry partner engagement, ASAE. Stu Sjouwerman, KnowBe4 ).

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

APRIL 30, 2021

Learn the structure of a great story, get a template to use over and over for creating speeches, town halls, all-hands meetings, keynotes, state of the industry addresses, investor or client presentations and every other opportunity and situation where you need these skills. Let’s Chat About Engagement Data (Data Analytics Network).

Education 354

Education Technology Strategy Revenue 354

MemberClicks

SEPTEMBER 20, 2023

A medical association is focused on furthering and protecting the interests of its members, like helping them with career growth and keeping them up-to-date with industry trends. Their role is inclusive of licensing, ethics, regulations, conferences, industry standards, and advocacy.

Association Software 52

Association Software Software Organization Certificate 52

Reid All About it

JULY 7, 2023

For example, researchers found that people with mentors achieve more, are better equipped to handle the stress of their position and are prepared to mentor others. Hear about newsletter best practices to increase engagement and curate outside content. That’s why marketing often falls prey to the classic spray and pray model.

Tools 195

Tools Education Newsletter Chicago 195

Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

Strategy 52

Strategy Marketing How To LMS 52

Reid All About it

MAY 7, 2021

. – How to Personalize 5 Must-Have Email Templates. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. We’ll dive into how to add personality, simplicity, and consistency to these marketing emails. Alyssa Peltier, Senior Event Marketing Manager, Cvent.

St. Louis 370

St. Louis Technology Strategy Products 370

Reid All About it

JUNE 2, 2017

Content hubs are “more substantial than a blog and more focused than a website… [They] provide contextual depth and authoritative breadth on a select handful of strategic industry topics that matter to your industry.” 2017 Key Performance Benchmarks: Email vs. Automation. Check out their series of posts about content hubs.

Raleigh 150

Raleigh Chicago DC Washington 150

MemberClicks

MAY 17, 2022

Association management software is any technology solution used to manage an association, whether it’s a membership database, an online member engagement community, event management software, eCommerce software, marketing software, and more. Provides a full view of member engagement efforts.

System 52

System Association Management Directory Software 52

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. Suggesting new ways for members to get involved.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. Suggesting new ways for members to get involved.

Newsletter 52

Newsletter Tips eBook Content 52

Reid All About it

APRIL 23, 2021

Building Trust with Evidence: Using Data and Communications to Advance Your Industry and Your Impact. The two-day event will feature presentations from a limited number of industry partners that offer virtual meeting platforms. More info/register (fee for MPI non-members). . More info/register. Fri 4/23 at 2 p.m. Host: ASAE.

Revenue 370

Revenue Strategy Content Education 370

MemberClicks

DECEMBER 19, 2023

A basic website typically includes public-facing information about your: Mission, vision, and values Organizational history Leadership staff or board members Ways people can get involved Services and programming Contact information to learn more A membership website includes this information, but also offers gated, members-only content and pages.

Directory 52

Directory Discount Software Tools 52

Nimble AMS

SEPTEMBER 15, 2020

For example, a search on the AppExchange for “email marketing” returns more than 500 results. It gives the association industry association management software (AMS) functionality paired with Fortune 500-level CRM functionality. In contrast, typical AMS vendors offer only one or two solutions for specific business needs.

Class 78

Class Tools Software Technology 78

Higher Logic

JULY 19, 2018

Marketing automation has this great feature that lets you send emails to everyone based on the time they’re most likely to open that email and fulfill the call-to-action. Industry standards for open rates are great, but knowing each individual’s personal open time is beyond powerful. This is key to avoid the trash bin!

Tips 159

Tips eBook Newsletter Marketing 159

Reid All About it

DECEMBER 9, 2016

I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. You still have a chance to make a good impression (or a bad one) with your post-show email. Association Chat will be talking with a variety of thought leaders and trailblazers in the association and tech industries. Host: ASAE.

Tools 176

Tools Social Media Case Study Marketing 176

Reid All About it

NOVEMBER 10, 2017

Discover the method they use to attract, engage, and retain the young generations. Presenter: Amanda Kaiser, Member Engagement Expert, Smooth The Path. Your members want to be part of an online community and have access to on-demand learning opportunities. 1 CAE credit. More info/register. Host: Wild Apricot. Host: PCMA.

DC 150

DC Washington Tools Education 150

Achieve

MARCH 16, 2022

From small nonprofits to large associations, organizations of all sizes and sectors can leverage these survey essentials to increase donor, constituent, or member engagement for your virtual events. Personalize surveys & survey emails. For now, let’s focus on the most common medium for sending surveys: emails.

Survey 59

Survey Tips Tools Communications 59

Reid All About it

DECEMBER 9, 2016

I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. You still have a chance to make a good impression (or a bad one) with your post-show email. Association Chat will be talking with a variety of thought leaders and trailblazers in the association and tech industries. Host: ASAE.

Tools 150

Tools Social Media Case Study New York 150

Reid All About it

OCTOBER 28, 2022

WBT Systems shares examples of hybrid online courses from the Transportation Intermediaries Association (TIA) and two other associations. Learn about trends impacting member engagement, member growth, measurements, outcomes, and sustainability. exhibitions and events industry legal expert. Hybrid online courses.

Blended Learning 39

Blended Learning Email Marketing Revenue Technology 39

YourMembership

JANUARY 11, 2012

It makes us more efficient and saves time but what does it mean for your member-centric organization? DVRs are just another example of the the audience’s desire to receive content on their time. Can your members log in to your site and watch a speaker they missed? member community. Member Engagement + Retention.

Technology 150

Technology Software Social Media Price 150

Fonteva

MARCH 19, 2020

By examining your association’s member data, you can pinpoint the specific areas where your efforts are making an impact, or not. This holds true whether it’s your member engagement efforts or your internal operations. Covering trending topics in your event makes sure your members are up-to-date on the latest news in the field.

Tips 52

Tips Recruiting Recruitment Social Media 52

Disciple Media

SEPTEMBER 18, 2023

Security: Protect member data with stringent standards – make sure the platform is compliant with local regulations such as GDPR if you are in the UK or CCPA if you’re in the USA. Monetization: Look for monetization options that support your business model, for example the ability to charge tiered subscriptions.

Tools 36

Tools Price FAQ Member Experience 36

Reid All About it

JULY 14, 2023

Too many people, perhaps following the poor example of politicians and media, have forgotten how to do this respectfully. It’s the new generative AI tools like ChatGPT and Bard that have captured the attention—and imagination—of industry and associations alike. One overlooked source of intentional learning is boardroom dissent.

Education 39

Education Price Tools Technology 39