Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 259

Survey Project Strategy Education 259

Association Briefings

MAY 6, 2021

They’re the ones who shaped the industry; who recruited new members based on word-of-mouth. For successful organizations, a good portion of marketing budgets are being spent on recruiting, retaining and engaging with these younger professionals. Adoption and retention followed. Irrelevancy will only turn them off.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Reid All About it

JULY 21, 2017

LMS provider WBT Systems writes about instructional design innovations that associations could borrow from “ModPo” and a few other award-winning MOOCs. Presenter: Jenny Saucerman, instructional designer. Host: American Marketing Association. Presenter: Paige Leidig, CMO, NetBase. Duration: 1 hour. 1 CAE credit.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

MemberClicks

OCTOBER 20, 2023

Your basic AMS includes: Member database Email Marketing Event management Financial Management Data Analytics and Reporting 2. Improved efficiency, effectiveness, and impact A cloud-based AMS enables more collaboration and increased knowledge access, which means more ideation and innovation among your staff.

Software 52

Software Association Management How To Email Marketing 52

Reid All About it

OCTOBER 12, 2018

If you host webinars, check out these two next Wednesday: “10 Ways to Extend the Reach of Your Webinar Content” and “How to Become a Superstar Webinar Presenter.” Presenters: Jeff Altman and Jim Kahl, Partners at Whiteford, Taylor, Preston. Presenters: Matrix Group CEO Joanna Pineda and ReviewMyAMS Founder and CEO Teri Carden.

DC 170

DC Las Vegas Washington Review 170

Higher Logic

JANUARY 27, 2020

Our 2020 Community Movers + Shakers are champions of communities, who see the value in the community movement, and we wanted to highlight, honor, and share the work of their creative and innovative minds with the rest of the industry. Because online communities can transform any organization , you’ll see a range of industries.

Software 317

Software Industry Strategy Social Media 317

Higher Logic

MAY 29, 2020

If so, secure a copy of the strategic plan, and use it as the guide for your presentation. In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

SEPTEMBER 10, 2021

Presenter: Shelly Trent, SPHR, SHRM-SCP, CAE, JCTC, JCDC. Presenter: Courtney Stanley, Keynote Speaker, Event Emcee & Speaker Coach, Dare to Interrupt. Presenter: Alexandra Mouw, CAE, Principal Digital Strategist, Results Direct. Presenters: Doug Coombs, Director of Client Solutions at WorkerBee.TV. Host: Fridays@4.

Strategy 195

Strategy Content Education Tips 195

Reid All About it

MAY 19, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. .* – Do This, Not That! More info/register. More info/register.

Strategy 195

Strategy Content Leadership Email Marketing 195

Reid All About it

MARCH 31, 2017

Aptify shares five under-utilized member recruitment tactics. Presenter: David Epstein, content marketing manager, Bizzabo. Presenter: Brenda Enders, president and chief learning strategist, Enders Consulting. Presenter: Fawn Germer, author, speaker and business consultant. A must-read. More info/register.

Raleigh 150

Raleigh DC Washington Charlotte 150

Reid All About it

NOVEMBER 10, 2017

Presenter: Amanda Kaiser, Member Engagement Expert, Smooth The Path. Presenter: Eileen M. Presenters: Tobin Conley, CAE, Strategic Consultant, and David DeLorenzo, CAE, CIO, DelCor Technology Solutions. Why aren’t associations more innovative when it comes to tech maturity? 1 CAE credit. More info/register. 1 CAE credit.

DC 150

DC Washington Tools Education 150

Reid All About it

APRIL 14, 2017

Tue 4/18 at 11:30 a.m.* – How Are Organizations Using Marketing Automation? Marketing automation is not just a buzz word for an updated approach to email marketing. Presenters: Scott Abel, The Content Wrangler. Presenter: Matt Dixon, author of The Effortless Experience. Host: ASAE Marketing Council.

Content 150

Content Chicago Marketing DC 150

Reid All About it

OCTOBER 28, 2022

New volunteer leadership and work environments have increased the need for conversations and meetings that focus as much on connection and listening as on the content presented. Volunteer Recruitment: No Volunteers? Maybe It’s Your Marketing. How to Conquer Changes in the Digital Marketing Space. Tue 11/1 at 3 p.m.

Blended Learning 39

Blended Learning Email Marketing Revenue Technology 39

Reid All About it

JUNE 10, 2022

If member companies are struggling to recruit and keep staff , they will be reluctant to let employees attend conferences or volunteer for your association. If your AMS doesn’t help you recruit, engage and retain members , you better start shopping for a new one. Presenters: Melissa Eggert and Nikki Gonzales from Soundings.

Arlington 39

Arlington Revenue Content Team 39

Reid All About it

OCTOBER 21, 2022

Watch presentations from a limited number of industry partners that offer AMS platforms. AMS experts will be showcasing platforms and sharing their knowledge with the association market. Learn from innovators who are pushing the boundaries of what’s possible. Check out Cecilia’s Nonprofit Executive Spotlight series too.

Revenue 44

Revenue Email Marketing Education Review 44

Reid All About it

MAY 27, 2022

Recruiting volunteers and leaders has always been a challenge for some associations and chapters, but as the Fortune article pointed out, now you’re dealing with a whole new set of issues. Fíonta explains why volunteer recruitment has become more difficult since the pandemic and suggests strategies for filling your leadership pipeline again.

Technology 41

Technology Case Study Education System 41

Reid All About it

MAY 20, 2022

Presenter: Sara Bustard, CAE. With the average email open rate—across all industries—hovering between 16-20%, it’s time to adopt new strategies and tactics to reach your audiences. Presenters: Joe Schwinger, Co-founder and Chief Product/Innovation Officer, MeetingPlay + Aventri. More info/register. Host: Fridays@4.

Arlington 41

Arlington Project DC Technology 41

Reid All About it

JULY 14, 2023

Engagement & Mobile Platforms Demo Day Watch presentations from a limited number of industry partners that offer engagement and mobile platforms. How to Scale Your Email Efforts by Leveraging AI and Automation Learn about scaling up the production and effectiveness of your email marketing efforts. to 3:20 p.m.

Education 39

Education Price Tools Technology 39