GrowthZone

APRIL 18, 2023

Marketing Automation is a premium module available in the GrowthZone platform that will help you increase engagement, recruit members, and save time. Personalization Marketing automation allows associations to personalize their communication with members based on their interests, behavior, and preferences.

Marketing 78

Marketing Email Marketing Social Media Recruiting 78

Reid All About it

MAY 21, 2021

At LeadershipNow, Lance Mortlock explains the difference between scenario planning and forecasting , and offers six questions to help you identify which tool will provide the outcomes your association needs. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders.

Survey 256

Survey Project Strategy Education 256

ISAE

SEPTEMBER 7, 2023

Unlocking Growth Potential: The Benefits of Working with a Marketing Agency Whether you run a small business that's just starting out or an established business looking to expand, working with a marketing agency can help unlock your growth potential. If you need to bring together several documents into one file, use a PDF merging tool.

Marketing 52

Marketing Indiana Newsletter Social Media 52

Reid All About it

JULY 7, 2023

You can also use parts of the template for other technology selection projects since prospective vendors will need much of the same information. Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact.

Tools 195

Tools Education Newsletter Chicago 195

Nimble AMS

MARCH 30, 2023

A ssociation management software (A MS ) and customer relationship management ( CRM ) software —i f your association is searching for new technology , you’ve likely seen and heard these technological terms. Customer relationship management (CRM) software is a data driven tool that streamlines your customer relationships.

Software 138

Software Member Experience Technology Certificate 138

Reid All About it

JUNE 30, 2023

WBT Systems provides strategies for offering professional development as an employee retention tool. Tool implementation. What do you do when employees are begging for new timesaving tools or want to adopt modern systems to replace under-performing ones? Non-dues revenue partners. and expansion (yay!). Sponsorships.

Chicago 205

Chicago Newsletter Revenue Education 205

Reid All About it

MAY 19, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. .* – Do This, Not That! More info/register. Fri 5/19 at 4 p.m.

Strategy 195

Strategy Content Leadership Email Marketing 195

Associations Now

JANUARY 31, 2024

According to Dean Canellos, manager of deliverable operations at Higher Logic, Yahoo and Gmail have taken what have long been considered best practices for email marketing and have made them requirements. When monitoring data, work with your information technology team on domain validation. percent and not exceeding 0.3

Email Marketing 111

Email Marketing Report Review Marketing 111

MemberClicks

SEPTEMBER 27, 2023

You may want to use a tool like BrowserStack to test your page. Check for errors Have multiple people go through the registration process and pretend to sign up for the event, especially those with different levels of technological proficiency. Use an event app like GTR to leverage benefits such as: Streamlined check-in. Customizable.

Tools 52

Tools Tips How To Software 52

GrowthZone

JULY 10, 2019

Below, Membership Expert Frank Kenny shares his thoughts on marketing automation for associations: When you ask associations if they are using marketing automation to gain back time or get more done, the answer is still usually no, not really. Don’t be scared of Facebook Messenger technology. Your marketing will improve.

Marketing 107

Marketing Software System Tools 107

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Organizer: Association Women Technology Champions Tue 5/16 at 12 p.m.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

JANUARY 7, 2022

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Quick hits. More info/register. Fri 1/7 at 4 p.m.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

YourMembership

JANUARY 11, 2012

Technology. What Technology Makes the Must-Have List? Working in a technology company means we have a lot of early adopters. I recently asked this group of experts what technology they couldn’t live without. Such a handy tool to make sure you go exactly where you intend to. News + Press. Management Team.

Technology 150

Technology Software Social Media Price 150

Higher Logic

FEBRUARY 4, 2020

Here’s what we know : Recent data shows associations are increasingly struggling to engage young professionals, effectively utilize technology to cut through the clutter, and clearly communicate membership value. Tip: Tap into tools that support the collection of comprehensive member data.

Communications 287

Communications Tips Content Tools 287

Higher Logic

AUGUST 23, 2018

It’s a valid fear – as marketing automation adoption increases, many seasoned marketers are wondering if they’re automating themselves out of a job. Automation can be the best piece of technology in your toolkit , enabling you to work faster and more efficiently and create content that is befitting of your amazing subscribers.

Marketing 120

Marketing Content Tools Team 120

Reid All About it

JANUARY 4, 2019

Billhighway invited 16 component relations professionals to talk at the Association Component Exchange (CEX) about their favorite chapter tech tools for: Collecting chapter information and data. Tony Rossell at Marketing General Inc. Tony Rossell at Marketing General Inc. Providing resources to chapter leaders. Scott Monty ).

Video 285

Video Washington Social Media DC 285

Reid All About it

MAY 7, 2021

In some of these cases, technology and common sense can save the day and, in others, you might have to knock some sense into your board. Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. I found myself saying “Yes!” Virtual audience.

Technology 370

Technology St. Louis Strategy Products 370

HighRoad Solution

MAY 20, 2020

Here at HighRoad, we’re passionate about helping associations select the right tools for their marketing technology stacks. Choosing the right marketing automation platform and email marketing system is a crucial step toward growing, engaging, and retaining members and customers. our Plus Connector.

Email Marketing 78

Email Marketing System Tools Marketing 78

Associations Now

MARCH 12, 2024

Associations have more opportunities than ever to engage with their communities via email, though challenges remain in terms of personalization, targeting, and data security. The 2023 Association Email Benchmark Report , published last month by the technology firm Higher Logic, highlighted the virtues of sophisticated email marketing.

Report 59

Report United States Analysis Email Marketing 59

Association Briefings

FEBRUARY 10, 2021

Data-driven email marketing is not only about using the data an association already has about its members, but also about the data it can collect through member interactions and engagements, ultimately predicting future behaviors. And while the tools are available, implementation isn’t necessarily simple.

eBook 52

eBook Strategy Email Marketing Marketing 52

Higher Logic

MAY 29, 2020

This is how you can prove your new member community will be a valuable technology investment. Online engagement tools open up a new world of advertising space and give you a new way to attract sponsors with compelling and diverse offers around events, community ad space, and member newsletters and mailings. Let’s just do that.”.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

MAY 3, 2019

Tech Tools to Make You Immediately More Productive. Hear about 20+ helpful freemium, low-cost, and game-changing solutions out there to make your job easier—tools that can automate your workday and make connecting online easier. These tools are powerful ways to share the difference you’re making in the world. Tue 5/7 at 1 p.m.

Tucson 262

Tucson Phoenix Products Tools 262

Association Success

AUGUST 24, 2020

You’re Not Taking Advantage of Technology. If your association doesn’t take advantage of modern digital marketing technology, you’ll quickly fall behind. Technology can help your association advance its goals by engaging a far bigger audience. Email marketing software . A sophisticated social media strategy.

Strategy 135

Strategy Email Marketing Technology Social Media 135

Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Remote work technology. Event safety. If you’re a regular person (i.e.,

St. Louis 341

St. Louis Technology Strategy Conference 341

WBT Systems

DECEMBER 5, 2017

Over the last few years, inbound marketing has become a key component of association marketing strategy. With inbound marketing, associations leverage content and online behavior tracking to develop and deepen relationships with prospective members and customers. The increasing use of CRM solutions by associations.

LMS 150

LMS System Survey Email Marketing 150

YourMembership

AUGUST 6, 2015

And to get things hopping in Detroit, we are announcing a new strategic partnership with Informz , a leading provider of email marketing and marketing automation for the association market. YM gets it…they absolutely get it.”. If you’re in Detroit for ASAE please take a minute and stop by the YM booth (#539) for a visit.

Detroit 150

Detroit Nashville Learning Management System Email Marketing 150

Reid All About it

APRIL 30, 2021

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Host: Marketing General Inc.

Education 354

Education Technology Strategy Revenue 354

Associations Now

FEBRUARY 9, 2024

As a disruptive technology, generative AI has few peers. Kaplan’s path for leveraging AI and other tools, as it happens , doesn’t look much different than the process around creating a new meeting or member benefit—define your goals, assemble a team, develop a roadmap, and set a path for implementation.

Strategy 45

Strategy How To Survey Email Marketing 45

Reid All About it

MAY 29, 2020

It covers virtual event strategy and technology, including a list of platforms for different purposes. Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. Virtual learning strategies. Intriguing. More info/register.

San Diego 259

San Diego Strategy North Carolina Conference 259

Reid All About it

FEBRUARY 12, 2021

Presenters: Harneet Singh, Director of Marketing, Preseem. While this isn’t CAE credit eligible, we guarantee you’ll walk away with new resources, tools, ideas and peers in the CRVM space. Let’s talk about how you’re applying what you learned last year to market your virtual meetings this year and increase engagement.

Revenue 370

Revenue North Carolina Industry Technology 370

Association Adviser

MAY 20, 2014

But suppose you received a large and unexpected bump in your annual budget for communications and technology. What they did seem more interested in was “improving the quality of their existing communication vehicles” (54 percent) and “upgrading their publishing tools, technologies and processes” (48 percent).

Tools 60

Tools Indiana Technology Analysis 60

Reid All About it

APRIL 29, 2016

EDT* – 10 Website Design and Email Marketing Best Practices for NGOs. The rapid rise of social media and mobile technology has had a profound impact on website design and email marketing, yet many NGOs haven’t yet adapted to the new aesthetics and functionality of a mobile, social Internet. Tue 5/3 at 1 p.m.

Chicago 150

Chicago Recruiting Recruitment Email Marketing 150

Reid All About it

APRIL 29, 2016

EDT* – 10 Website Design and Email Marketing Best Practices for NGOs. The rapid rise of social media and mobile technology has had a profound impact on website design and email marketing, yet many NGOs haven’t yet adapted to the new aesthetics and functionality of a mobile, social Internet. Tue 5/3 at 1 p.m.

Chicago 150

Chicago Recruiting Recruitment Email Marketing 150

Nimble AMS

SEPTEMBER 15, 2020

It’s an AMS solution with pre-defined, yet configurable elements for contacts and relationships, an e-commerce engine, workflow tools, visual design tools, and a robust user interface. Nimble AMS customers can leverage the same innovative and powerful CRM tools that the largest companies in the world use. 2 – World-class CRM.

Class 78

Class Tools Software Technology 78

Reid All About it

MARCH 4, 2022

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Top Trends in Content Marketing 2022. Host: Content Marketing Institute. Host: American Marketing Association.

Class 195

Class Certificate Content Committee 195

Associations Now

FEBRUARY 14, 2020

From digital kiosks to personalized messaging, retail loyalty programs have embraced increasingly sophisticated tools and tactics to engage their members. Restaurants, convenience stores, and big-box outlets are using clever new tools and tactics in pitching and promoting their loyalty programs—and associations would be wise to take notes.

Email Marketing 108

Email Marketing Tools Technology Marketing 108