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Association Brain Food: 4.12.24

Reid All About it

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. Member recruitment. More info/register. More info/register.

Revenue 256
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4 Email Marketing Tips Worth Embracing

Associations Now

Some say that, 40 years later, email marketing is past its prime, but despite many claims that email is dead or on the way out, it’s turned out to be far more resilient than most of the marketing channels that were expected to replace it. Research the market. A few ideas worth trying: Put a personality out front.

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5 Ways Technology Can Push Your Fundraising Strategy Forward

Higher Logic

We all know it’s true: technology is becoming more vital with each passing day. As useful (and addictive ) as technology can be, many nonprofits still don’t know how to reap the full benefits of their various software platforms. Technology is evolving by the minute, so let’s not waste time! Understand the configuration process.

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Association Brain Food: 5.12.23

Reid All About it

WBT shares seven MOOC business model strategies you should definitely steal. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Newsletters. shares 15 ways to improve your newsletter content and delivery.

Chicago 200
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25+ Member Newsletter Tips and Ideas for Better Campaigns

MemberClicks

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. 10 Membership Newsletter Best Practices.

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25+ Member Newsletter Tips and Ideas for Better Campaigns

MemberClicks

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. 10 Membership Newsletter Best Practices.

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Association Brain Food: 6.30.23

Reid All About it

WBT Systems provides strategies for offering professional development as an employee retention tool. Hear about the benefits of corporate partnerships, how to identify potential partners, and strategies for building and maintaining successful partnerships. That’s why marketing often falls prey to the classic spray and pray model.

Chicago 205