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Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

Promoting these special membership events is a multi-step process that could include written invitations, videos, and social media posts. Far and away one of the most effective channels for association event marketing is email. This reach of this medium is unrivaled, with 99% of consumers checking their email daily.

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Association Brain Food Weekly: 5.21.21

Reid All About it

I’ve seen many references over the past year to the power of “unlearning” conventional so-called wisdom so we can take on new and existing challenges with the mindset they require. Presenter: Carole Stizza, PCC, SHRM-SCP, executive leadership coach, senior HR professional and strength strategy specialist. 1 CAE credit. Host: Fridays@4.

San Jose 369
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8 Tips to Write Emails Your Association Members Will Open

Higher Logic

Alas, convincing people with overflowing inboxes to click on your email takes some finesse. Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Tip #1: Allow for Email Opt-in + Topic Selection.

Tips 166
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Member Engagement Strategies: A Guide for Associations

Fonteva

It’s likely that you have developed a set member engagement strategy over the years. Association member engagement strategies. The former will typically look at event attendance, while the latter might refer to their learning management system (LMS) to gauge how often members take advantage of further education opportunities.

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6 Ways Associations Can Use Webinars to Engage Members and Increase Non-Dues Revenue

Higher Logic

To save time and resources, you can record the webinar and share it as an informational resource for members to refer back to if they need help or have a question. Set up an automated “welcome” campaign that includes your recorded webinar to make the process even smoother. Want to learn more about automating your email communications

Revenue 296
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Association Brain Food Weekly: 4.30.21

Reid All About it

I’ll refer them to this post from MemberSuite which advises what you need to do before this monster project begins. Presenters: Lowell Aplebaum, CPF, FASAE, CAE, Professional Facilitator CEO & Strategy Catalyst, Vista Cova, LLC. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia).

Education 354
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Association Brain Food Weekly: 7.16.21

Reid All About it

Suddenly, I see references to it in different places. How to create an editorial calendar that will streamline your content strategy. Learn how to make community your competitive advantage, measure the quantifiable value of community, and develop a framework for building out your community strategy. Usability testing.

Revenue 195