Reid All About it

MAY 21, 2021

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. Four major new surveys show challenges and obstacles facing associations.

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Higher Logic

JUNE 4, 2019

While it’s important to generate non-dues revenue , that doesn’t mean you have to charge for every single piece of content you’re putting out there. From social media and email marketing efforts, to making content easy to find on your website, be sure to engage your audience on a regular basis. Let’s dive right in.

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Reid All About it

MAY 12, 2023

Host: Fonteva Speakers: Rebecca Achurch, PgMP, PMP, CSM, CAE, Chief Executive Officer, Achurch Consulting Erin Lemons, Vice President, Marketing, Fonteva & Protech Wed 5/17 at 1 p.m. – How to Generate Revenue for Advocacy Efforts Learn about strategies and best practices for generating revenue for association advocacy efforts.

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Reid All About it

AUGUST 6, 2021

Chapter benchmarking survey. Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. This time, they’re running two surveys— one for association CEOs and one for membership/component (chapter) relations professionals (CRPs). More info/register.

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Reid All About it

JULY 16, 2021

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

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GrowthZone

JUNE 21, 2021

Generate revenue. Selecting a chamber of commerce software platform that meets all your needs – chamber member database, email system, billing and payment options, chamber event platform, chamber of commerce website builder, and other valuable benefits – can be challenging. Email and text communications. Survey automation.

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MemberClicks

FEBRUARY 9, 2023

But that’s where a marketing plan can help. Email marketing platform According to recent reports, email marketing is one of the top three tactics for driving membership generally, and 76% of surveyed associations said email is effective when re-engaging lapsed members.

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Disciple Media

FEBRUARY 6, 2024

Whether you are a coach, creator or business, starting a membership site can transform how you engage with your audience and create a recurring revenue stream. The key benefits we repeatedly hear reported are: Stable, recurring revenue: Predictable income streams provide financial stability and facilitate long-term planning.

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MemberClicks

SEPTEMBER 20, 2023

This gives you the infrastructure you need to create experiences that boost your revenue, retention, and engagement. Training and Certification According to a recent survey of Executive Directors and CEOs of professional and trade associations , education and certification opportunities are a large part of what makes members stay or go.

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Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to millennials and Gen Z - particularly as it relates to email. Now, add engagement and revenue to the mix, while attempting to keep an annual tradeshow afloat in a hybrid world of in-person and virtual events.

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Reid All About it

APRIL 23, 2021

Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey. The survey closes Friday, April 30. Event Revenue and Sponsorship ROI. Boost Membership and Non-Dues Revenue By Becoming a Career Hub.

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MemberClicks

FEBRUARY 2, 2024

Relationships are at the core of all associations and chambers of commerce, paving the way for essential revenue that maintains their long-term success. Some of the key reasons to invest in this software include: Revenue maximization. Event marketing. Email marketing. Personalized communications.

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Reid All About it

JANUARY 7, 2022

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Quick hits. Wed 1/19 at 11 a.m. Thu 1/20 at 2 p.m.

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Reid All About it

JULY 8, 2016

Referrals are the most coveted type of lead for any business—an indication of trust and satisfaction and a faster path to revenue. Demand Metric recently conducted a study to learn about the current state of referral marketing. Hear about trend data and the interest in, evolution of, and success with referral marketing.

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Association Adviser

FEBRUARY 6, 2019

We examine how they could use such software applications to better run their organizations, and comes up with tech solutions that further boost engagement and revenue for their members, vendors and other stakeholders,” he continued. The Naylor Marketplace was introduced in 2017.

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EventMobi: Association Events

OCTOBER 19, 2023

Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. No matter which membership drive ideas you lead with, a huge part of these campaigns comes down to marketing! Do they actively engag e your current members ?

How To 130

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GrowthZone

NOVEMBER 23, 2020

Generate revenue. Selecting a software platform that will meet all of your needs – member database, email system, billing and payment options, event platform, association website builder, and other useful services – can be challenging. Email marketing. Email marketing. Personalized email campaigns.

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Reid All About it

MARCH 4, 2022

Meanwhile tech giants are consolidating the industry by fully integrating software solutions to add seamless email marketing, accounting and post-COVID phygital conferencing, while the Cloud, in its second decade, is helping databases to connect anything to anything more securely at less cost. Host: Mariama Boney, Achieve More LLC.

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MemberClicks

JULY 31, 2023

Relationships are at the core of all associations and chambers of commerce, paving the way for essential revenue that maintains their long-term success. Some of the key reasons to invest in this software include: Revenue maximization. Event marketing. Email marketing. Personalized communications.

Membership Management 52

Membership Management Software Directory Revenue 52

GrowthZone

MARCH 13, 2021

Generate revenue. Select an AMS that will meet all of your organizational needs, such as: member database, email system, convenient billing and payment options, event planning, and website building. Grow membership and revenue fast with sales funnel and marketing automation. What Is Association Management Software (AMS)?

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Reid All About it

APRIL 30, 2021

McKinley Advisors describes how environmental factors have impacted the performance and priorities of associations in their survey report, Association Viewpoint: Renewal, Reinvention and Responsibility , conducted in February 2021. – How to Personalize 5 Must-Have Email Templates. Association performance and priorities.

Education 354

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Disciple Media

AUGUST 23, 2023

Delve into your potential clients’ world through surveys, interviews, and social media analysis. Whether through scheduled meetings, surveys, or informal chats, ongoing feedback keeps the coaching relationship dynamic and responsive. Create detailed personas Take the time to build detailed customer personas.

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Reid All About it

OCTOBER 28, 2022

. – Find Hidden Gems in Your Data & Discover New Revenue Opportunities. Beneath data, lies hidden gems (aka insights) that can be monetized to bring in more revenue—as long as you know where to look and how to dig them out. How to Leverage Healthcare Data to Add Member Value and Increase Revenue. 1 CAE credit. 1 CAE credit.

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MemberClicks

OCTOBER 10, 2023

But membership programs are one of the best ways for nonprofits to create reliable revenue streams—and stronger relationships with their supporters. They not only provide a consistent revenue stream but also help to create a deeper sense of connection between the organization and its supporters.

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Reid All About it

OCTOBER 21, 2022

Survey invite. iMIS by ASI invites you to participate in their annual Membership Performance Benchmark Survey to help uncover upcoming trends in technology and digital transformation; membership acquisition, engagement and retention; and association goals and challenges. Host: American Marketing Association. More info/register.

Revenue 44

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Association Adviser

OCTOBER 13, 2016

When asked whether certain technologies are being fully utilized to create customized experiences, only 34 percent of respondents utilize an email marketing system; 28 percent fully utilize their AMS; and 15 percent fully utilize their career center. Survey highlights. The survey remains open at www.naylor.com/benchmarking.

Communications 60

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Reid All About it

MAY 14, 2021

Increasing send volumes and inbox competition are creating significant new deliverability challenges for email marketing programs across the globe. Learn about the evolving intricacies of email deliverability, including the latest email data trends, the current email deliverability landscape, and common email deliverability myths.

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MemberClicks

SEPTEMBER 27, 2023

Adding an embedded checkout adds convenience and it’s an easy way to improve your attendee’s experience and to retain them, all while boosting your event revenue and attendee conversions. According to a recent Personify survey, dealing with technical issues and glitches are the largest obstacle for event attendees. Embedded checkout.

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Higher Logic

FEBRUARY 7, 2019

As for the rest, consider some of our additional resources: 14 Blogs & Podcasts that Will Keep You Current on Online Community & Marketing Automation. Email Marketing vs. Marketing Automation [Explained]. 4 Ways to Take the Confusion Out of Your Marketing Automation Platform. Conducting surveys.

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Reid All About it

OCTOBER 5, 2018

Maximizing Association Revenue in a Flat Dues Environment (Washington DC & webinar). Many associations and other membership-based nonprofits are seeing flat or declining dues revenues as demographic changes and increasing competition are combining to eat away at a once-reliable source of funds. .); More info/register.

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Higher Logic

JULY 19, 2018

NAADAC switched over to using responsive email designs, so they could reach those mobile users. Make it clear what you want your email recipients to do, whether that be register for an event, fill out a survey, or any other concrete action. Make sure that your recipients know what to do and don’t ignore your email.

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Associations Now

JANUARY 29, 2016

Bizzabo’s new “ Event Professionals of Tomorrow” survey gathered event-planning best practices directly from event professionals related to their marketing, measurement of event success, and technology use. In addition, 46 percent of survey respondents found the time-consuming nature of their profession as a major challenge.

Process 40

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Fonteva

DECEMBER 19, 2019

Email marketing. Email marketing. Consider measuring your email open and click-through rates, which members opted to receive your newsletter, and how often members respond to your correspondences. Member engagement and non-dues revenue. Member engagement surveys. Live events. Learning opportunities.

Member Engagement 59

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MemberClicks

MAY 17, 2022

For example, since your email marketing platform integrates with your membership database, you can automate email messages to the existing audiences in your database. The majority of surveyed organizations reported offering a grace period of 2-3 months. Email Marketing. Talk about a time-saver!

System 52

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Association Adviser

DECEMBER 17, 2013

While promoting your association’s products or services through one channel can create awareness and drives conversions, marketing your brand and products through multiple channels increases awareness and conversions exponentially. According to ABM, the average B2B marketing team allocates 50 percent of its budget to integrated programs.

Marketing 60

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GrowthZone

JULY 24, 2018

Membership management software that includes: event management, content management tools, email marketing, online community, and dashboards. Download your free copy of our 2018 Association Survey Results. The company was founded in 1998 and is owned by Community Brands Holdings, LLC. Online customer support portal.

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Reid All About it

JULY 9, 2021

Learn how advertising, networking opportunities, and a user-friendly experience work together to benefit community platforms, how to use features of your platform to increase engagement and sense of community, and how to raise non-dues revenue through a great member experience. Emails That Don’t Creep But Get You…Like Really Really Get You.

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