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Association Brain Food: 2.9.24

Reid All About it

For $40/year, you can add your cookbooks to your EYB online library and quickly find a recipe you already own. – How Higher Logic Embraced AI While Mitigating Risk Hear a case study example of how Higher Logic internally explored and adopted AI tools while maintaining security and privacy controls. How did I go through them?

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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

You can segment your association members by: Known interests Length of membership Membership tier Level of engagement Demographic For example, with 75% of millennials actively avoiding phone calls, connecting by phone is a member engagement strategy that might be better used for the older members of your association.

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3 Innovative Ways to Boost Online Member Engagement

Protech

Content library: Host members-only content directly in the app, so members can access resources easily from anywhere. If members love your app’s content library, for example, don’t hesitate to expand it with more resources. Send an announcement email or add a section in your newsletter about what members can do with eCards.

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Building Buy-In for an Online Community at Your Association

Higher Logic

Here are five examples of priorities you might find in your association’s strategic plan, along with key points for how community helps. Example: “X platform is cheap/free. For example, a tool that’s made for forums could be helpful for creating more interaction, but that’s not a true community. Objection 1: Price.

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Is ‘freemium’ part of your content strategy? How free content can build brand awareness and attract new members

Association Success

Though people once gladly paid for newspapers, books and magazines, today’s readers have a never-ending library of free content at their fingertips. . A longtime member might share a post that prompts new members to join, or someone in a related industry might get their entire office hooked on your newsletter.

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Doing Personalization Right

Association Success

Remember the early days of internet retail, for example? Many libraries are free and accessible, open-access scholarly journals eliminate barriers, and Google searches serve up a smorgasbord of resources with similar information. And, how can technology improve our interactions with members today?

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Techsoup Canada: Technology for nonprofits and charities

SilkStart

We’re a nonprofit that helps Canadian charities, nonprofits, and libraries use technology more effectively achieve their missions. Our Technology Donations Program offers donated and discounted technologies to qualified charities, nonprofits and libraries for an administrative fee that’s typically 90% less than the retail market value.