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Association Brain Food: 4.12.24

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TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition.

Revenue 259
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Association Brain Food Weekly: 6.25.21

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Tracy King has come to the rescue with an excellent idea: host the trade show/expo on your learning management system (LMS) —a long-lasting and sustainable solution for exhibitors, prospective customers and your association. Virtual conference pricing. Demystifying LMS-AMS Integration Options: For Association Non-Techies.

LMS 361
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How to create an association marketing strategy

Freestone

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

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Association Brain Food: 1.12.24

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If you’re a regular reader of Association Brain Food, this post from TopClass LMS will be familiar ground for you. I know you see a lot of posts about young professionals, but this one from Belinda Moore at Strategic Membership Solutions is worth your time. Young member engagement. Member mobile app. 1 CAE credit.

LMS 271
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Association Brain Food Weekly: 6.18.21

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Effective Strategies for Leveraging Local Media to Advance Advocacy Efforts. Hear the panel’s insights on the importance of media advocacy and how to effectively incorporate local media engagement into your association’s overall lobbying strategy. Kim, Principal of Butterfly Strategies. Tue 6/22 at 2 p.m. – 1 CAE credit.

LMS 369
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Association Brain Food Weekly: 9.11.20

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The weekly list of free educational events and resources for the association community… Virtual conference pricing. WBT Systems describes the different factors you need to consider when pricing a virtual conference , and right at the top they say, “Your virtual conference should not be free.”. LMS/CRM integration.

LMS 329
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Association Brain Food: 9.22.23

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TopClass LMS reviews the pros and cons of recording an educational event from both the attendee and association perspectives. Wes Trochlil at Effective Database Management describes the benefit of belonging to an AMS users group : you can “tap tens if not hundreds of other organizations that are using the same or similar software.”

LMS 271