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How to Make Your AMS a Revenue Generator, not a Cost Center

MatrixG

I attend a lot of webinars and conferences about non-dues revenue, including Non Dues-A-Palooza. At all of these events, there are presentations and discussions about new products and new partnerships that associations can invest in and offer to their members. So why isn’t your AMS part of YOUR association’s non-dues revenue strategy?

Revenue 105
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Preparing Your Association for AI

Association Analytics

Popular AI tools like ChatGPT and Bard are continuously learning how to work faster and more efficiently, which can stir up a lot of feelings in us humans. Additionally, you might consider what new products or services you could provide that might also increase your non-dues revenue with the help of AI.

San Diego 317
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Building Buy-In for an Online Community at Your Association

Higher Logic

How to Align with Your Board and Executive Team's Priorities. Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. Looking to personalize and target your email communications strategy to different member segments? Growing Non-Dues Revenue.

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Top 7 WordPress Membership Plugins

MemberClicks

WordPress membership plugins are a crucial tool for organizations to restrict content and build exclusive member experiences that build your member retention strategy and grow your organization and increase its impact. There are many options out there, depending on your budget and features you’re looking for. Yes, you can!

Price 52
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Nonmember Fees: A Not-So-Simple Decision

Associations Now

The right nonmember price for association products boosts revenue, makes membership more appealing, and steers clear of antitrust concerns. “How much more should an association charge nonmembers for products than it does for members?” It’s just a number, but it’s so much more. And commonplace, too.

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Association Brain Food: 2.10.23

Reid All About it

Many of us are eagerly awaiting the release of Amanda Kaiser’s book, Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community , on February 14. EventMobi explains how to use a year-round community and content hub to keep attendees connected with each other and with your association. Member recruitment.

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Association Brain Food Weekly: 11.15.19

Reid All About it

Here’s one for my marketer friends from Jodi Harris at Content Marketing Institute about how to educate management or leadership about the value of content marketing. I’ll be happy to feature it as long as it’s not product-centric. Check Scams and How to Safeguard Against Them. Sounds geeky but it’s not. 1 CAE credit.