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Why The Path to Innovation is Paved Through Partnership

Associations Now

As consumer expectations continue to rise, companies are increasingly turning to strategic partnerships to grow their revenues and customer base rather than relying on traditional sales and marketing tactics. MGM is a wonderful partner because they have a large footprint and are leading the innovation curve.”.

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Association Brain Food Weekly: 1.15.21

Reid All About it

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Kim Moutsos, Content Marketing Institute ). Advancing (and Adapting) Innovation Amid Uncertainty – A CEO Dialogue.

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Daily Buzz: A Leap in Nonprofit Email Open Rates

Associations Now

A 2019 Campaign Monitor report reveals the latest email marketing trends. According to Forbes , a report by the email marketing software provider Campaign Monitor revealed that nonprofit email open rates rose by almost 5 percent in 2019, jumping to 25.2 VR Technology Creates Connections at CES. percent) had been the No.

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CTA Gives Patients, Doctors Guidance on Health-Focused Wearables

Associations Now

The Consumer Technology Association teamed with the Heart Rhythm Society to produce a guide on how to best use wearable devices to monitor and manage personal health, unveiled in a special health tech education track at CES. The wearables market is booming, with sales expected to reach the $10 billion mark this year, CTA says.

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Association Brain Food Weekly: 2.19.21

Reid All About it

I love Marketing General Inc.’s s (MGI) annual membership benchmarking report, so I’ve put this new book by Tony Rossell, MGI’s senior vice president, on my list: How to Grow Recurring Revenue, Reach New Markets, and Achieve Your Mission. NYSAE’s Third Technology Showcase: Virtual Event Platforms. Membership recruitment.

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MGM & Delos Partner for Productive Meetings & Relaxing Stays

Associations Now

Consumer interest in health and wellness isn’t just a marketing opportunity for the spa and yoga industry. As consumers increasingly expect wellness initiatives – whether traveling for work, attending a conference, or simply on vacation -innovation in this sector is something that cannot be ignored.

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Scavenger Hunts and Industry Knowledge

Eric Lanke

In fact, when this post goes live, I''ll be in the thick of things at the Las Vegas Convention Center. On the customer market show floor it''s worth ten points. Associations Innovation' Our Annual Conference just passed, we''re now revving up for our big triennial trade show. On our show floor it''s worth five points.

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