The Hourglass Blog

JANUARY 16, 2011

A Prescription for Innovation. This is part of an on-going dialogue between Eric Lanke and Jeff De Cagna on the work of the WSAE Innovation Task Force and the status of innovation in the association community. • Innovation is using technology to streamline operations and deliver new services.

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SCD Group

DECEMBER 2, 2013

Study Shows One-third of Workers Aren''t in Occupations Related to Their College Major AgriMarketing Magazine via CareerBuilder Choosing your college major is a significant life decision, but a new study from CareerBuilder suggests it may not necessarily define your career path. Disruptive innovation is the name of the game.

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Content millennials eBook Sample 40

Associations Now

SEPTEMBER 17, 2013

Millennials are practical and engaged when forming brand perception, contradicting the idea of their “brand agnostic” mindset, a Concentric Marketing study finds. Getting into the millennial mind (scary, we know) is far from simple when it comes to products they purchase and brands they follow. E” Is for Engage.

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Vanguard Tech

AUGUST 8, 2013

However this news is personally comforting knowing since the newspaper I grew up reading will now be shepherded toward its future by a proven innovator who takes the long term view instead of eyeing the next quarter’s profits. We hear each day about the need for innovation, how “millennials don’t join,” and the “end of relevance.”

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Association Adviser

DECEMBER 17, 2013

” Naylor Marketing Manager Dana Plotke said she’s surprised by the number of associations that are still grappling with the print versus digital question. Kelly Donovan , Naylor’s team leader for online marketing, agreed. ” Stern said the associations need to do a better job of connecting with Millennials.

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Reid All About it

MARCH 3, 2023

They explain how these AMS functions affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. Our topic this month is association finance innovation. The Association Hiring Landscape Join a discussion with recruiters and career experts on the state of the association hiring market.

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Revenue Tools Education Member Experience 39

The Hourglass Blog

OCTOBER 15, 2010

Not too long ago a friend sent me a link to this article about "Why Marketers Cant Afford to Ignore Baby Boomers." In a culture that endlessly focuses on youth, the article warns marketers not to overlook a group that has tremendous buying power: the 78 million Baby Boomers in the U.S. Or flipped through a magazine? Millennials?

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Association Adviser

MARCH 19, 2013

As we go live with this issue, the stock market is near its all-time high, housing prices are rebounding in most parts of the country and the jobless rate has significantly improved since we launched Association Adviser in March 2010. Hank Berkowitz, Editor-in-Chief. “Associations are operating more like corporations.

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The Hourglass Blog

JULY 18, 2011

Maybe its the editor of one of your industrys trade magazines. Whoever it is, if they are more connected with your membership than your leadership is, youd better find a way to get their market intelligence into your strategy discussions. As you said, the market intelligence needs to get into the strategy conversations.

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AssociationChat

AUGUST 26, 2020

He’s the host and creator of My Grandmother’s Ravioli on the cooking channel host of the Henry Ford’s Innovation Nation on CBS and also published a book called Mobituaries: Great Lives Worth Reliving. So I host a show called the Henry Ford’s innovation nation. Mo is a journalist. He’s a correspondent for CBS Sunday morning.

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Achieve

DECEMBER 19, 2019

This can happen for an unveiling of an innovative new product or for a wedding whose guests can’t travel to attend the ceremony. This isn’t just a feature that would attract tech-savvy millennials. Abby Jarvis is a blogger, marketer, and communications coordinator for Qgiv, an online fundraising service provider. Abby Jarvis.

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