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Association Brain Food: 4.5.24

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The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. One is the difficulty of proving the value of membership to members and prospects.

Revenue 256
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Association Brain Food: 3.24.23

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Member onboarding. Thank goodness, many associations are rethinking new member onboarding. If your association hasn’t yet tackled this project or you’re open to further tweaking, Impexium describes the elements of an exceptional member onboarding experience. Non-dues revenue. Sponsorship strategy.

Revenue 227
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Association Brain Food: 3.17.23

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With for-profit and higher ed competition growing, your association’s online courses must stand out in the crowd. But excellent content isn’t enough to gain market share. Learn what elements of engaging and effective online learning you must build into your live and on-demand programs. You fall to the level of your systems.”

Revenue 205
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Association Brain Food Weekly: 1.29.21

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Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Your voice—along with those of nearly 1,000 association leaders around the world—will help us all gain insights about what is working to recruit, engage and retain members during the pandemic.

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Association Brain Food Weekly: 9.18.20

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The weekly list of free educational events and resources for the association community… Association marketing. In a changing world and uncertain economy, if you want to hold on to a job—or find a new one—you need to acquire and demonstrate mastery of new skills. Member engagement. Inclusive marketing.

Montana 350
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Association Brain Food: 2.3.23

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The weekly list of free educational events and resources for the association community… Vendor member education. They describe educational programs that will help these member develop relationships and generate more leads. Marketing plan. Host : Beth Z, Your Nerdy Best Friend Fri 2/3 at 4 p.m. Hybrid workplace worries.

LMS 40
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Association Brain Food: 1.27.23

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The weekly list of free educational events and resources for the association community… Member company employees. I know how frustrating it is when your association is only connected with a small percentage of employees at member companies. Granted, because of their job, some aren’t your target market, but many are.