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Association Brain Food: 4.12.24

Reid All About it

. – 14 Conversations Dominating Association Planning The conversations dominating association planning discussions encompass a range of topics, from reimagining membership models to leveraging emerging technologies, fostering diversity and inclusion, and cultivating a culture of innovation. More info/register. More info/register.

Revenue 256
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Why engagement should be your association’s primary goal

Association Success

The Open Garden model proposes a shift away from focusing exclusively on attracting and retaining members. Many organizations embrace opportunities to create educational resources that can lead their industries in new, innovative directions. . For example, you could: Publish a weekly newsletter featuring educational tips and insights.

Proposal 158
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Eric Lanke: Why Innovation is Hard

Eric Lanke

Innovation. Why Innovation is Hard. A little over a month ago I attended WSAEs National Summit on Innovation for Associations. As chair of WSAEs Innovation Task Force, I was instrumental in helping to frame WSAEs annual conference around the subject of innovation, and was even recognized as the chair of the conference itself.

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4 Online Fundraising Campaign Ideas to Boost Your Reach

NXUnite

An online campaign can expand your reach beyond your community, acting as an innovative way to engage supporters from across the country and even the world. Hosting your fundraising campaign online is beneficial not only for the existing donors in your community, but also for reaching new donors.

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Association Alumni Networks

Spark Consulting

Hoffman, Casnocha, and Yeh propose taking lessons from start-ups and learning to work with and accommodate the “entrepreneurial” employee. They posit things like discounts, company swag, free insights or intelligence reports, and alumni newsletters for company alumni. A special newsletter? Discounts?

Discount 150
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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance. Objection 1: Price.

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Eric Lanke: The Mind of the Community

Eric Lanke

Innovation. At a recent WSAE meeting I was asked to explain what we meant in our white paper on Innovation for Associations when we referred to the "mind of community." But the meeting planner or the newsletter publisher? Labels: Innovation. Eric Lanke. Association executive and author. Leadership. Member Engagement.