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MARCH 10, 2023

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them.

Committee 195

Committee Education Software Technology 195

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JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195

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SEPTEMBER 11, 2020

Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm. The folks at Fíonta do too, which is why they say integrating Salesforce (or any CRM/AMS) with a learning management system (LMS) should be on your association’s to-do list.

LMS 329

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JANUARY 18, 2019

In this competitive talent market, this sounds like a must-read for association execs. LinkedIn, Coursera, Udemy and other learning platforms are coming for your market, if they haven’t already. A classic marketing mantra (about pricing) is flawed. Presenter: Jason Askew, Product Marketing Manager, Cvent.

DC 293

DC Washington Member Engagement Content 293

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OCTOBER 5, 2018

In their Ultimate Guide to SEO , HubSpot describes in plain English how to increase your site’s visibility and rankings with search engine optimization, content marketing, and link building. Presenter: Jason Askey, Product Marketing Manager at Cvent. – Association Leadership: Assembling Great Governance Teams.

DC 170

DC Washington Tools Certificate 170

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OCTOBER 12, 2018

Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers. WBT Systems explains how to motivate members to buy what you’re selling. How to explain content marketing to anyone.

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DC Las Vegas Washington Review 170

MemberClicks

AUGUST 3, 2023

According to Marketing General , just after networking, the second most common reason members join an association is for continuing education or professional certification. You can buy a learning management system as a stand-alone product, or as a tool that integrates with your membership management system.

Software 52

Software LMS Certificate Learning Management System 52

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OCTOBER 21, 2022

” The answer to that question is at the heart of leadership challenges, disengagement, and employee retention. AMS experts will be showcasing platforms and sharing their knowledge with the association market. How Association Marketers Are Using Digital To Grow Member Engagement & Revenue. More info/register.

Revenue 44

Revenue Email Marketing Education Review 44

Reid All About it

JANUARY 13, 2023

It’s time for MGI’s 15 th annual Membership Marketing Benchmarking Survey. If not, use this survey link to join nearly 1,000 association leaders worldwide whose participation helps all of us gain insights about what’s working to recruit, engage, and retain members, along with other valuable information. AMS implementation workload.

Revenue 39

Revenue Education Strategy Leadership 39

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FEBRUARY 10, 2023

Member recruitment. Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. If you pre-order the book by the 13th , you can sign up for a free companion workbook. Year-round attendee community.

Blended Learning 39

Blended Learning LMS Ohio Technology 39

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FEBRUARY 3, 2023

Joanna Pineda spoke with Rick Grimm, CEO of NIGP, on episode 15 of the Matrix Group’s Association Thrive podcast about his association’s Talent Council, which takes a different approach to volunteer recruitment. Marketing plan. Hero worship. Fri 2/3 at 2 p.m. More info/register. Host : Beth Z, Your Nerdy Best Friend Fri 2/3 at 4 p.m.

LMS 40

LMS Video Technology Revenue 40

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NOVEMBER 6, 2020

MGI’s 2020 Membership Marketing Benchmarking Report found a correlation between innovative associations and membership growth. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Leading Into Tomorrow: Using Foresight to Expand Association Leadership in Critical Domains.

Learning Management System 285

Learning Management System Education Communications Technology 285

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OCTOBER 7, 2022

Don’t assume the membership recruitment, engagement, and retention practices that worked pre-pandemic will continue to work as well now. Fionta suggests ways to improve membership marketing, attract younger members, look beyond membership, communicate value, and think about the future differently. Revisiting membership practices.

Blended Learning 41

Blended Learning Education Video Conference 41

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MARCH 11, 2022

ASAE’s Diversity Executive Leadership Program (DELP). Join your association colleagues to learn more about the ASAE DELP. Presenters: Ashley Roberts, Manager, Diversity Executive Leadership Program (DELP), ASAE. Your marketing team constantly talks about the buyer’s journey. Host: Content Marketing Institute.

LMS 195

LMS Revenue Los Angeles Newsletter 195

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SEPTEMBER 6, 2019

. – Turn Member Engagement and AMS Data into Effective Marketing. Every system is important along the member journey, from AMS and LMS to support, marketing automation, and online communities. Technology for Recruiting Volunteers. Presenter: Peggy Hoffman, president, Mariner Management. More info/register.

Chicago 37

Chicago LMS New York Content 37

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OCTOBER 16, 2020

Green beans are all over the farmers market right now. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Will the Pandemic Reshape Notions of Female Leadership? Hear how the pandemic could fundamentally reshape notions of female leadership. 1 CMP credit.

Indiana 221

Indiana Review Education Conference 221

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SEPTEMBER 20, 2019

While we’re on the topic of onboarding, WBT Systems suggests several ways you can use your learning management system to improve the new member onboarding experience. Presenters: Stewart Kibby, CEO, and Melissa Hugel, Marketing Manager, WorkCast Inc. Host: Event Manager Blog. Tue 9/24 at 12:30 p.m.

DC 34

DC Washington Baltimore Certificate 34

Higher Logic

JANUARY 29, 2019

It's only been a focus for the past few decades and, unlike more traditional disciplines like marketing and finance, you can't go to school and major in it. If you have engagement tools like a private online community or marketing automation software, your members are generating valuable behavioral data ready for you to use in your personas.

Member Engagement 257

Member Engagement Strategy Tools Content 257

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APRIL 23, 2021

Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started. Learn how you can use third-party sourcing to complement and bolster your in-house capacity. Learning to Swim with the Big Fish (Transitioning to Management).

Revenue 370

Revenue Strategy Content Education 370

MemberClicks

OCTOBER 10, 2023

Two considerations are: Leadership Strategy: Consider if staff or volunteers will helm the program. Having designated leadership in charge of spearheading your membership program will allow them to focus on building the program, delegate important tasks to others, and become a central resource for questions about the program.

Software 52

Software Membership Management Newsletter Revenue 52

MemberClicks

JANUARY 6, 2022

And one of the best ways to take your recruiting efforts on the road is with a networking mixer. To encourage your current loyal members to participate, offer an incentive for those who send you successful new recruits. Another kind of recruitment event you can host is a bring-a-friend meeting. Ask members for recruitment ideas.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

MemberClicks

JANUARY 6, 2022

And one of the best ways to take your recruiting efforts on the road is with a networking mixer. To encourage your current loyal members to participate, offer an incentive for those who send you successful new recruits. Another kind of recruitment event you can host is a bring-a-friend meeting. Ask members for recruitment ideas.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

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JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. The council manages leadership recruitment, candidate evaluation, and nominations.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

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JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. The council manages leadership recruitment, candidate evaluation, and nominations.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

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FEBRUARY 24, 2023

After reviewing ASI’s 2023 Membership Performance Benchmark Report, WBT Systems discusses the findings and highlights the role of professional development in attracting, engaging, and retaining members. Are you an aspiring leader, an emerging leader, a first-time manager, or a professional serious about your personal and professional growth?

Certificate 39

Certificate Innovation Education Process 39

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FEBRUARY 17, 2023

The weekly list of free educational events and resources for the association community… Program marketing. WBT Systems describes what goes into a persuasive toolkit. If your AMS doesn’t help you recruit, engage and retain members , it’s time to start looking for a new one. The odds on that aren’t so good these days. to 3:20 p.m.

Revenue 39

Revenue Strategy Education Technology 39

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OCTOBER 26, 2018

What could be stolen from your learning management system, association management system, and other systems vital for your association’s day-to-day operations? Learn what questions you should be asking, and what actions to be taking, as an association executive to mitigate your organizations security risks.

DC 34

DC Washington Chicago LMS 34

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FEBRUARY 21, 2020

Joe Williams, Content Marketing Institute ). We eat collards just about every week since they’re one of the best-looking vegetables at the farmers market during the cold season. Presenter: Josh Kashorek, Director of Marketing at Journity . Learn how to address these gaps and prevent technology system implementation failure.?

DC 221

DC Washington Content Education 221

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JANUARY 8, 2021

Jodi Harris, Content Marketing Institute ). Presenter: Paula Blomster, Conference Manager, Suomen Messut Osuuskunta. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Amy Gitchell, Marketing Specialist, GrowthZone AMS. Host: Event Leadership Institute.

Las Vegas 370

Las Vegas Case Study Conference LMS 370

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SEPTEMBER 10, 2021

Their model is based on a volunteer learning journey that inspires and helps members build competencies in one area before moving up to the next—a great way to build a volunteer and leadership corps. Host: Institute of Association Leadership. Extroverts working remotely. Some people really do miss the office—extroverts.

Strategy 195

Strategy Content Education Tips 195