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How to Get More Patients Leads with Healthcare Marketing

CMA Solutions

That’s because an increasing number of patients are now using the Internet and social media to address their healthcare needs. When InStyle magazine sought expert advice on treating varicose veins, they turned to specialists at VSC, a leading authority in the field, for an interview. But where should you begin?

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Cutting Edge Social Media for Associations

Association Navigator

The magazine for association executives, Associations Now , has another great issue this month (Feb. The highlight is the article about the social media strategy at the Colorado Oil and Gas Association. The campaign is called “My Energy Truth” and it uses videos, Twitter, Facebook, and even Pinterest.

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Balancing Traditional and Trending Member Communications

Association Adviser

At the same time, print media is seeing a resurgence. The print magazine was the second most highly valued communication channel this year. And don’t discount social media, which remains an important way to reach members. If your membership uses social media, that’s great and it’s where your association should be.

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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

That’s the beauty of thought leadership. Thought leadership is an old idea that has been made new again. The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. After all, we are the home of professional experts.

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Association Brain Food: 2.9.24

Reid All About it

Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. You can add magazines and websites too, which is how I found the Cook’s recipe. Leave with tools you can use today to build a strategy that best fits your organization. Data, AI and value propositions.

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5 myths to avoid when marketing for associations

MultiBriefs

Unfortunately, marketing myths spread like wildfire, making it a little more difficult to put together a winning association marketing strategy. Advertising is the only marketing method you need Newspaper, magazine, and television advertisements have their place in association marketing, but it's a mistake to rely on them exclusively.

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GrowthZone Congratulates 2022 ACCE Communication Award of Excellence Winners

GrowthZone

That creativity in communications, paired with catalytic leadership within their region, is what earned them this well-deserved recognition.”. The chamber’s social media reach went from 250,000 in 2019 to over 2.8 The chamber’s social media reach went from 250,000 in 2019 to over 2.8 ” Website.