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Ace 2019 with 6 Expert Marketing Strategy Tips

Higher Logic

How can marketing and sales teams work more efficiently ? If these types of marketing strategy questions are floating around in your mind as we enter the new year, keep reading. Nobody wants to be the company left behind because they missed the trend, and everybody wants to get ahead with new groundbreaking marketing techniques.

Marketing 184
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Association Brain Food Weekly: 1.4.19

Reid All About it

Tony Rossell at Marketing General Inc. identifies six bad marketing habits that are killing membership marketing and growth —fodder for your association’s New Year’s resolutions. Some quick hits before we get to next week’s free webinars: How event planners can use content marketing to raise awareness and drive attendance.

Video 285
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Association Brain Food: 2.9.24

Reid All About it

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. Event trends. AI literacy.

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Techsoup Canada: Technology for nonprofits and charities

SilkStart

As an association, technology can be a tremendous asset in achieving your mission. When an association has access to robust technology — as well as the knowledge and capacity to put tech to proper use — the impact can be transformative. Unfortunately, many associations has a fraught relationship to technology.

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Association Brain Food: 1.5.24

Reid All About it

The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. Curious about how other associations are putting this cutting-edge technology to use in better serving their members?

Revenue 277
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Associations: Solving the Skills Gap with Digital Credentials

WBT Systems

Before the rise of social media and cloud computing, associations competed to attract new members — but only in a subtle “non-profit” sort of way. Recipients can display these badges on social media, websites, email signatures and online resumes. Young Adult Library Services Association. It’s different now.

LMS 252
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Association Brain Food Weekly: 12.21.18

Reid All About it

Peter Houstle of Mariner Management & Marketing has been working with several associations on a chapter ROI matrix. B2B content marketing predictions and trends for 2019. TopRank Marketing ). Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. I’ll add more in the coming weeks.