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How to create an association marketing strategy

Freestone

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy? Learner acquisition.

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Association Brain Food: 4.19.24

Reid All About it

TopClass LMS explains how it works and shares examples of associations doing this now. In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. Education + mentoring.

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Association Brain Food: 4.12.24

Reid All About it

TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition.

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Association Brain Food: 2.9.24

Reid All About it

TopClass LMS suggests putting a new spin on your membership and education marketing. Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled.

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Association Brain Food: 9.15.23

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The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Data strategy. Hear about ways AI can be used to help promote a webinar. 1 CMP credit.

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How to develop your association’s professional development program

Freestone

Introduction Is your association looking for strategies to grow your professional development program? Keep reading to discover helpful strategies to elevate your entire professional development program. Exceed your member’s needs and your professional development goals with the right learning management system (LMS).

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Association Brain Food: 2.16.24

Reid All About it

The weekly list of free educational events and resources for the association community… Competition-beating strategies. Impexium shares seven strategies to differentiate your association from the competition in 2024. Quick hits Five ways to tell if your data management strategy is ready for AI. | DEI & education.