EventMobi: Association Events

AUGUST 11, 2023

Make the directory public or private depending on member preferences and the type of association you’re running. Members-only spaces. Exclusive spaces can help you build an online community—which is one of the top association member engagement strategies ! Member benefit page. Sponsor placements.

Examples 130

Examples Directory Software Video 130

Nimble AMS

NOVEMBER 25, 2022

For instance, having many more members than subscribers to publications shows a need for boosting marketing or changing the content of your newsletters, magazines and other subscription-based pieces.

Software 127

Software Association Management Proposal Committee 127

Association Adviser

FEBRUARY 26, 2018

Creating a website specifically for the content young professionals desire will make the materials easy to find, build a trusted community around your association’s youngest members and elicit more active involvement from a population that is looking for guidance. Practice makes perfect, and member engagement is no exception.

Charlotte 122

Charlotte Indiana Communications millennials 122

Tom Morrison

MARCH 11, 2013

Hear this next comment: In order to maximize member engagement and association loyalty, you MUST get past perceived value and begin generating "ACTUAL VALUE." If you want to maximize your member engagement, it is vital that you focus on option 3. They aren't active or buying anything. They just value your information.

Member Engagement 40

Member Engagement Revenue Class Newsletter 40

Reid All About it

JULY 10, 2020

So I nearly jumped out of my chair in joy when I saw an open letter in Harper’s Magazine signed by 150 famous people (dare I say, intellectuals) who are also concerned about the illiberal cancel culture and self-righteous trolling going on right now. Hear about some major considerations for online engagement. 1 CMP credit.

Montana 365

Montana Content Price Strategy 365

Association Adviser

JUNE 15, 2018

The world gives us so many opportunities to write stories: Blogs, websites, Twitter, Facebook, LinkedIn, Instagram, magazines, newsletters, and billboards are just a handful of the ways we can communicate via the written word. Has your association conducted a member survey of any kind recently?

Communications 84

Communications Video Survey millennials 84

Association Adviser

NOVEMBER 29, 2018

With little free time, members no longer feel like they have as much time in their schedules to fully engage in reading a magazine. According to the 2018 Association Communications Benchmarking Study, one of the top reasons for declining reader engagement with association publications revolves around members’ full schedules.

Newsletter 71

Newsletter Social Media Communications New York 71

Association Adviser

MAY 23, 2018

On the flip side, only 17 percent said they have a good understanding of their readers’, members’ and advertisers’ needs and expectations of their association publications. We all want to believe our publication, e-newsletter, video or tweet is the most important, relevant and interesting content in our industry. Sometimes, they are.

Revenue 69

Revenue Survey Communications Newsletter 69

Association Adviser

NOVEMBER 14, 2013

Association CEO Nails Critical Member Engagement Question. Membership Marketing Blog. Does your association have a magazine, newsletter, directory or website in need of revival? Engage your members with an exciting and informative publication produced by the publishing experts at Naylor, LLC.

Directory 60

Directory California Social Media Newsletter 60

Association Adviser

MARCH 13, 2018

According to the 2017 Naylor Communications Benchmarking Report , print magazines continue to be among the most highly rated member communications channels – 68 percent of all association executives surveyed consider their member magazine very or extremely valuable. Increase Member Engagement.

Directory 62

Directory Communications Content Survey 62

Association Adviser

MAY 29, 2018

Whatever the approach, the common principle in practice is: The more value your communication programs can provide to BOTH members and advertisers, the better positioned your association is to earn higher non-dues revenue. Print is still very much a useful resource when the content is relevant and engaging to the reader.

Revenue 62

Revenue Communications Newsletter Directory 62

Association Adviser

SEPTEMBER 28, 2018

An example: Ok question: Would you be interested in ABC Association creating an e-newsletter for members only? Supplier member. In this example, producer members could be led down a survey path that asks their opinions about being readers of a magazine. What is your member feedback? Bi-Monthly. Culprit No.

Communications 62

Communications Content Survey Analysis 62

Associations Now

MAY 21, 2014

A tool for tracking and measuring member engagement can be valuable for any association—if you can decide what “engagement” actually means to you, first. In the last couple of years, you might have noticed an upswell in talk in the association community about tracking and scoring member engagement data.

Member Engagement 40

Member Engagement Committee Case Study Newsletter 40

Association Adviser

JANUARY 29, 2018

What does one theme applied to different member segments and communication platforms look like in practice? Side benefit: If your communications are getting face time with all member segments, the better chance you’ll have of securing contributors to your publications in the future. Get Started!

Communications 62

Communications Content Survey Social Media 62

Association Adviser

JANUARY 29, 2018

What does one theme applied to different member segments and communication platforms look like in practice? Side benefit: If your communications are getting face time with all member segments, the better chance you’ll have of securing contributors to your publications in the future. Get Started!

Communications 60

Communications Content Survey Social Media 60

Reid All About it

AUGUST 19, 2022

Deep dive into MPI’s most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine, and then discuss the trends that are most affecting you and your peers. Presenters: Maggie Bean, Product Marketing Manager, and Laura Christensen, Director of Professional Services, Validity. 1 CMP credit.

Technology 43

Technology Software Cost Products 43

Association Adviser

OCTOBER 13, 2016

This disconnect may be related to a lack of measurement or the inability to record reader engagement, according to my colleague Jill Andreu, VP Content Strategy and Development for Naylor Association Solutions ,who will be hosting a webinar about our findings later this month. That needs to change fast, she added. Tom Greve, EMS World.

Revenue 60

Revenue St. Louis Price Cost 60

Mizz Information

MARCH 11, 2014

Suppose you''re not obsessed with online communities like I am--you might wonder how online community can help increase member retention. To me, it''s just a given--retention is about keeping members engaged with both the association and other members. Leadership buy-in is essential. associations Online community'

Cost 40

Cost Communications Course Newsletter 40

Reid All About it

JANUARY 6, 2023

For my marketing friends and clients, enjoy these ten content ideation methods for busy content teams. Online communities give every association an always-accessible presence, moving ahead of magazines or newsletters as the most valued member benefit. Politicians in all branches of the government need to wise up.

Revenue 42

Revenue North Carolina Education System 42