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6 Ways Associations Can Use Webinars to Engage Members and Increase Non-Dues Revenue

Higher Logic

Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities.

Revenue 296
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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Getting in front of target buyers and communicating value happen to be two of the main principles of the common sales process. In this blog, we outline how you can use the same framework to improve new member acquisition at your association. Was it through social media traffic or email clicks?

Strategy 169
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Building Buy-In for an Online Community at Your Association

Higher Logic

If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. This is how you can prove your new member community will be a valuable technology investment. New Member Acquisition.

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How to optimize member marketing with AI

Nimble AMS

Read our blog to learn helpful tips to get started using AI in your association’s member marketing. What is member marketing? Membership marketing is a strategy used to acquire new members, increase member engagement, renew current members, or bring back members from the past.

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Membership Directory: Why Your Organization Needs One & How to Create One

EventMobi: Association Events

Obviously, this is really useful for networking for business, social events, and driving member engagement. Sharing contact information Your member directory is, at its core, a list of members. Boosting online visibility Did your organization record an increase in new member acquisitions in the past year?

Directory 147
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Change is good…right?

Aaron Wolowiec

According to the survey, association innovation tends to focus around a few main areas: website and social media; conventions, conferences and seminars; education programs; and membership, technology and marketing (56 percent each). Increased member engagement is the most common way to measure innovation efforts.

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5 Video Content Strategies for Engaging Association Members

ISAE

5 Video Content Strategies for Engaging Association Members Since members are your association’s bottom line and main revenue source, it’s crucial to keep them continually engaged in your activities and offerings. Post the video to your social media profiles, website, and other channels.

Video 52