Reid All About it

APRIL 26, 2024

The outlook for associations, as described in Marketing General Inc.’s Mark Athitakis at Associations Now dug into new research about membership organizations from iSeatz, a loyalty technology company. They learned a sense of belonging is essential for retaining members. Content marketing. Association trends.

Content 266

Content Survey Education Strategy 266

Reid All About it

APRIL 19, 2024

Whether you are producing educational events online once a week, once a month, or holding multiple day virtual conferences, you will walk away with tips and ideas to make your job easier and “wow” your audience as well as your presenters. CAE credit. More info/register. More info/register. More info/register. More info/register. to 3:30 p.m.

Newsletter 250

Newsletter Content Social Media Education 250

MemberClicks

APRIL 24, 2024

We’ll examine association management best practices and provide tips and tricks to take your association to the next level. If you want to know the secrets of how to manage an association that you and your members can be proud of, here is a peek behind the curtain. What Can Technology do For You? Request a demo today!

Association Management 52

Association Management Tips Software Social Media 52

Reid All About it

APRIL 12, 2024

Fluent by John O’Donohue from Conamara Blues (hat tip to Swiss Miss for sending this poem my way) Attendee attention. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. by Tony Rossell, Marketing General Inc.

Revenue 256

Revenue Strategy Price Newsletter 256

Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Remote work technology. Event safety. If you’re a regular person (i.e.,

St. Louis 341

St. Louis Technology Strategy Conference 341

Blue Sky eLearn

DECEMBER 6, 2019

Every association has different needs, depending on the field your members are in. However, there are some important factors to look out for when researching LMS prospects: Member experience. Members should be able to seamlessly browse through classes and add the proper accreditations to their profile as they complete them.

Member Engagement 232

Member Engagement Directory Tips LMS 232

Reid All About it

MAY 7, 2021

In some of these cases, technology and common sense can save the day and, in others, you might have to knock some sense into your board. Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. I found myself saying “Yes!” Virtual audience.

Technology 370

Technology St. Louis Strategy Products 370

Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Armentrout CAE, DelCor Technology Solutions, HighRoad Solutions, PerByte, and Qiqo—have put together a “powerhouse panel” and “expert-led sessions.”

Certificate 281

Certificate Price Tools Technology 281

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 256

Survey Project Strategy Education 256

Nimble AMS

JUNE 27, 2022

When it comes to delivering superior member experience (MX), association professionals know how important it is to invest in technology that drives member loyalty. According to the 2022 Community Brands Association Trends Study , Pros prioritize technology used to improve MX. Code of ethics. Download now.

Leadership 117

Leadership FAQ Member Engagement Social Media 117

Higher Logic

MAY 20, 2020

Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities. Onboard New Members. Showcase Benefits of Technology. We're doing weekly events, all about fostering deeper connections between you and your members.

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

Reid All About it

MARCH 10, 2023

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. They explain how podcasts can benefit associations and their audiences, provide tips for starting an association podcast , and describe the planning process and issues to consider before you decide to move forward.

Committee 195

Committee Education Software Technology 195

Nimble AMS

MAY 5, 2023

Let’s look at my career, product marketing as an example. Product marketing is a career that has completely evolved and grown over the last decade. Until a few years ago, there was no association dedicated to product marketers. Read our blog for tips to get started. Social learning. Download now

Strategy 126

Strategy Member Engagement Software Tips 126

Socious

NOVEMBER 9, 2016

Maybe they’re less experienced with web-based technology. More Members Are Using (and Enjoying) Technology Than You Might Think. First, why do you think your members will hate your new technology? First, why do you think your members will hate your new technology? Tip #1) Build Buzz.

Technology 100

Technology Software Membership Management System 100

Nimble AMS

JULY 28, 2022

Adopting new technology is a sometimes stressful, always necessary responsibility for association leaders. But technology is the key factor that continues to be impacted today by the effects of COVID-19 in our society. . Of the professional associations surveyed, 65% said they plan on having a flexible technology budget. .

Software 122

Software LMS Learning Management System Missouri 122

Reid All About it

JULY 7, 2023

You can also use parts of the template for other technology selection projects since prospective vendors will need much of the same information. Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

OCTOBER 6, 2023

Although associations can offer opportunities for shared purpose and connections, they need to better understand this market segment and design a fresh value proposition for young professionals who want to engage in new ways. Content marketing. It is no longer a weird experiment in some back room with a tiger team.” CAE credit.

Revenue 256

Revenue Certificate Tools Innovation 256

ISAE

MAY 13, 2024

Thanks to positive market changes, members’ finances seem to be in a better place, which allows them to continue paying dues. However, there are a few factors that could be harming member engagement, retention, and overall growth. Another way to engage members is with interactive, hands-on learning experiences.

Los Angeles 93

Los Angeles Discount Library Committee 93

Reid All About it

JULY 2, 2021

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Hear tips, advice, and independent research on how to make a successful cloud technology investment for your association.

Technology 370

Technology Strategy System Education 370

Reid All About it

SEPTEMBER 1, 2023

MCI invites you to participate in its AI benchmark survey , a 3-minute pulse survey about the integration of AI technologies within your organization and your members’ interest and aptitude for AI. Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. AI pulse survey. Workplace culture.

Revenue 227

Revenue Survey Education Strategy 227

Reid All About it

JUNE 2, 2023

Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. WBT Systems says learning analytics can answer all kinds of questions about your education programs, including their market performance, effectiveness, and value to learners and your association. Technology decisions.

Technology 195

Technology Chicago Education System 195

Higher Logic

JANUARY 31, 2019

Effectively reaching out to younger members can lead to big win$ in terms of improving membership retention (if you can attract them first, that is). In its 2018 Membership Marketing Benchmark Report, Marketing General reveals that: 27% of individual member organizations have trouble attracting and/or maintaining younger members.

Communications 184

Communications millennials Tips Software 184

Higher Logic

MARCH 27, 2020

Strategist, and Tara Pawlak, Community Brands Director of Marketing, shared top strategies that associations are using to grow their young professional membership, including: Young member priorities, like job opportunities and professional development. For more tips on how to do this, access the full on-demand webinar here.

Recruiting 240

Recruiting Recruitment Member Engagement Communications 240

Reid All About it

MAY 3, 2019

Learn how to overcome barriers to embracing new technologies and see a real-world example of the impact automation can make. Your members have high expectations, and a distinctive, original, and personal user experience is a requirement in today’s digital world. Tips to Extend Your Event’s Reach and Revenue. 1 CAE credit.

Tucson 262

Tucson Phoenix Products Tools 262

Reid All About it

JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

DECEMBER 1, 2023

When members better understand your association’s legislative and regulatory priorities and their role in achieving those goals, they can more confidently make an effective case with policymakers. Good things happen when you have good relationships with technology partners. Project success stories. More info/register. 1 CAE credit. .

Arlington 266

Arlington Technology Strategy Los Angeles 266

Nimble AMS

MAY 30, 2023

When you’re in the market for new association management software (AMS), it’s vital to do your research. If you don’t routinely upgrade your software, your technology is at a higher risk of failure , potent ially leaking member data. AMS Fest 2023 is an in-person event based in Chicago, focused on AMS systems.

Chicago 126

Chicago Software System Cost 126

Nimble AMS

APRIL 12, 2023

Because of this, the associations don’t view themselves as traditional member-based organizations, so they are playing by different rules. Read our blog for tips to get started. Your association can embrace a digital-first culture by supporting staff training in all new technology. Emphasize digital-first. Social learning.

Strategy 78

Strategy Member Engagement Software Tips 78

Higher Logic

MAY 2, 2019

Pushing out the perfect professional publication is no easy feat, but that’s why I’m here to equip you with six handy tips to improve the impact of your association’s publication. Using this data you can segment your member base more dynamically , personalizing and automating outreach. Did that get your attention? Wouldn’t you?

Tips 136

Tips Revenue Case Study Content 136

Reid All About it

JANUARY 28, 2022

Josh Bersin is always insightful about the future of work, technology, HR, and learning. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Fascinating stuff. Work in 2022. Bwah ha ha!

Newsletter 195

Newsletter Survey Team Software 195

Reid All About it

MAY 10, 2019

The weekly list of free educational events and resources for the association community… “5G, when fully implemented, is poised to be a very big deal, a far bigger transformation in mobile technology than any previous generational shift. Some associations are experimenting with a membership model that includes free online education.

DC 170

DC FAQ Member Experience Project 170

Higher Logic

OCTOBER 25, 2017

Associations have to adapt to new member expectations, advancing technology and the shifting needs of their industries. Driven by a change in what members want and are willing to pay for, associations are seeing changes in their key revenue streams, including which income sources sustain their organizations.

Revenue 159

Revenue Tips Social Media Newsletter 159

Reid All About it

MARCH 24, 2023

Instead, recent AMS data reflects more accurately how your members and prospect attendees are living now. They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Host: Association Technology Women Champions Mon 3/27 at 8 a.m. 1 CAE credit.

Revenue 227

Revenue Chicago Leadership Education 227

Reid All About it

JUNE 23, 2023

They describe how technology can help your association do this by strengthening your organization’s culture. As Sheri Jacobs and Lisa Boylan say, AI policies “serve as essential guardrails, guiding associations on how to manage and harness the power of AI technology effectively.” Marketing benchmarks. AI usage policy.

Metro 195

Metro Strategy Technology Marketing 195

Reid All About it

MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Using Member Insights to Power Your Engagement Knowledge is power especially when it comes to understanding, serving and keeping your members for years to come. 1 CAE credit. 1 CAE credit. More info/register.

Chicago 205

Chicago Education Certificate Revenue 205

Reid All About it

MARCH 4, 2022

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Hitting a Wall: Tips for Your Job Search Fatigue. Are you looking for some tips to motivate you to forge ahead?

Class 195

Class Certificate Content Committee 195

Higher Logic

NOVEMBER 12, 2019

For associations focusing on strategically attracting new members (and keeping them engaged for the long haul), it’s important to package your tech stack for ample growth and retention. Here’s a tip if you’re getting started: “Find a good core group of mentors first (more than you think you’re going to need).

Tools 205

Tools Recruiting Recruitment Strategy 205