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Can Real-Time Public Relations Analysis Help Association Marketers?

Associations Now

New research looks at ways that analysis of social media and online forums can help marketers understand their association’s relationship with key stakeholders and evaluate campaign messaging. I spoke with Cheng about their research into Contingent Organization Public Relations.

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How does Nimble AMS empower legacy AMS users?

Nimble AMS

Is your l egacy association management software ( AMS ) caus ing your organization to feel stuck? Here’s how Nimble AMS can empower your organization: 1. And with Unified Reports, your staff can see both organization and individual members in one report. “Moving to Nimble AMS has made my job so much easier.

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How Groups Can Attract New Audiences With Joint Membership Initiatives

Associations Now

“Our members are softball coaches of all levels from youth T-ball coaches to professional softball coaches,” said Saralyn Campbell, NFCA marketing manager. To bring more high school coaches into the fold, NFCA launched a joint membership initiative last year with the Missouri High School Fastpitch Coaches Association.

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[GUEST BLOG] If Everyone Goes Left, Go Right

GrowthZone

But it doesn’t help your organization stand out. It makes your chamber average and, when you think about it, average is never good enough, not if you want an organization that is making a big difference for your members and community. The third example is Chris Russell with the Nixa, Missouri Chamber of Commerce.

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Association Brain Food Weekly: 7.2.21

Reid All About it

It comes from a group of legal vendors who met late last year “to explore the current state of legal industry conferences and discuss ways they might partner with conference organizers to build a better experience for all.” This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management.

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Better Because You Were There

Velvet Chainsaw

Work closely with your local chapter or Destination Marketing Organization to identify two or three local worthy causes that you’d like to help. This was shortly after the killings of Trayvon Martin in Sanford, Florida, in 2012, and Michael Brown in Ferguson, Missouri, in 2014. Here are some suggestions. Choose Your Charity.

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Why your association needs to adopt a flexible IT budget

Nimble AMS

During the pandemic leaders rethought how they handled all aspects of their organization more than ever before. According to Liane Radford of Dennison & Associates, due to the upheaval of the past years “organizations have started to change their mindset on budget, needing to get more flexible on what they spend.”

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