EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Choosing when your renewal efforts begin and end, how to frame your messaging, and what marketing channel you’ll use can make all the difference in your retention rates. The solution?

Member Engagement 130

Member Engagement Strategy Software Social Media 130

YourMembership

MAY 15, 2012

But like many other membership-based organizations, the Moose often finds itself riding through the peaks and valleys of member recruitment. Generally, its membership drive relies on existing members sticking around year after year and reaching out to recruit their friends to join, too. Social media use? Assume nothing.

Recruiting 150

Recruiting Recruitment Tips Tampa 150

Membership Marketing

NOVEMBER 12, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Using Social Media to Recruit Staff. Labels: Social Media. Membership Marketing Benchmarking Report.

Social Media 40

Social Media Recruiting Recruitment Marketing 40

Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272

Maryland LMS Revenue Strategy 272

Membership Marketing

JULY 26, 2018

2018 marks the tenth anniversary of the Membership Marketing Benchmarking Report. However, this has not represented a changeless marketing environment. The channels that associations use for membership recruitment and engagement show the most significant change. Payment options have become more sophisticated and automated.

Marketing 76

Marketing Analysis Recruiting Recruitment 76

Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to millennials and Gen Z - particularly as it relates to email. They’re the ones who shaped the industry; who recruited new members based on word-of-mouth. For millennials, , 62% prefer email over other marketing channels.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Membership Marketing

MARCH 8, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Fundraising with Social Media. Labels: Social Media. There is no doubt that social media efforts can be a challenge.

Social Media 40

Social Media Marketing Price Survey 40

Aaron Wolowiec

JULY 12, 2016

According to Marketing General Inc. ’s s 2016 Membership Marketing Benchmarking Report , it’s issues such as balancing a limited budget, engaging younger members and understanding what members truly want, especially in terms of networking and professional development. What keeps association leaders up at night?

Certificate 140

Certificate Recruiting Recruitment Social Media 140

GrowthZone

JANUARY 21, 2020

In our recent association survey , 52% of respondents said their association’s engagement rates were higher than the year before. Regardless, associations know that member engagement is key to retention, which (should) allow more time for association new-member recruitment. Employee(s) dedicated to marketing and communications.

Member Engagement 103

Member Engagement Communications Social Media Survey 103

Membership Marketing

APRIL 12, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. News on Social Media and Membership Marketing. Labels: 2012 Benchmarking Survey , Social Media , Social Networking.

Social Media 40

Social Media Marketing Price Survey 40

Nimble AMS

JUNE 27, 2022

Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . Consider surveying a larger group of members to identify key issues and trends and develop insights into how it impacts your members.

Leadership 118

Leadership FAQ Member Engagement Social Media 118

Associations Now

JUNE 25, 2015

A new report on social media use among associations shows they have grown increasingly more comfortable in using social media over the last couple of years. Overall, organizations are becoming not only smarter in their use of social media but braver. Here’s a look at that finding and more.

Social Media 40

Social Media United States Survey Video 40

Aaron Wolowiec

JULY 22, 2014

I also love my World Market membership because, well, I enjoy the wine discounts. Marketing General Inc. recently released the results of its annual Membership Marketing Benchmarking Report , in which 53 percent of associations reported membership growth throughout the last year. I love my Barnes and Noble membership.

Social Media 100

Social Media Recruiting Recruitment Report 100

Nimble AMS

DECEMBER 5, 2022

Gallup reported that 72% of the surveyed Millenials stated their engagement elevated when their supervisor took on a mentoring role. To build member engagement at your association, begin by recruiting veteran member volunteers to mentor younger members. Build your diverse base of volunteer mentors, then begin recruiting mentees.

Member Engagement 134

Member Engagement Social Media Review Recruiting 134

Reid All About it

NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. Powering Engagement with Persona-Led Marketing.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

Reid All About it

APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. Quick hits Follow these tips to counteract ten major survey response biases and improve your survey data. I followed advice in this recipe and this one too. . –

Leadership 195

Leadership Education Revenue Strategy 195

Aaron Wolowiec

JULY 12, 2016

According to Marketing General Inc. ’s s 2016 Membership Marketing Benchmarking Report , it’s issues such as balancing a limited budget, engaging younger members and understanding what members truly want, especially in terms of networking and professional development. What keeps association leaders up at night?

Certificate 100

Certificate Recruiting Recruitment Social Media 100

.orgSource

AUGUST 28, 2023

But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. Hardy captures what most marketers are striving to accomplish today. Be Deliberate Thought leadership is an important top of the funnel marketing tool. My YouTube examples don’t quite fit this lofty definition.

Leadership 88

Leadership Social Media Case Study Industry 88

Reid All About it

DECEMBER 8, 2023

An app can help you solve what survey participants said was the biggest challenge for associations: communicating the value of membership. Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Marketing to Gen Z and millennials.

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

MARCH 25, 2022

Professional development market potential. Thorben Grosser, VP of Product Marketing & Events, EventMobi. As digitization continues to reshape advertising and marketing, it’s time for associations to embrace content innovations and consumer retargeting marketing campaigns. Host: EventMobi. Fri 3/25 at 12 p.m.

Revenue 195

Revenue Content Virginia Technology 195

Membership Marketing

JULY 12, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Practical Uses of Social Media for Association Marketing. Of course, the topic of social media came up for conversation.

Social Media 40

Social Media Marketing Price Survey 40

MemberClicks

OCTOBER 24, 2023

This support network can be a big help in assisting you with industry challenges, staying up to date with changing trends, and doing well in competitive markets. We’ll also discuss how these organizations can use marketing strategies to enhance their recruitment efforts and ensure ongoing growth and success.

How To 52

How To Social Media Industry Recruiting 52

Reid All About it

DECEMBER 18, 2020

Chapter training needs survey. Elisa Brewer Pratt, CAE, of Brewer Pratt Solutions invites you to participate in a Chapter Staff & Chapter Board Training Needs survey until Friday, December 25. Digital marketing for education programs. I love German Christmas markets. No, not too good to be true. Virtual event risks.

Video 221

Video Certificate Review LMS 221

Achieve

DECEMBER 8, 2023

Social media. As you create content, keep in mind that different social media platforms appeal to different demographics. Email marketing. Ask both multiple-choice and open-ended questions about a range of topics on this survey. What was your favorite thing about your college experience?

Tips 52

Tips Survey Social Media Communications 52

Associations Now

FEBRUARY 21, 2017

A new study from the Altimeter Group and Traackr reveals the state of influencer marketing today, as well as how it is poised to evolve. Of all the digital marketing tactics that associations use, influencer marketing may be the most opaque. The Current State of Influencer Marketing. Looking to the Future.

Report 50

Report Marketing Social Media Survey 50

MemberClicks

DECEMBER 19, 2023

Trade shows can be an effective event and sales and marketing tool, stimulating networking, innovation, and collaboration. In this blog, we’ll cover everything you need to know to host your own trade show in 15 key steps, including picking your venue, creating your marketing plan, essential tools, and other trade show ideas.

Tools 52

Tools How To Software Cost 52

Blue Sky eLearn

JULY 24, 2019

With the right tools and strategies on your side, you can build out an approach to event planning that will always support these goals of recruitment and engagement. This can include event surveys for attendees/members and post-event instructions for staff. Focus on your social media marketing strategies.

Tips 201

Tips Software Recruiting Recruitment 201

Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Unlike social media, a mobile app serves as a centralized communication channel for your members. New association event. Member app.

Certificate 281

Certificate Price Tools Technology 281

Reid All About it

JANUARY 12, 2024

Unlike social media platforms, your association controls your mobile app platform—a tangible reminder of membership benefits. More info/register (ASAE Marketing Professionals Community). She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. Member mobile app. Dirty data.

LMS 266

LMS Member Engagement Education Revenue 266

YourMembership

FEBRUARY 13, 2015

Creating opportunities for member engagement through surveys, polls, forums, blogs, and user ratings can provide additional insight that you can strategically use in your recruitment and retention initiatives. Career Centers and Online Job Boards. Are you telling them what your organization does to enhance their careers?

Technology 150

Technology Recruiting Recruitment Software 150

Reid All About it

OCTOBER 15, 2021

Membership performance survey. ASI invites you to participate in their 7th annual benchmark survey on membership performance. The survey takes just 5-10 minutes to complete and closes on Friday, November 5—consider it your good deed for the day. Ann Smarty, Content Marketing Institute ). Membership strategies. Quick hits.

Revenue 195

Revenue Committee Strategy Technology 195

Membership Marketing

FEBRUARY 12, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. 2010 Membership Marketing Benchmarking Survey: Please Participate. You can participate using this survey link. Tony Rossell.

Survey 40

Survey Marketing Analysis Price 40

Blue Sky eLearn

MAY 15, 2018

That said, it’s important to think about boosting member engagement as the best way to set your recruitment strategy up for long-term success.¹. With an engaged member base, word about your association’s value will spread organically, supporting your greater recruitment efforts. A cause that everyone can get behind. About the Author.

Membership Management 179

Membership Management Software Recruiting Recruitment 179

MemberClicks

AUGUST 1, 2023

Marketing Plan – Your marketing plan outlines quarterly goals, metrics for success, and strategies and tactics for reaching your ideal member profile and generating revenue to accomplish your goals in Step 1. Recruit your board. Recruit your staff.

Recruiting 52

Recruiting Recruitment Cost Discount 52

Reid All About it

APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. Membership marketing. MemberSuite reminds us why data-informed content marketing is such a powerful tool for associations.

Education 195

Education Committee Recruiting Recruitment 195

Fonteva

MARCH 19, 2020

When associations thrive, they see boosts in member recruitment and improved retention rates. They experience strong event turnout and growing engagement through other channels such as social media and discussion boards. Discover opportunities to recruit new members. Discover opportunities to recruit new members.

Tips 52

Tips Recruiting Recruitment Tampa 52

Reid All About it

DECEMBER 3, 2021

70 content ideas for social media posts. Kat Sullivan, Marketing Solved ). Donna Sanford (moderator), Vice President, Sales & Marketing, Ascend Media. Presenter: Michelle Schweitz, Marketing Director, Community Brands. Top 10 Tips to Run a Social Media Audit That Works. Quick hits.

Revenue 195

Revenue Technology Innovation Social Media 195