MemberClicks

NOVEMBER 30, 2023

From tools like trade association management software to the expertise of association management companies, you’ll find everything you need to boost your association’s impact and efficiency. Effectively managing these areas requires strategic thinking, a dedicated team, and the right tools.

Association Management 52

Association Management Tools Tips Software 52

Higher Logic

FEBRUARY 4, 2020

10 Association Communications Stats + Membership Tips. Tip: Tap into tools that support the collection of comprehensive member data. Tip: Implement membership elements younger prospective members favor, such as: Mentoring programs : When your older members retire, they take that industry knowledge out the door with them.

Communications 287

Communications Tips Content Tools 287

Higher Logic

NOVEMBER 12, 2019

The six add-on tech tools we’ll cover today will help you support a sustainable association growth strategy by showcasing membership value so that your current members and prospects have a strong understanding of the value of their dollar within your community. Data Collection / Automation Tools. Brainpower, commence!

Tools 205

Tools Recruiting Recruitment Strategy 205

NXUnite

OCTOBER 6, 2023

Whether you’re raising money for a school team , your nonprofit’s general fund, a new outreach initiative, or other funding need, these tips for a sports-themed fundraising event will engage your community and get folks competing for a good cause. Relevance to your cause. Create sponsorship levels and packages. Reach out to past supporters.

Tips 130

Tips Revenue Cost Software 130

Higher Logic

FEBRUARY 28, 2019

Achieving this goal is easier said than done without effective tools, but it’s a common core objective among associations (for good reason). Integrating eLearning tools, like a Learning Management System (LMS), with your online community can help you establish a reputation for delivering valuable educational content.

Tools 208

Tools LMS eBook Resources 208

Higher Logic

MAY 1, 2020

We’re sharing specific tips for using a community to create an engaging virtual event experience. Host your event on a virtual conferencing tool and then invite attendees to join each other in a community where they can network, exchange ideas, and support each other professionally. Turn the Community into a Resource Hub.

Tips 293

Tips Library Tools Communications 293

MemberClicks

SEPTEMBER 27, 2023

You may want to use a tool like BrowserStack to test your page. Event promotion with social media ads A recent Personify survey revealed that 41% of event professionals cite that social media advertising is the most effective method of event promotion , with email marketing campaigns following at 35%. Customizable.

Tools 52

Tools Tips How To Software 52

MemberClicks

AUGUST 9, 2022

3 Essential Tools for Organizing a Hybrid Conference. To plan, promote, and host a successful hybrid conference, you’ll need the right tools to help you get it all done. While there are plenty of event management solutions at your disposal, we recommend prioritizing the three tools that fall into these categories: 1.

Tools 52

Tools Conference Tips Organization 52

Reid All About it

APRIL 26, 2024

The outlook for associations, as described in Marketing General Inc.’s They explain how AI enhances marketing campaigns, personalizes the attendee experience, improves event security, and assists sustainability initiatives. Content marketing. Association trends. s 2024 Association Economic Outlook Report , is optimistic.

Content 266

Content Survey Education Strategy 266

Higher Logic

MARCH 19, 2020

I’d recommend looking for a tool like Zoom or GoToMeeting where attendees can see all the speakers on video. Using a marketing automation tool, run automated campaigns to promote registration for your virtual event. Either way you go, remember these tips to increase engagement. Think creatively.

Tips 316

Tips Library Revenue Software 316

GrowthZone

MAY 22, 2017

Read the tip sheet: We’ve Got to Stop Meeting Like This and. A key component of your overall conference marketing plan should be a letter/proposal template that can be used by potential attendees to pitch the idea to their boss/board, etc. Read the tip sheet: We’ve Got to Stop Meeting Like This and.

Tools 113

Tools Conference Marketing Proposal 113

Reid All About it

MARCH 1, 2024

When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. Janna Marks at Matrix Group shares six tips for introducing new staff to your AMS. I’ve got one more tip: have them join your AMS users group and go to its events.

Education 256

Education New Hampshire Tips Technology 256

Associations Now

SEPTEMBER 25, 2018

Email may drive your organization’s marketing, but when was the last time you thought about how you use it? Read on for a few useful tips. But as Marketing Land noted last month , that email drew $13 million in sales for DEC, one of the computer industry’s first large companies. Research the market.

Email Marketing 104

Email Marketing Tips Marketing Newsletter 104

Reid All About it

MARCH 8, 2024

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. Your marketing plan has to work extra hard to convince your audience to make the trip. Humans… so persuadable! Mentoring programs. More info/register.

Social Media 250

Social Media DC Strategy Education 250

GrowthZone

SEPTEMBER 27, 2020

Frank Kenny provides five easy marketing tips any association can implement. Marketing has changed a lot over the past decade. Before you start worrying about your budget or your time, make sure that your social media marketing is as effective as possible. The most effective form of marketing is word of mouth.

Social Media 78

Social Media Tips Marketing Review 78

Blue Sky eLearn

MAY 16, 2019

Here are some tips to get you started: Education Department Overview. Information about your team’s project management methods and tools being used – i.e. where to find project task lists or communication threads in Asana, Basecamp, Slack, etc. You may have a full marketing department handling everything, you may not.

Tips 211

Tips FAQ Education Sample 211

Reid All About it

APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Strachan, The Daily Sceptic (It’s scary how censorship is becoming a governmental tool again.

Revenue 256

Revenue Price Denver Tools 256

Higher Logic

APRIL 24, 2018

Volunteer tools are standard for associations and nonprofits, and they can be used for much more than just standard volunteer tasks. Common Volunteer Management Tools. Depending on your software, you may know these tools by different names, but they should be included in most volunteer platforms. Award Submissions.

Tools 225

Tools Software Review Newsletter 225

Higher Logic

OCTOBER 18, 2018

Email is an important component of any modern marketing strategy. But, email marketing on its own can only do so much. Trying to look at your members’ engagement using email marketing is like seeing the world without glasses. Pro Tip: For maximum understanding of the differences, read on and be sure to watch our featured video.

Email Marketing 159

Email Marketing Marketing Social Media Video 159

Blue Sky eLearn

DECEMBER 6, 2019

There’s no need for your staff to spend time manually performing functions that can be easily be automated with a comprehensive association management software (AMS) solution or with certain association management tools. For more resources, Double the Donation has a great guide of top membership management tools. Let’s get started.

Member Engagement 232

Member Engagement Directory Tips LMS 232

MemberClicks

OCTOBER 29, 2021

Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling. But creating a membership marketing strategy from scratch can be a daunting task.

Strategy 95

Strategy Marketing Tips Recruiting 95

Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy? Learner acquisition.

Strategy 52

Strategy Marketing How To LMS 52

Reid All About it

APRIL 19, 2024

.* – Strategies to Overcome the Biggest Virtual Event Hurdles Associations Face Learn effective strategies and innovative tools from association virtual event pros with decades of experience producing thousands of events. Hear about best practices, cutting-edge technology, tips to avoid common pitfalls, and real-world examples.

Newsletter 250

Newsletter Content Social Media Education 250

.orgSource

FEBRUARY 12, 2024

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

Marketing 88

Marketing Team Social Media Communications 88

Forj

AUGUST 7, 2017

Associations and nonprofits share a marketing dilemma unlike traditional for-profit businesses. The target market and demographics for a business are centered around prospective clients and existing clients. Tips for Marketing to Association Members. Include your network in marketing efforts. Go off-line, too.

Course 98

Course Tips Marketing Class 98

Nimble AMS

JUNE 22, 2022

You’ll also want to consider what technology will best improve the member experience, and ensure your staff is ready to implement the tools correctly to optimize the features for your association. Ensure you find an AMS that is configurable so members can personalize their experience. Networking options. Member analytics. Drive more revenue.

Member Experience 121

Member Experience Tips Software LMS 121

Higher Logic

JANUARY 16, 2018

By using only essential platforms, associations limit their risk of creating data silos, waste less time switching between systems, and make integrations easier – all while getting the tools they need to do their jobs. The best tech tools help you do more with less. But what are those tools? They also save money.

eBook 174

eBook Tools Software Technology 174

CMA Solutions

MARCH 6, 2024

In the evolving healthcare landscape, one tactic has become essential for healthcare providers and organizations to attract more patient leads: digital marketing. This case study shows how digital marketing through public relations can boost your practice’s visibility affordably. Businesses that blog have 434% more indexed pages.

Marketing 64

Marketing How To Social Media Video 64

Reid All About it

APRIL 12, 2024

Fluent by John O’Donohue from Conamara Blues (hat tip to Swiss Miss for sending this poem my way) Attendee attention. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. by Tony Rossell, Marketing General Inc. Member recruitment. Sponsorship.

Revenue 256

Revenue Strategy Price Newsletter 256

Association Analytics

MAY 4, 2023

With the right tools and analytic insights at your fingertips, you can make data-informed decisions about content creation, marketing strategies, event planning, and more. Most organizations nowadays require their newly filled positions have some level of understanding of big data sets or the use of analytics tools. Membership?

Event Planning 321

Event Planning Tools Marketing Member Experience 321

Higher Logic

JANUARY 23, 2019

Marketing automation. Two terms that sound similar (and sort of are) except for the fact that they tend to be siloed into two separate spheres of community and marketing. What Do Automation Rules and Marketing Automation Mean? Related: Email Marketing vs. Marketing Automation [Explained]. Automation rules.

Marketing 136

Marketing Communications Case Study Tools 136

EventMobi: Association Events

SEPTEMBER 13, 2023

This organic connection is worth its weight in gold and can save you on big marketing costs. Here are 14 tips to help you get there! Use data to improve Member data should inform the types of programming, events, and marketing strategies you’ll implement moving forward. Making your brand stand out.

Member Experience 130

Member Experience Tips How To Software 130

Reid All About it

FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations. Hear predictions on how job roles within membership and marketing departments will evolve, including the skills that will become essential in this new era.

DC 261

DC Washington Member Engagement Innovation 261

EventMobi: Association Events

MAY 1, 2024

But with so many different vendors on the market, trying to make sense of all your options is often overwhelming. Want more tips on how to evaluate event tech providers? Will the platform integrate with my existing tools? Your association likely uses an association management software (AMS) or a CRM tool. Get the Guide 1.

Technology 264

Technology How To Case Study Price 264

Association Analytics

AUGUST 14, 2023

Popular AI tools like ChatGPT and Bard are continuously learning how to work faster and more efficiently, which can stir up a lot of feelings in us humans. Types of AI Tools To start, it’s important to know about some of the models already available to the public. The key to determining which tools to work with depends on your goals.

San Diego 317

San Diego Las Vegas Seattle North Carolina 317

MemberClicks

DECEMBER 19, 2023

Trade shows can be an effective event and sales and marketing tool, stimulating networking, innovation, and collaboration. In this blog, we’ll cover everything you need to know to host your own trade show in 15 key steps, including picking your venue, creating your marketing plan, essential tools, and other trade show ideas.

Tools 52

Tools How To Software Cost 52

Higher Logic

FEBRUARY 22, 2018

Web tracking may not be the first thing that leaps to mind when you think about marketing automation, but it should be. Like perfecting a golf swing, marketing automation is all about the follow-through, and combining web tracking with automated campaigns is exactly the prep you need before stepping out on the green.

Marketing 185

Marketing Communications Tips Tools 185