Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

MARCH 1, 2024

In this success kit from Nimble AMS, you get four resources: two half-hourish webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. Quick hits Sitting for too long is bad for your health. 1 CAE credit. 1 CAE credit. 1 CAE credit. More info/register.

Education 256

Education New Hampshire Tips Technology 256

EventMobi: Association Events

SEPTEMBER 13, 2023

But first… Why Does Member Experience Matter? One of the keys to saving money as an organization is putting effort into member retention. Providing a great member experience keeps people close and saves you the cost of having to build your relationships from scratch each year! Member engagement. Accessible.

Member Experience 130

Member Experience Tips How To Software 130

Reid All About it

MAY 21, 2021

Hear about strategies from associations (and a few non-profits) that have weathered this and how these strategies can ultimately help us engage more members – a greater diversity of members – in the work of the association going forward. Workforce Strategy Webinar: Tools You Can Use. 1 CAE credit.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

AUGUST 12, 2016

5 Ways to Build Your Brand on Social Media. Social media has transformed the way brands can interact with customers. Presenter: Lisa Marcyes, Social Media Marketing Manager, Marketo. – Millennial Engagement Strategies for Associations. . Host: Engage. Wed 8/17 at 2 p.m. –

Utah 150

Utah millennials Social Media LMS 150

Reid All About it

DECEMBER 8, 2023

Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Bulletin describes how a member app helps you nurture member engagement. Member retention. Marketing to Gen Z and millennials. More info/register.

Strategy 272

Strategy Video Technology Innovation 272

YourMembership

DECEMBER 23, 2015

Here are the five essential takeaways you should know: Shifting requires accommodating the millennials entering the workforce. Without question, associations are interested in connecting with millennials as both members and leaders. Millennial needs and wants are different than those of generations past.

millennials 150

millennials Video Social Media Technology 150

Reid All About it

APRIL 1, 2016

Learn how to build an online marketing funnel—an ongoing and automated marketing strategy for capturing the attention, nurturing, and converting prospects into new members. Presenter: John Haydon, Marketing & Social Media Expert. – How to Increase Members with Facebook Ads. CAE credit). Tue 4/5 at 11 a.m.

Case Study 150

Case Study Social Media millennials Sample 150

Reid All About it

APRIL 1, 2016

Learn how to build an online marketing funnel—an ongoing and automated marketing strategy for capturing the attention, nurturing, and converting prospects into new members. Presenter: John Haydon, Marketing & Social Media Expert. – How to Increase Members with Facebook Ads. CAE credit). Tue 4/5 at 11 a.m.

Case Study 150

Case Study Social Media millennials Sample 150

Reid All About it

MAY 14, 2021

Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better member engagement and retention. Hear three examples of how our customers have addressed this very challenge using practical, cost-effective strategies. More info/register. Host: Tasio.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

MARCH 3, 2017

I definitely agree with the #1 blogging tip: create a content strategy. A content strategy doesn’t have to be a complicated project. I’ve seen strategies of only a few lines that can keep people focused on goals, audiences and audience’s needs. Hear why mobile trends are influencing member engagement with your organization.

millennials 150

millennials Recruiting Recruitment Revenue 150

YourMembership

JULY 20, 2012

Ideas to help you engage, empower and retain members. Your Goal for Social Media – Friday Fix. July 20th, 2012 | Posted in Social Media and Business Trends. There’s quite a firestorm brewing on the social webs. Yes, there I go talking about a social media goal again.

Social Media 150

Social Media Software Price Membership Management 150

Associations Now

FEBRUARY 12, 2019

While many from the Gen Z and millennial generations decide to join associations, they’re skeptical about the value and benefits that membership brings. Did you know that by next year, millennials will make up more than half of the global workforce? Instagram engagement. That’s a challenge associations will need to overcome.

millennials 104

millennials Recruiting Recruitment Price 104

Associations Now

DECEMBER 6, 2013

How your brand-engagement strategy translates to your employee-satisfaction techniques. When it comes to improving engagement among your office staff, here’s the number-one rule: Satisfy your employees as you would your members. That tip, and more, in today’s Social Media Roundup: Company Courting.

Social Media 40

Social Media millennials Recruiting Recruitment 40

GrowthZone

JANUARY 14, 2020

Member organizations in 2020 need to focus on giving members what they want (e.g., Watch Frank Kenny’s on-demand webinar, “ Social Media and Your Perfect Audience.”. It’s likely your members expect content from your organization. In fact, Millennials prefer to pay for experiences vs. paying for things.

Social Media 122

Social Media Class millennials Content 122

Reid All About it

APRIL 26, 2019

The weekly list of free educational events and resources for the association community… Millennials and Gen Z are joiners but only if they believe the ROI your association offers is worth the short-term sacrifice to their budget. Marshal Carper, Social Media Examiner ). Don’t be blinded by your own expertise.

Social Media 170

Social Media Arizona millennials Proposal 170

Reid All About it

MAY 13, 2016

– How to Move Past the “Millennial” Conversation & Actually Change Your Association. The Millennial generation are now the largest segment of the workforce–a title they’ll hold for decades. Get access to worksheets and guidelines to help you implement these strategies and get measurable results from all of your marketing.

North Carolina 150

North Carolina Raleigh Guidelines millennials 150

Reid All About it

NOVEMBER 10, 2017

If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.

DC 150

DC Washington Tools Education 150

GrowthZone

NOVEMBER 8, 2018

Let’s look at the social media tools that let us do just that. Social Media Stories Feature. Reach younger Millennials (age 25-29) by partnering with micro-influencers to grow your following. Searching for topics to post to your association’s social media? It depends on your overall strategy.

Social Media 87

Social Media Video Content millennials 87

YourMembership

FEBRUARY 27, 2014

Associations are having, in some cases, to deal with four distinct generations of members – each with their own needs and expectations. The leadership of these organizations find it difficult to move away from the “status quo” mentality that no longer serves their member’s best interests. Social media/community.

Case Study 150

Case Study Arizona Social Media Revenue 150

Reid All About it

MARCH 22, 2019

Tue 3/26 at 8:30 a.m.* – Improving Member Engagement (Coffee Talk – Alexandria VA). Your focus is on your members and it can be challenging to compete for their time. Do you have a strategy to keep them coming back to you – for content, resources and to take action? How to Engage Members and Monetize Your App.

Arlington 170

Arlington DC Washington LMS 170

WBT Systems

JANUARY 10, 2017

With so many blog posts and articles, how do you wade through all the predictions to uncover what trends will directly impact your association’s learning technology strategy this year? Increasing Learner Engagement with Gamification and Micro-Learning. You don’t have to!

LMS 150

LMS Learning Management System Certificate System 150

SCD Group

NOVEMBER 29, 2015

What If There Were 100 Million Millennials? Because There Are) By Jamie Notter via Jamie Notter blog So your choice is simple: either create an organization that makes sense in this new "Millennial era," or start to quickly fall behind those who do. Engagement is not about you. Here’s how AAAS plans to get there.

millennials 40

millennials Social Media Member Engagement Communications 40

Reid All About it

JULY 15, 2016

Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Presenter: Lowell Aplebaum, CAE, member of ASAE’s CAE Commission. From Millennials to Boomers: Connecting with Members at Every Age. Amanda Myers, Director of Member Strategy, Abila.

North Carolina 150

North Carolina Austin Innovation Washington 150

Association Adviser

AUGUST 23, 2017

AA: What do you mean by “tools of engagement”? DeBarr: Tools of engagement are the vehicles associations use to communicate and engage with members. Such tools could include a print magazine, digital media, social media, events or a career center.

millennials 61

millennials Revenue Tools Content 61

Higher Logic

SEPTEMBER 28, 2017

The best associations don’t just think up something to say because they know they need to keep members engaged – they use personas to help them find the most relevant, helpful information for each member. What Are Member Personas? Member personas are imaginary people that describe your ideal or average members.

Member Experience 136

Member Experience United States Recruiting Recruitment 136

Association Adviser

DECEMBER 17, 2013

Year-round, 365-day engagement through technology and social media is one of the biggest trends she has observed. In the fall, we talked about customizing the membership experience and doing more for long-standing members in the later stages of their careers. Measuring social media. Re-thinking membership.

Social Media 60

Social Media Sample New York City Revenue 60

.orgCommunity

MAY 9, 2019

Anticipation, preparation and a strategy to maximize digital capability will be essential to compete. I think we sometimes lose sight of the members in service of advancing those priorities. Maximizing technology to give customers easy and engaging experiences with the brand is also a top priority. Business Strategy.

Sample 40

Sample LMS Technology Innovation 40

Reid All About it

APRIL 20, 2018

Social media metrics that matter. Sprout Social ). Join this Coffee Talk to share strategies to leverage Google Analytics to meaningfully measure success, generate revenue, and improve your users’ experiences. 7 Ways to Increase Member Engagement in a Distracted World. Krebs on Security ).

Social Media 37

Social Media Chicago Tools Washington 37

Association Adviser

JUNE 27, 2018

Skiados credits ASHA’s successful member engagement and retention levels with a focused strategy of engaging members from day one of their membership. He advocates voraciously listening to what individual members want from their membership – fitting for an association of audiologists and speech pathologists.

Certificate 61

Certificate Class millennials Resources 61

Reid All About it

SEPTEMBER 13, 2019

It’s not just Millennials. A majority of Gen Xers and Boomers are also regular users of social media and smartphones. Digital Strategies to Engage Members (Coffee Talks with Results Direct – Alexandria VA). Presenters: Chris Bonney, VP of Strategy, Gulo. (Emma Langley, Velocity Partners ).

DC 34

DC Washington Revenue Review 34

The Hourglass Blog

SEPTEMBER 3, 2010

Heres one of his key observations: What some board members tell me, when pushed, is that they tolerate things on a nonprofit board that they wouldnt stand for in their day jobs. But board member engagement? Developing Millennial Leaders. Millennials. Social Media. Communication. Encore Careers.

millennials 40

millennials Innovation Review Resources 40

Reid All About it

OCTOBER 27, 2023

Trying to figure out how to market more effectively to Gen Z and millennials? Mercury Creative Group explains how to build an association brand that attracts and retains younger members. Learn how to craft a successful year-end report in half the time and a winning strategy for next year. Marketing to younger generations.

LMS 256

LMS North Carolina Recruiting Recruitment 256

GrowthZone

FEBRUARY 14, 2023

As part of the survey, membership and engagement trends were highlighted and here’s what the survey results revealed. Young Professionals Engagement 61% of respondents say they do not have a defined strategy for recruiting and retaining young professionals. ” – The Millennial Impact Project.

Survey 78

Survey Social Media millennials Recruiting 78

Reid All About it

OCTOBER 7, 2022

On the Event Garde blog, Tracy Koenig-Poches suggests you design instructor-led learning experiences with the millennial in mind , which will also satisfy the older learner too. She provides several instructional strategies to keep in mind when developing educational events and programs. Year-round attendee community. 1 CAE credit.

Blended Learning 41

Blended Learning Education Video Conference 41

YourMembership

FEBRUARY 24, 2016

Working with over 4,300 associations worldwide, we often hear the same question, “how do we reach and engage millennials?” Over the past few years the millennial audience has been a focal point for associations, but why? In order to thrive, your engagement strategy must expand to reach all age demographics.

millennials 170

millennials Certificate Learning Management System Social Media 170

Socious

DECEMBER 28, 2016

Social Media and PR. Business News Daily also had some advice about social media during a tragedy, as did Jay Baer. Article #6) Does Your Association Have a Millennial Mindset? Member Engagement and Innovation. Article #8) 5 Key Steps to Define, Measure and Manage Member Engagement.

Social Media 100

Social Media Member Engagement Innovation millennials 100