Reid All About it

APRIL 12, 2024

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. . More info/register. Host: Fridays@4 Mon 4/15 at 8 a.m.

Revenue 256

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Fonteva

DECEMBER 19, 2019

Whether your association is made up of professionals in the same field or alumni who went to the same university, member engagement should always be one of your top priorities. Engagement secures your association’s relevance and fuels healthy member retention. Why is member engagement important?

Member Engagement 59

Member Engagement Strategy LMS Class 59

Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

Strategy 52

Strategy Marketing How To LMS 52

YourMembership

APRIL 11, 2013

Social media gurus tell member organizations again and again – don’t make it about you, make it about them. Showcase your members. Turning over your social media platform to them is like a nice introduction from a mic. They can finally be heard over the noise of the social sphere.

Social Media 150

Social Media Newsletter Software Member Engagement 150

Blue Sky eLearn

JANUARY 14, 2019

Without your members’ engagement, your organization wouldn’t be able to do what it needs to do. And unfortunately, members sometimes have to leave your organization. Using the internet to maximize engagement is the best way to ensure that your organization is able to stay relevant in today’s ultrafast world.

Strategy 157

Strategy Social Media Discount Newsletter 157

Blue Sky eLearn

JANUARY 14, 2019

Without your members’ engagement, your organization wouldn’t be able to do what it needs to do. And unfortunately, members sometimes have to leave your organization. Using the internet to maximize engagement is the best way to ensure that your organization is able to stay relevant in today’s ultrafast world.

Strategy 150

Strategy Social Media Discount Newsletter 150

Reid All About it

FEBRUARY 9, 2024

Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. Operation Efficiency: Streamlining Processes for Associations Discover the key to success for associations in today’s fast-paced world by exploring strategies for optimizing operations and improving efficiency.

Newsletter 266

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.orgCommunity

NOVEMBER 29, 0002

Most of us are routinely posting member information, pictures, stories and video to social media. What was once thought of as a best practice should now be considered a non-starter for associations eager to keep members. Or maybe you are seeing your members participate in forums on Facebook. It used to be so easy.

Social Media 40

Social Media Content Video Revenue 40

Reid All About it

APRIL 26, 2024

TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. Engagement scoring. Rachel Mace at Association Analytics explains how to set up and use an engagement scoring model. Association trends. Google’s been at it again. Content marketing.

Content 210

Content Survey Education Strategy 210

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

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GrowthZone

JULY 11, 2017

Part 2 of the 5-Part Series: Why Member Engagement No Longer Means Face-to-Face. Recently we blogged on the topic of digital engagement and why face-to-face events aren’t the only way to drive member engagement. Get our Member Engagement Resource Guide. Get our Member Engagement Resource Guide.

Member Engagement 60

Member Engagement Content Marketing Newsletter 60

Freestone

MARCH 7, 2024

Introduction Are you looking for strategies to boost member engagement in your professional development program? A Professional Development Day is an innovative way to keep members engaged with your learning program. You might consider scheduling an annual Professional Development Day!

How To 75

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Blue Sky eLearn

SEPTEMBER 12, 2018

While no membership programs actively neglect their engagement techniques, it can still be incredibly easy to forget about the foundation of your success: member engagement. Ambitious new goals or projects can sometimes overshadow the importance of continual engagement work. Q&A Sessions. Thank-You Events.

Content 173

Content Member Engagement Tools Strategy 173

Association Adviser

NOVEMBER 13, 2018

During our webinar about the current state of association communications, our attendees brought up numerous questions about recommended strategies, tactics, platforms and communication practices. Download a recording of “A Balanced Approach to Member Engagement” here. Have additional questions? It’s harder, but possible.

Member Engagement 60

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Blue Sky eLearn

FEBRUARY 18, 2021

Construct a communication plan to engage members. Assess your data to create a long-lasting strategy. These tips will help you engage your members with a fulfilling virtual experience that not only gives back to the community, but also grows their engagement within your association. Your social media pages.

Organization 232

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Reid All About it

JULY 30, 2021

How the Healthcare Financial Management Association’s podcast engages members, supports DEI initiatives and attract sponsors while maintaining integrity. Why niche communities are the future of social media marketing—associations should have an advantage here. Writing as a Thought Leadership Strategy. CAE credit.

Newsletter 195

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Association Adviser

MAY 20, 2014

It shows all too clearly that social media is still considered a broadcast medium by many associations. Too many associations still treat social media as a one-way broadcast medium and are missing great engagement and intelligence-gathering opportunities from members. percent agree); member recruitment (10.8

Social Media 60

Social Media Communications Content Strategy 60

MemberClicks

SEPTEMBER 21, 2022

To be more specific, in this article, you’ll learn: What member retention is Why them matter What retention rates can tell you Top 10 membership renewal strategies. What is member retention? Member retention is a measurement of returning members you have in your organization. Renewal rate goal: 90%.

Process 52

Process Strategy Tips Discount 52

Aaron Wolowiec

JULY 18, 2012

You may know that Higher Logic is the leader in social media and collaboration solutions for associations, not-for-profits and member-based organizations worldwide – and, of course, Lauren Wolfe and I go way back as long-time members of ASAE’s Young Association Executive Committee. Aggregate social media content.

Member Engagement 100

Member Engagement Content Conference Social Media 100

Aaron Wolowiec

OCTOBER 18, 2016

Without communication, both internally and externally, there’s no content, no strategy. In fact, only 6 percent reported having a communications strategy. Although 57 percent believe they could improve member engagement by improving their ability to customize for different subgroups, not many are actually doing it.

Communications 223

Communications Survey Social Media Revenue 223

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Data strategy. Looking to Engage Gen Z? Curated reading lists are the best, right?

LMS 256

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Higher Logic

JUNE 6, 2019

Could the same concept apply to building a community for your customers or members on social media? Social media is an important part of any organizational strategy. You have more engagement with your customers/members. Trying to build a community on social media isn’t easy.

Tips 136

Tips Social Media Revenue Content 136

Higher Logic

MAY 8, 2019

Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. The logic here being, if someone wants to be a member, then that person also wants to receive emails from the organization. Association Email Strategy Takeaway.

Tips 166

Tips Email Marketing Newsletter Communications 166

.orgSource

AUGUST 28, 2023

The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. She also makes an important point about the shift in persuasive strategies away from the aggressive sales pitch and toward a more genuine and personalized approach.

Leadership 88

Leadership Social Media Case Study Industry 88

MemberClicks

APRIL 11, 2023

Chamber of Commerce boasts 3 million business members , and the U.S. When you’re trying to connect with a friend or family member on social media, you just need to type in their name, scroll through any matching profiles, and voila! Send reminders in your email newsletter or other organization publications.

Directory 52

Directory Examples Social Media Newsletter 52

MemberClicks

FEBRUARY 15, 2023

Likewise, member appreciation efforts are crucial to your overall membership retention strategy and are a key way for how to boost membership. As mentioned above, having a concrete member appreciation strategy benefits both you and your members. Shout-out members on your social media.

Social Media 52

Social Media Newsletter Software Discount 52

GrowthZone

JANUARY 23, 2020

It’s a one-page pdf that associations can share on social media, post websites, include with emails, or feature in member newsletters. You’ll also get a 6-step plan for building a young professional member base. 2 Ways for Associations to Appeal to Young Professionals.

Newsletter 134

Newsletter Social Media Tips Committee 134

Reid All About it

JULY 7, 2023

15 Ways To Take Your Email Newsletter To The Next Level: Marketing Artificial Intelligence in Action Learn how to use email newsletter marketing to engage your members about current topics and industry trends. Hear about newsletter best practices to increase engagement and curate outside content. CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

Achieve

SEPTEMBER 15, 2023

Other associations post regularly on social media and cultivate vibrant online communities while yours just sends monthly email newsletters and occasionally meets over Zoom. Your association can even create a cycle of growth and career advancement by building a framework of valuable connections for new members.

Committee 52

Committee Newsletter Social Media Technology 52

Higher Logic

APRIL 25, 2019

[Case Study] : Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit. Publish an event blog or newsletter. Being notified with relevant, timely information in the form of a mobile-friendly blog or newsletter can help drive engagement and build stronger connections for future conferences and events.

Massachusetts 226

Massachusetts Newsletter Social Media Conference 226

MemberClicks

NOVEMBER 30, 2023

It’s about more than just planning events or sending newsletters; it’s about making every resource count for the success and satisfaction of your members. Member Communications: A big part of your success lies in how well you communicate with your members.

Association Management 52

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MemberClicks

OCTOBER 6, 2023

Public Acknowledgment: Feature new members in your social media posts, be it a brief introduction on Instagram stories or a welcome tweet. Newsletter Nods: In your email newsletters, dedicate a section to welcome new members. Member Directory: This is a tool for members to connect, collaborate, and network.

Social Media 59

Social Media Video Newsletter Resources 59

MemberClicks

NOVEMBER 14, 2023

You strive to keep your members engaged and involved in your organization because you know that member retention is key to your success. It’s more cost-effective for you to retain an existing member than to recruit a new one. Are you receiving negative feedback from your members?

Newsletter 59

Newsletter Strategy Social Media Survey 59

YourMembership

MARCH 29, 2012

Ideas to help you engage, empower and retain members. Who Cares If You’re Listening… March 29th, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. Whether you are a member-centric organization or a corporation, listening is not enough. Child: (no response).

Organization 150

Organization Social Media Software Price 150

Aaron Wolowiec

OCTOBER 18, 2016

Without communication, both internally and externally, there’s no content, no strategy. In fact, only 6 percent reported having a communications strategy. Although 57 percent believe they could improve member engagement by improving their ability to customize for different subgroups, not many are actually doing it.

Communications 100

Communications Survey Social Media Revenue 100

Reid All About it

APRIL 12, 2019

In this post, he focuses on data management and digital strategy. WBT Systems identifies ten traits of an innovation mindset to cultivate at your association if you want to turn innovative ideas and strategies into reality. Next-Level Live Online Events: Strategies from Successful Associations. More info/register. Host: xScion.

LMS 276

LMS Pennsylvania Innovation Education 276

Higher Logic

MARCH 19, 2019

If you can offer targeted advertising capabilities to advertisers, displaying certain ads based on members’ data , they’ll love it. Think of how social media networks allow advertisers to choose who they’d like to show their ad to based on demographics, interests, engagement. Promote, promote, promote.

Revenue 191

Revenue Tips Massachusetts Newsletter 191