Remove millennials Remove Price Remove Revenue Remove Survey
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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations—a big group of human egos—are no different which is why membership benchmark survey reports are so popular. The ASI survey respondents are optimistic about the future of their associations—but less so than in 2017. Offer member and non-member pricing. It’s human nature—the ego at work. Membership numbers look good.

Survey 150
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Association Brain Food: 7.21.23

Reid All About it

McKinley Advisors surveyed association executives to understand the characteristics and behaviors that drive next-level board performance and strategic agility. Unlike on Threads, which, Kate Lindsay at Embedded says, is “ a mecca of Millennial brain rot.” Some of them don’t even exist now. See how you measure up! Governance.

Atlanta 195
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Why Millennials Join Associations and What Associations Can Do to Keep Them

Association Adviser

Despite popular sentiment that millennials are disinterested in joining traditional professional associations, young people are uniquely positioned to benefit from association membership in important ways. Don’t make the mistake of lumping all millennials together or thinking they’re not joiners. .

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How to Meet the Membership & Education Expectations of Millennials and Gen Z

.orgCommunity

Generation Z and young Millennials are different. New research shows they have much greater price sensitivity and much lower brand loyalty than older generations. The 4 Education Expectations of Millennials and Gen Z. It’s worth sacrificing a bit of revenue now to gain the loyalty of young professionals. 2: Relevance.

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Association Brain Food Weekly: 5.21.21

Reid All About it

Presenters: Jacqualine Price Osafo, MBA, CAE, Vice President of Membership at the American Health Information Management Association. Growing Non-Dues Revenue in 2021 & Beyond: The Future of Association Revenue. Marketing Channels for the Largest Generation in the Workforce: The Millennials. 1 CAE credit. Host: ASAE.

San Jose 369
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Association Brain Food Weekly: 1.26.18

Reid All About it

Attracting millennial/young professional supporters. s 10th annual Membership Marketing Benchmarking Survey. The Millennial Generation: A Demographic Bridge to America’s Diverse Future (Washington DC). The millennial generation, now 44% minority, is the most diverse generation in American history. Keep learning!

DC 225
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Association Brain Food Weekly: 7.16.21

Reid All About it

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195