Reid All About it

MAY 12, 2023

Newsletters. I bet members interact with your newsletters more regularly than any other product or service, which means your association should carefully plan and design each edition. shares 15 ways to improve your newsletter content and delivery. But do you? Virtual for in-person attendees. No plan, no progress. 1 CAE credit.

Chicago 200

Chicago Newsletter Mooc Education 200

.orgCommunity

JULY 18, 2019

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). But, HFMA has cast that old non-dues revenue practice aside. What can we do to fill that gap?’”.

Revenue 53

Revenue Certificate Blended Learning Discount 53

Reid All About it

JANUARY 21, 2022

Pricing for Association Events. Ever wondered how to price an offering? Or if the current price is right? Would lowering the price slightly dramatically increase volume? Would raising the price be beneficial to the bottom line and beyond? 25 Ways to Take Your Newsletter to the Next Level. Tue 1/25 at 1 p.m.

Survey 195

Survey Newsletter Price Technology 195

EventMobi: Association Events

SEPTEMBER 21, 2023

Membership retention is an organization’s ability to keep its members active following recruitment and onboarding. Implementing even the most basic member retention strategies will not only save you money, it’ll help you increase revenue over time! Recruit team members who have previous experience running successful events.

Strategy 130

Strategy Software Social Media Discount 130

WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. Recruitment strategy: help millennials get jobs. A targeted newsletter and streaming video series helps them build rapport with prospects. They’ve built content partnerships with recruiters and PR agencies.

millennials 150

millennials Resources North Carolina Certificate 150

Reid All About it

JULY 16, 2021

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

JANUARY 15, 2021

The Content Roadmap to Recovery: Eight Ways to Recharge Your Revenue , by Chris Gloede of Ricochet with research assistance from McKinley Advisors, provides succinct advice to help move your content initiatives from response mode to recovery (and revenue) mode. Association learning landscape. More info/register. Mon 1/18 at 11 a.m. –

Innovation 359

Innovation Las Vegas Communications Education 359

MemberClicks

MAY 13, 2022

Here at MemberClicks , we serve professional associations, trade associations and chambers of commerce to equip them with the tools they need to grow their membership and revenue. This will give you more confidence that your recruitment and retention efforts are going in the right direction. Pricing and demo available upon request.

Software 52

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Reid All About it

APRIL 12, 2019

MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Here’s a little piece I did on microvolunteering —one of my longtime soapbox topics—for my state association’s newsletter. Unlocking Revenue by Driving Learner Engagement. More info/register. Host: Hubb.

LMS 276

LMS Pennsylvania Innovation Education 276

Association Adviser

JULY 11, 2017

OK, the stealing spouses and kissing babies part is far-fetched, but replace that with non-dues revenue: Your competitors are stealing your non-dues revenue by wooing your members to invest in their brand, their trade show, their publication and their hosted-buyer event – leaving you in the cold. It’s all about the brand.

Las Vegas 71

Las Vegas Newsletter Revenue Recruiting 71

MemberClicks

DECEMBER 19, 2023

Research competitors and events of interest for target audience Once you’ve identified your target audience, ask them about events and trade shows they have or plan to attend through a survey in your members-only area or next member newsletter. Set up trade show space It’s time to prepare your venue for your trade show.

Tools 52

Tools How To Software Cost 52

Membership Marketing

JANUARY 10, 2018

The letter and email can be personalized to highlight how the changes will impact the member as an individual or company by noting new dues prices, benefits, and operations. Once the new membership is operationalized, an aggressive membership recruitment effort should be launched to highlight the new opportunities and options now available.

Communications 56

Communications How To Recruiting Recruitment 56

MemberClicks

SEPTEMBER 29, 2022

and relying on a single revenue stream is too risky. This is where non-dues revenue comes into play. By generating non-dues revenue, you can: Grow your association’s revenue Avoid implementing higher membership dues Diversify your revenue streams. What is Non-Dues Revenue? But remember: no size fits all.

Revenue 98

Revenue Tips Certificate Social Media 98

Nimble AMS

DECEMBER 9, 2023

Are you looking for new ideas to increase association revenue? Well, search no further. Your association can increase revenue by boosting its efforts in volunteer recruitment and engagement. TECH TIP: Drive revenue and enhance volunteer engagement with Nimble AMS. Break the mold and increase your event revenue. 2.

Revenue 78

Revenue How To Discount Proposal 78

Associations Now

FEBRUARY 11, 2015

The no-price price tag blends a purchase with a donation, turning the conventional transaction on its head. The band made headlines around the world for what the album lacked: a price tag. Not being a big fan of the band, I didn’t download the album for any price. The Impact of the Price You Pay. synagogues?

Price 40

Price New York Massachusetts Revenue 40

SCD Group

SEPTEMBER 12, 2012

most associations don’t use the term “content” but rather call it publications, websites, conferences, webinars, newsletters, etc. To recruit/retain more members. To recruit participation in our conferences, events and other programs. To increase revenue per member. 6 Articles for Association Executives.

Content 40

Content Marketing Recruiting Recruitment 40

Reid All About it

FEBRUARY 5, 2021

Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts.

San Diego 370

San Diego Price Strategy Education 370

Membership Marketing

NOVEMBER 1, 2010

Maximizing your Website as a Tool for Membership Recruitment. He wrote, “Research from Web analytics technology provider Webtrends shows that on average, 95% of website visitors leave a site without indentifying who they are and taking some form of action, such as subscribing to your e-newsletter. Speaking Engagements.

Tools 40

Tools Marketing Recruiting Recruitment 40

Reid All About it

FEBRUARY 3, 2023

Joanna Pineda spoke with Rick Grimm, CEO of NIGP, on episode 15 of the Matrix Group’s Association Thrive podcast about his association’s Talent Council, which takes a different approach to volunteer recruitment. Host: Grype Speaker: Dr. Michael Tatonetti, Founder and CEO, Pricing for Associations Wed 2/8 at 7 a.m. More info/register.

LMS 40

LMS Video Technology Revenue 40

Nimble AMS

APRIL 11, 2022

Are you looking for new ideas to increase association revenue? Your association can increase revenue by boosting its efforts in volunteer recruitment and engagement. Read on to learn how to mobilize your event volunteers and help your association increase events revenue to reach its financial goals. . connections ?.

Revenue 130

Revenue How To Discount Social Media 130

Membership Marketing

JANUARY 19, 2010

Last year, I wrote an article for the Avectra Academy newsletter. Unleash the Power of Market Testing in your Membership Recruitment. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? Membership Recruitment. (4). Non-Dues Revenue. (1). price testing. (5).

Marketing 40

Marketing Social Media Price Survey 40

Membership Marketing

NOVEMBER 15, 2010

In an article in the November issue of ASAE’s Consultants Connection newsletter (member sign in required), I make the case that there are at least five good reasons to add a consultant to your team. Unleash the Power of Market Testing in your Membership Recruitment. Pricing Your Product, Service, or Membership. Let"s Talk!

Price 40

Price Survey Recruiting Recruitment 40

Membership Marketing

JULY 17, 2012

You also will have difficulty recruiting a new member if you cannot identify who top prospects are for membership. You want them to raise their hand and register on your website, accept a free whitepaper or newsletter, or attend a webinar or meeting. Recruitment -- when prospects choose to join you. Membership Recruitment. (4).

Marketing 40

Marketing Recruiting Recruitment Price 40

Membership Marketing

NOVEMBER 4, 2010

• What offers – free articles, newsletters, discounts, event notifications -- produce the highest opt-in rate? Unleash the Power of Market Testing in your Membership Recruitment. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? Using Social Media to Recruit Staff.

Social Media 40

Social Media System Price Survey 40

Membership Marketing

SEPTEMBER 21, 2010

So it was interesting to note the results of a quick online survey that ASAE did with one of their newsletters.  ASAE Membership -- Recruitment and Retention. Unleash the Power of Market Testing in your Membership Recruitment.

Marketing 40

Marketing Price Survey Discount 40

Membership Marketing

MARCH 5, 2010

In the March 2010 edition of ASAE’s Membership Developments newsletter, Karen Krzmarzick, CAE, the Executive Director, of the American Society of Ophthalmic Administrators (ASOA) reported on her success with one free trial method. Unleash the Power of Market Testing in your Membership Recruitment. March 7, 2010 9:57 PM.

Price 40

Price Marketing Cost Survey 40

Membership Marketing

DECEMBER 10, 2009

• He launched a conference web site and drove prospects to it using a weekly conference e-newsletter. Unleash the Power of Market Testing in your Membership Recruitment. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? Membership Recruitment. (4). Non-Dues Revenue. (1).

Content 40

Content Marketing Price Survey 40

Membership Marketing

DECEMBER 8, 2009

• Inside: [hot topic in your newsletter you think will get the most opens] • Save $200: [insert event here] Early Bird Registration Ends [insert date here]” What are your best performing subject lines? Unleash the Power of Market Testing in your Membership Recruitment. Pricing Your Product, Service, or Membership.

Marketing 40

Marketing Price Survey Analysis 40

MemberClicks

OCTOBER 10, 2023

But membership programs are one of the best ways for nonprofits to create reliable revenue streams—and stronger relationships with their supporters. They not only provide a consistent revenue stream but also help to create a deeper sense of connection between the organization and its supporters.

Software 52

Software Membership Management Newsletter Revenue 52

MemberClicks

JANUARY 6, 2022

And one of the best ways to take your recruiting efforts on the road is with a networking mixer. To encourage your current loyal members to participate, offer an incentive for those who send you successful new recruits. Another kind of recruitment event you can host is a bring-a-friend meeting. Ask members for recruitment ideas.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

MemberClicks

JANUARY 6, 2022

And one of the best ways to take your recruiting efforts on the road is with a networking mixer. To encourage your current loyal members to participate, offer an incentive for those who send you successful new recruits. Another kind of recruitment event you can host is a bring-a-friend meeting. Ask members for recruitment ideas.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

MemberClicks

FEBRUARY 9, 2023

One of the most effective ways to recruit new members is to let them know about your benefits. Optimize your website Your website is a cornerstone when recruiting new members. Keeping established members around provides your organization with a steady revenue stream. It also creates a more diverse member base.

Marketing 98

Marketing Strategy Tips Email Marketing 98

GlowGlobally

FEBRUARY 11, 2013

Your value proposition must be adjusted (in its content, price and means of engagement) to suit the needs of the target audience and to offer value as it is perceived by that audience. It costs you the same time and money to prepare this newsletter for ten thousand members as it does for one hundred thousand members.

Price 60

Price Newsletter Products Content 60

Fonteva

SEPTEMBER 30, 2019

Generate additional non-dues revenue with integrated advertising opportunities that attract new sponsors interested in connecting with your community. That’s because its suite of solutions is perfectly geared towards smaller and mid-sized groups and organizations that need a comprehensive set of tools without the heavy-duty price tag.

Software 40

Software Association Management Association Software Tools 40

SCD Group

JANUARY 6, 2013

Associations traditionally printed their materials (fliers, newsletter, magazines, etc.) So, they establish policies, pricing and promotion designed to keep recruiting new members. Meanwhile, some associations are more selective and focus on selective recruiting. And, if so, when? and distributed them via snail mail.

System 40

System Social Media Content Cost 40

Reid All About it

JANUARY 8, 2021

Virtual conference pricing. At ASAE, Warren Hoffman of the Association for Jewish Studies explains how they priced their virtual annual meeting. This case study will help you make an effective argument for appropriate pricing. 17 non-negotiable things your email newsletter needs right now. ( Building new norms.

Las Vegas 370

Las Vegas Case Study Conference LMS 370