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6 Reasons Why an Enewsletter is a Must-Have for an Association’s Communication Plan

Association Briefings

These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. Digital elitists have tried to “kill” email since 2009.

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Using Stories to Advance Your Strategy: Quotes and Questions

Idea Architects

Using Stories to Advance Your Strategy: Quotes and Questions. —Roger Schank, Tell Me A Story What’s interesting about your organization’s story? —Roger Schank, Tell Me A Story What’s interesting about your organization’s story? What implications does that have for your organization?

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Jeffrey Cufaude, Idea Architects: People Are Starved for Real.

Idea Architects

Organizations too often arent a part of those moments. Leadership Residencies: contributing compelling content across multiple platforms and events (face-to-face, “flipped” webinars, blog posts and comment engagement) to help deepen an organization’s capacity around a specific leadership issue or question.

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Reaching Out To Global Markets Through Meetings & Events.

GlowGlobally

global association strategy, regional planning and local infrastructure to grow your business. The following post was written by Ajay Bhojwani, MCI director of association management, consulting and congresses for MCI Middle East in Dubai and published in ASAE’s Global Link newsletter, July 2010. GrowGlobally.org. Membership.

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12 Simple Ways to Unleash More Creative Thinking

Idea Architects

Subscribe to electronic newsletters and become a good scanner , reading them quickly in a search for interesting tidbits. Invite “wild cards,” to participate in your meetings and strategy sessions. Let’s say you are trying to increase the community among members of your organization. Dec 2009 (12).

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Taking a Fresh Look at Association Sponsorships

Association Adviser

Very few organizations escaped the economic downturn of 2008-2009 and the slow-growth mindset that still follow us today. Newsletter advertising. Next month, we’ll explore sponsorship package beyond the “Gold, Silver and Bronze” hierarchy, as well as pricing strategies and activation. Website advertising.

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Membership Marketing Blog: Maximizing your Website as a Tool for.

Membership Marketing

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Many membership organizations invest a lot of time and energy in building web traffic through SEO and some also with SEM. Hey Tony, I think this strategy is a no-brainer.

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