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SXSW is here! Association Weekly Wrap-Up for March 8th!

YourMembership

Yes, it’s trending right now in a lot of social media, but the ideas behind gaming dynamics and techniques are as old as human civilization itself. According to a recent study, CEO social engagement at some of the world’s largest companies has almost doubled since 2010. 9) Unplugged: Got Social?

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Trade Association CEO Support: The Newsletter

Trade Association CEO Blog

Ask me for a quote on many projects like: Newsletter design, newsletter strategy, newsletter production, strategic planning, budgeting, evaluation of endorsed programs, governance structuring, bylaws, education programming, member database selection/conversion/optimization/training, discussion facilitation and more.

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Taking a Fresh Look at Association Sponsorships

Association Adviser

Like a lot of things in the association world, a great deal has changed since Association Adviser ’s debut in March of 2010. But, the world of NDR is continually changing with the advent of social media, mobile connectivity and many other factors that bring people together without the association’s help. Newsletter advertising.

Revenue 60
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The Best Opportunity - Membership Marketing Blog

Membership Marketing

Tuesday, January 19, 2010. Last year, I wrote an article for the Avectra Academy newsletter. Just now, in response to some social media dialogue comparing associations to the plight on today’s newspapers, I shared the link with my perspective. at Tuesday, January 19, 2010. ▼ 2010. (46).

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From the Corner Office: Christopher Williston, IBAT

Association Adviser

In terms of our styles, we’re both very passionate and strategic, but dad’s the big dreamer, focused primarily on strategy at this stage of his career. I’m more on operations—helping turn our strategy into action. AA: Do you have any special strategies for recruiting and retaining younger members of the profession?

Texas 60
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Business as Usual is Easy. Breaking Silos is Hard

Guilt by Association

This post originally appeared in the May 2010 edition of the College of Association Marketing newsletter. Next, when we started employing enterprise-level email marketing and newsletters systems, and we had to have similar conversations. But that required an intensive focus on business objectives, strategies and tactics.

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Building Your Online Membership Lead Generation and Conversion

Membership Marketing

Thursday, November 4, 2010. In my last post, I noted the importance of building a mechanism to capture leads that come to your website through SEO, SEM, social media, third party links, or online ads. • What offers – free articles, newsletters, discounts, event notifications -- produce the highest opt-in rate?