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Thanks For Playing: A Recipe for Social Media ROI

Thanks For Playing

26 July 2012. A Recipe for Social Media ROI. Return on Investment for social media is something all our organizations continue to struggle with. The Altimeter Group has heard your cries, and produced The Social Media ROI Cookbook as a result. ▼ 2012. A Recipe for Social Media ROI.

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Reads of the Week: October 12, 2012

Reid All About it

I love this post at GigaOm by Mathew Ingram about the effect social media has on his real-world serendipity. I read the whole thing the weekend it came out, it’s an easy read — The Secret Race: Inside the Hidden World of the Tour de France: Doping, Cover-ups, and Winning at All Costs. This could happen to you!

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Social Media Roundup: Morale Boosters That Won’t Cost You A Dime

Associations Now

Cheap ways to motivate your staff in today’s Social Media Roundup: A Dollar a Day (Gets a Bit Expensive). An office PJ party could be a bit weird, but there are tons of low- or no-cost options for ramping up staff morale. It’s what powers online banking and shopping, email social networks, and online photo and music storage.

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5 myths to avoid when marketing for associations

MultiBriefs

Social media doesn't work for professional associations One of the most common myths about social media is that it only works for promoting consumer-facing products and services. The truth is that Facebook, Twitter, LinkedIn, and other social networks are highly effective platforms for promoting B2B associations.

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Membership Marketing Blog: News on Social Media and.

Membership Marketing

Thursday, April 12, 2012. News on Social Media and Membership Marketing. As we continue compiling the data for the 2012 Membership Marketing Benchmarking Report for our upcoming release, I thought that I would share some trends that we are seeing related to social media. at Thursday, April 12, 2012.

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Mizz Information: Social Media Software + Silos Redux

Mizz Information

Social Media Software + Silos Redux. The big thing these days is social media software–everyone wants to get into the game. I mean, why wouldn’t they, with revenue from enterprise social software projected to surpass $769 million in 2011? Vocus added social media monitoring.

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Membership Marketing Blog: Fundraising with Social Media

Membership Marketing

Thursday, March 8, 2012. Fundraising with Social Media. In the March edition of Associations Now , Andrew Lang highlights a social media success story titled Tweeting for Dollars. at Thursday, March 08, 2012. Labels: Social Media. There is no doubt that social media efforts can be a challenge.