Thanks For Playing

MARCH 6, 2012

06 March 2012. What’s Your Association’s “O” Strategy? Free & Cheap Tech Tools – What Will You Be Using in 2012? Making it Rain: How to Drive Non-Dues Revenue with Michele Klecha, Club Managers Association of America and Scott Oser, Scott Oser Associates. ▼ 2012. 1 hour ago.

Social Media 150

Social Media United States America Innovation 150

Membership Marketing

APRIL 4, 2012

Wednesday, April 4, 2012. Fast Facts from the 2012 Membership Marketing Benchmarking Report. We have started compiling the data for the 2012 Membership Marketing Benchmarking Report. • 86% of associations officially use Facebook as part of their social media. at Wednesday, April 04, 2012. Publications.

Report 40

Report Marketing Price Survey 40

Membership Marketing

JULY 12, 2010

Practical Uses of Social Media for Association Marketing. Of course, the topic of social media came up for conversation. As I was thinking about it this week, I came across a post on the LeaderConnect blog that summed up many of my thoughts on the practical uses of social media really well. Tony Rossell.

Social Media 40

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Membership Marketing

NOVEMBER 12, 2010

Using Social Media to Recruit Staff. A former client contact of mine helps to manage a blog and related social media to recruit staff for the company where she works -- Sodexo. Labels: Social Media. ► 2012. (18). Using Social Media to Recruit Staff. Quick clicks: July 26, 2012.

Social Media 40

Social Media Recruiting Recruitment Marketing 40

Membership Marketing

MAY 25, 2012

Friday, May 25, 2012. Just Released: The 2012 Membership Marketing Benchmarking Report. It is my pleasure to announce the release of the 2012 Membership Marketing Benchmarking Report. I hope that you find the 2012 Report of help as you seek to maximize the membership results for your organization. at Friday, May 25, 2012.

Marketing 40

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Membership Marketing

JANUARY 26, 2012

Thursday, January 26, 2012. Participation Grows for the 2012 Membership Marketing Benchmarking Report. We have closed the questionnaire for the 2012 Membership Marketing Benchmarking Report and I am happy to report that we had the highest level of participation ever. at Thursday, January 26, 2012. ▼ 2012. (18).

Marketing 40

Marketing Price Report Survey 40

Membership Marketing

DECEMBER 22, 2011

Non Dues Revenue and Affinity Programs for Members. So here is a quick list of possible non-dues revenue and affinity products that I have put together to get your thinking going. Labels: new products , Non-Dues Revenue. January 4, 2012 10:46 AM. January 4, 2012 11:02 AM. ► 2012. (18). Technology.

Revenue 40

Revenue Discount Directory Price 40

Associations Now

APRIL 14, 2014

In 2012 Associations Now’ ‘s Samantha Whitehorne wrote about the opportunities associations have to serve in a standards-setting capacity after the Arab Spring , and associations can succeed in the region with premium pricing for events and services. None of which makes entering the Middle East market easy.

Strategy 40

Strategy United States Certificate Products 40

Membership Marketing

APRIL 9, 2010

The Correlation of Social Media Usage and Membership Growth. Today I took a look at official usage of social media by associations cross tabulated with associations reporting either membership growth or decline. First of all, there has been an explosion of the use of social media in associations.

Social Media 40

Social Media Survey Report Case Study 40

Membership Marketing

DECEMBER 28, 2011

How to Recognize a Good Strategy? We are told that the organization is going to launch a bold new strategy. In sports, we see the impact of strategy played out in game situatons right before our eyes. ” All of these items have their place, but they should not be mistaken for a strategy. .” “1.

Strategy 40

Strategy How To Marketing Price 40

Association Adviser

JULY 16, 2013

Using social media is about more than promoting yourself and your brand—It’s about building connections & nurturing them over time. National Association of Trial Lawyers (NATLE) 2012 Annual Meeting. Contact us today for an assessment of your current communications plans and non-dues revenue strategies.

Directory 60

Directory Newsletter Email Marketing Social Media 60

Membership Marketing

MAY 4, 2010

What Strategy Leads to Membership Growth? In our Membership Marketing Benchmarking Study this year, we asked participants to tell us their membership growth strategy. Labels: 2010 Benchmarking Survey , Growing Membership , Growth Strategy. ► 2012. (18). What Strategy Leads to Membership Growth? Publications.

Strategy 40

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SCD Group

SEPTEMBER 19, 2012

Wednesday, September 19, 2012. Free to Fee: Maximizing Association Membership via Engagement Strategies. 3 merging trends are crushing down on associations and nonprofits and challenging for changes in the traditional association membership and dues revenue models. Those trends are: Mobile, social media & online presence.

Ohio 40

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Association Adviser

MARCH 19, 2013

link] Blogs Outrank Social Networks for Consumer Influence. Social Media Examiner. ASAE 2012 Marketing Membership & Communications Conference. Association Media & Publishing Annual Conference. Contact us today for an assessment of your current communications plans and non-dues revenue strategies.

Georgia 60

Georgia Directory New York Newsletter 60

Jamie Notter

MARCH 14, 2012

Posted March 14, 2012. They’re going to stick with their online encyclopedia and a set of educational curricula (which actually accounts for 85% of their revenue anyway…who knew?). March 14, 2012 at 10:52 am. March 14, 2012 at 2:14 pm. Social Media. July 2012 (9). June 2012 (7).

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Associations Now

JULY 25, 2013

According to PandoDaily ’s Hamish McKenzie, the social media giant missed a huge opportunity by not giving its applications platform, launched in 2007, a chance to grow naturally. For a social network that’s lost 10 million U.S. billion in revenue and $333 million in net profit.

Social Media 40

Social Media Revenue Review Products 40

Jamie Notter

FEBRUARY 16, 2012

Posted February 16, 2012. They do $700 million in revenue a year, so this is not a small company. February 17, 2012 at 4:57 am. Brown - Links for February 19 2012. Social Media. July 2012 (9). June 2012 (7). May 2012 (7). April 2012 (9). March 2012 (9). February 2012 (7).

Review 70

Review Leadership Tips Social Media 70

SCD Group

MAY 20, 2012

Sunday, May 20, 2012. by Anna Caraveli via Jamie Notter “As ‘strategy’ has blossomed, the competitiveness of Western companies has withered.” Issue 2: Should your association have a social media policy? 8 Reasons Social Media Policies Backfire by Heather Bussing. Causeaholic.

St. Louis 40

St. Louis Social Media Class Massachusetts 40

AMR Management Services

OCTOBER 2, 2012

Tuesday, October 2, 2012. by Brian Reuwee -- Adapted from a presentation at 2012 ASAE Annual Conference. Like many print media outlets, HBR was facing declining subscriptions and advertising. HBR’s print advertising revenues dropped 24 percent in 2009. Moreover, the total social media audience is more than 1.1

Case Study 64

Case Study Library Content Kentucky 64

Association Adviser

FEBRUARY 15, 2013

9 Marketing Strategies You Must Stop Using—Now. Kent Lewis from iMedia Connection says you must stop using those (and seven other) ineffective marketing strategies, and focus your energy on what really works. May 29-31, 2013 ASAE 2012 Marketing Membership & Communications Conference. 14T5cIp #assnchat. Kent Lewis.

Georgia 60

Georgia Directory Newsletter Conference 60

Membership Marketing

MARCH 9, 2012

Friday, March 9, 2012. • Life Time Value (LTV) – Understanding the long-term revenue stream a members will produce. at Friday, March 09, 2012. March 9, 2012 4:27 PM. April 13, 2012 11:02 AM. ▼ 2012. (18). Fundraising with Social Media. Quick clicks: July 26, 2012.

Marketing 40

Marketing Price Analysis Survey 40

SCD Group

MAY 24, 2012

Thursday, May 24, 2012. We used a Social Media planning sheet for PIMA and The Content Marketing Institute has some incredible templates and tips as well. Tip #4: Share Social Media Duties From Hugh Whaley, AMR Management Services Don’t segregate social media functions. ▼ 2012.

Marketing 40

Marketing Tips Social Media Dallas 40

Membership Marketing

JANUARY 4, 2011

Because as I continued to read , I found the book to be a very practical and constructive guide on how to go about starting and developing a social media strategy for an association. But what I particularly appreciate about Open Community is the clear call to purpose and focus for social media. Tony Rossell.

Marketing 40

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Membership Marketing

JUNE 20, 2012

Wednesday, June 20, 2012. The total revenue for the control group came to $24,150 while the total revenue for the test group came to $39,999. So the test group produced both more revenue and more members. at Wednesday, June 20, 2012. ▼ 2012. (18). Quick clicks: July 26, 2012. Publications.

Marketing 40

Marketing Price Discount Recruiting 40

Membership Marketing

MARCH 12, 2012

Monday, March 12, 2012. at Monday, March 12, 2012. March 20, 2012 1:26 PM. March 20, 2012 1:32 PM. ▼ 2012. (18). Fundraising with Social Media. Quick clicks: July 26, 2012. The 2012 Membership Benchmarking Report says "NO WAY.". 2012 Benchmarking Survey. (7). Publications.

Marketing 40

Marketing Price Survey Recruiting 40

Membership Marketing

MARCH 27, 2012

Tuesday, March 27, 2012. at Tuesday, March 27, 2012. March 29, 2012 11:51 AM. ▼ 2012. (18). Fundraising with Social Media. Quick clicks: July 26, 2012. The 2012 Membership Benchmarking Report says "NO WAY.". 2012 Benchmarking Survey. (7). Cost of Wrong Strategy. (8).

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

JUNE 18, 2012

Monday, June 18, 2012. Much of the data reported in the recently released 2012 Membership Marketing Benchmarking Report was very encouraging. at Monday, June 18, 2012. July 26, 2012 10:07 AM. ▼ 2012. (18). Quick clicks: July 26, 2012. The 2012 Membership Benchmarking Report says "NO WAY.".

Marketing 40

Marketing Recruiting Recruitment Price 40

SCD Group

AUGUST 16, 2012

Thursday, August 16, 2012. Here’s a tip Greg Schultz shared at Sunday’s Marketing Tips in Social Media Age panel presentation at the ASAE annual meeting in Dallas: [See page 37.] “You blinked and mobile-optimized is old news. If you are not there, be there early in 2012! Strategy | Content | Discovery.

Social Media 40

Social Media Dallas Tips Content 40

Association 141+

SEPTEMBER 10, 2011

For many they are a significant source of revenue, a hub of learning opportunities, and a group of professionals together in the same place who are looking for something that your association is offering. ► 2012. (9). How to Manage Social Employees, Social Media at Events, and Car Talk. Newer Post.

Conference 40

Conference Social Media Louisville Revenue 40

Association 141+

FEBRUARY 20, 2012

Monday, February 20, 2012. Is it a viable choice now - yes, if you can demonstrate that the revenue loss from membership dues is found in non-dues income and a larger membership participation. 3 comments: JaySDaughtry February 28, 2012 5:15 AM Lowell, I like your points about the difference between inaction and choosing to wait.

Social Media 40

Social Media Louisville Leadership Resources 40

Membership Marketing

DECEMBER 30, 2011

We look forward to more great insights from you in 2012. I hope you have a great 2012. ► 2012. (18). How to Recognize a Good Strategy? Non Dues Revenue and Affinity Programs for Members. Quick clicks: July 26, 2012. The 2012 Membership Benchmarking Report says "NO WAY.". growth strategies. (4).

Tools 40

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Membership Marketing

DECEMBER 12, 2011

January 7, 2012 4:31 AM. ► 2012. (18). How to Recognize a Good Strategy? Non Dues Revenue and Affinity Programs for Members. Quick clicks: July 26, 2012. The 2012 Membership Benchmarking Report says "NO WAY.". 2012 Benchmarking Survey. (7). Cost of Wrong Strategy. (8). Growth Strategy. (43).

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Membership Marketing

JANUARY 19, 2012

Thursday, January 19, 2012. at Thursday, January 19, 2012. January 19, 2012 9:10 AM. ▼ 2012. (18). Participation Grows for the 2012 Membership Market. Quick clicks: July 26, 2012. The 2012 Membership Benchmarking Report says "NO WAY.". 2012 Benchmarking Survey. (7). Publications.

Marketing 40

Marketing Cost Price Survey 40

Membership Marketing

NOVEMBER 4, 2010

In my last post, I noted the importance of building a mechanism to capture leads that come to your website through SEO, SEM, social media, third party links, or online ads. ► 2012. (18). Using Social Media to Recruit Staff. Quick clicks: July 26, 2012. 2012 Benchmarking Survey. (7). Let"s Talk!

Social Media 40

Social Media System Price Survey 40

Association Subculture

OCTOBER 11, 2011

It is part of a worldwide drive for greater social justice.".Mohamed For far too long we have wandered in the wilderness of non-dues revenue, return on investment, sales and marketing. Shelly’s favorite words are change, vision, strategy, tactics, learning, teaching and Lord of the Rings. social media. (3).

United States 100

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Membership Marketing

JANUARY 19, 2010

Just now, in response to some social media dialogue comparing associations to the plight on today’s newspapers, I shared the link with my perspective. ► 2012. (18). Quick clicks: July 26, 2012. The 2012 Membership Benchmarking Report says "NO WAY.". 2012 Benchmarking Survey. (7). Let"s Talk!

Marketing 40

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Membership Marketing

APRIL 10, 2012

Tuesday, April 10, 2012. In our soon to be published 2012 Membership Marketing Benchmarking Report , we asked associations to tell us first whether they offered a specific program or service and then the proportion of their members that participated in it. at Tuesday, April 10, 2012. April 10, 2012 10:31 AM. Publications.

Products 40

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